Why projects exist
The same reference video should produce different ideas for a personal-finance channel than for a skincare brand. A project captures who you're making content for and how you talk to them, and ideas, scripts, and post kits are all written for whichever project you select.
Run one account? One project is all you need. Run a client roster or post in two niches, and projects keep each voice separate, so your B2B client's script never comes out sounding like your meme page.
Create and manage them
Projects live in their own section of the sidebar. Add one, give it the account or niche it represents, and describe the audience honestly. Specific beats flattering: "first-time landlords confused by tax season" will steer the generators better than "real estate enthusiasts."
When generating anything, the project picker sits right in the panel. The selected project is doing real work there; double-check it when you switch clients.
Limits
Starter includes 3 projects, Pro includes unlimited. Like tracked-account slots, projects are standing slots rather than monthly credits: delete one and the slot is free immediately.
FAQ
Do projects share videos?
Your imported video library is yours, not tied to a project. Projects shape what gets generated from those videos, not which videos you can see.
What happens to generated content if I delete a project?
Ideas and scripts you saved stay in your workspace. You just can't generate new content for that project once it's gone.