Perplexity's new AI agents are INSANE

0:00Is Perplexity Labs better than Chad GPT, Manus, and Claude? Well, today we are going to find out. Now, if you don't know what Perplexity Labs is, it's basically the AI agent product via Perplexity, the $13 billion search engine company. Now, I did a few prompts right before this, and I skimmed the results. I'm going to go through it today, and I was literally blown away. So watch me as I replace a salesperson, a copywriter, a viral social media lead, a film director, a financial analyst with Perplexity's new AI agents, products, labs. You are in for a treat. I'm going to share all my prompts. I'm going to share the workflows. I'm going to go through it. And by the end of

0:50this episode, you're just going to have a really good understanding of how to use Perplexity Labs, how to use these AI agents. for your business, for building out whatever it is that you want to build, a startup, grow your startup, and just give you a better chance of success. So without further ado, I'm going to start with this film director thing. So I went to labs and I said, develop an eight minute mini film ad for a startup, idea browser dot com, a place where people come and find their dream startup ideas. So it's the startup I created called idea browser dot com. We have startup ideas there and I need I want to do this , you know, eight minute ad. But I want to

1:46make it almost a short film because I think that if I do that, it would get a lot of views online. but I don't want to spend hundreds, $100,000 on a video agency to do it. So I say, make a story about a 24 year old McDonald's employee who finds an idea there and changes their life. And I say, create six storyboards and a full screenplay. Now I'm not going to bore you with exactly what this says, but just, you know, check this out. It basically, it details this protagonist profile, Maya Chen, who's 24 years old. Maya embodies the reality that one in eight Americans have worked

2:26at McDonald's with 70% of employees learning transferable skills. So, you know, it does some background information. It creates the character. And then this is what really blows me away. Look at this sketch. I am literally blown away here. And when I first started seeing these sketches, by the way, I was , wow, if you put this into chat GPT and turn this in, , this is an easy way to take this image and make really, really good YouTube thumbnails. So you can actually use some of these storyboards that you're developing on Perplexity Labs and just use that for, you know, social content, YouTube thumbnails, that sort of thing. But it's basically drawing out exactly

3:13what the storyboards look . And then what's cool about Perplexity Labs is it has these files that it generates. So you can see here, it's literally documenting the scene, a typical suburban McDonald's, cars circle the drive-through, Maya sits alone at a small table eating a burger. She checks her phone. Several missed calls from student loans. She sighs, opens her banking app, $247 available balance. It's fire. I'm reading this. I'm seeing the storyboards. I'm , this is absolute fire. And I actually am literally in disbelief on this. I thought that I was going to do. By the way, I thought I was going to do this episode on perplexity. Labs and be , it's not that

4:03good. And I even texted the CEO of Perplexity, Arvin, and I was , you should come and showcase it. He never responded. And once I saw this, I was , wow, this is incredible. So look at this, just absolute beautiful thumbnails. They even have a visual storyboard analysis, what are the visual cues? By the way, this is also something that you can take into VO3. This is something that you can take into Kling. This is something that you can take to other AI tools to basically create the video concepts. And the beauty is it tells you what to say, right? It says soft, sad lighting,

4:49shallow depth of field. These are things that if you're not a film director, you probably don't. I'm not a film director. I don't have that much experience in film. So how cool is this? It even goes and it created the script for the specific idea browser.com core demographic. Ambitious individuals trapped in unfulfilling employment who possess industry knowledge for entrepreneurship. It gives you a conclusion. It tells you why you should do it. And then if I was actually going and building this, I would be , great. I this, I don't this, and I would refine the steps. There's an area here for the assets. When I click on that,

5:34this shows all the different steps that it took. So it's very similar to the perplexity or deep seek reasoning where you can see what's happening in real time. And I generally this. I reviewing the steps because just showing me how they came to these conclusions. So that is the first thing I wanted to show you. Sam Altman, the co-founder of OpenAI, just said that it is the era of the idea guy, and he is not wrong. I think that right now is an incredible time to be building a startup. And if you listen to this podcast, chances are you think so, too. Now, I think that you can look at trends to basically figure out what are the startup ideas you should

6:20be building. So that's exactly why I built idea browser.com. Every single day, you're going to get a free startup idea in your inbox, and it's all backed by high quality data trends. How we do it, people always ask. We use AI agents to go and search. What are people looking for and what are they screaming for in terms of products that you should be building? And then we hand it on a silver platter for you to go check out. We do have a few paid plans. that take it to the next level, give you more ideas, give you more AI agents and more almost a chat GBT for ideas with it. But

7:00you can start for free, ideabrowser.com. And if you're listening to this, I highly recommend it. I'm going to show you the salesperson, how you can create the AI sales agent. And then after that, I going to show you the viral social media person which by the way basically teaches you how to get to 100 followers in a short amount of time So let start with the salesperson So I prompted it We are a design agency selling AI products to the Fortune 500 and fast-growing startups. Create a potential customer list for us. The target companies are Fortune 500, execs there, CEOs,

7:39chief product officers that need new profits that are AI-first and to shift to an AI-first company. list at least 20 companies clearly stating their contact info, company business intros, addresses, and other specific details make a dashboard. So I had heard that Perplexity Labs, if you ask it to make it a dashboard, it actually can. And I had a feeling that this would be really good because, I mean, Perplexity is really good at searching. So it obviously would be good at searching for potential leads. And everyone wants more customers to their business, right? And this is , I ask this because I run an agency that does exactly this, you know, helping

8:24companies build AI native experiences. So I looked at this and it basically gave me 20 companies. And the way it did it was interesting. So it's , here's the first name. Basically, it knows that, it basically gave me the email address of the CEO of Walmart, the CEO of Amazon, the CEO of Apple, the CEO of Alphabet, the CEO of Microsoft, CEO of UnitedHealth Group, all of them. It gave me their phone numbers, headquarter address. Look, Elon Musk, elon.testa.com, hit him up. I'm not saying that you can get to these people. Who knows if they respond? But these are, these are their email, you know, emails, which is absolutely, it's absolutely insane. So how

9:14do you use this dashboard? Okay. Personalize outreach, highlight your agency, leverage business instruction. Okay. And is this is what, so this is what it's considering the dashboard. Oh no, this is the dashboard. Okay. So that's a little tip for you. I think that realistically, how many of these people are going to answer? I don't know, but I think that would be interesting to see. Let's just re-prompt it. These people are going to be really hard to reach. What about the contacts of CEOs, founders of the last Y Combinator batch? And let's see what happens, right? So let's see if it's able to do it and how it adds it to the dashboard. The other cool thing is it emails you when it's done

10:17your research. So that's pretty cool. So you can just hit a labs. And by the way, to get a labs going, you want to make sure that you're not clicked here for search. Search is for your fast, quick searches, your Google searches. Deep reachers is for more intense, deep research, almost you're investigating. And then labs are basically using the AI agent product. And by the way, I should mention it's $20 a month to get access to labs. And I also should mention I'm not

10:57sponsored, obviously, by Perplexity. And I said, I reached out to them and they never responded. So I reached out to them just because I wanted Arvid to come on the pod to demo it. But so be it. Okay, while that's compiling and gathering sources, let's go talk about the viral social media person. How can you use perplexity to have the smartest Mr. Beast, almost having your own Mr. Beast in your company? So here's what I said. I've been seeing a lot of Dan Coe stuff. I don't know

11:35if you've seen Dan Coe, but he's got a million followers on YouTube and Instagram, stuff that. I've been seeing a lot of it. So I was just , hey, I've been seeing a lot of Dan Coe stuff everywhere on one-man businesses. He talks about one-man businesses a lot. I'm trying to replicate that strategy, but for another niche. What niche would that be? And what are the content formats I should do? Bonus points if you give me a little content calendar. I want 100,000 followers within 90 days. So this is interesting to me because sometimes I'll see someone this take off, and I'm , that's really cool. But there must be, I've talked about this on the channel before, social is

12:16a game of formats. So there must be a way to use his formats in another niche. So let's ask Labs to tell us. And it goes and does that. It tells me a bunch of different niches. And I love how it breaks it down. AI and productivity is growing really quick, but it has very high monetization, but the competition level is medium. The content appeal is very high. Content creation. What if I

12:47just use, been the Dan Coe of content creation? Well, the competition level is very high. So this is just a good framework for thinking about what niche should I be in. I will say, this is too big. Personal finance, too big. Health and wellness, too big. Content creation, too big. It should be content creation for nurses, content creation for lawyers. And that, you know,

13:14in the defense of Perplexity Labs, that is something that you can reprompt afterwards. So I don't think Perplexity Labs is a one prompt type thing, although I will say the film director thing was pretty close. But yeah, really how it's breaking it out. if an employee showed me this, I would be , this is I love you. This is dope. They actually research Dan Koh's content structure, and they say, Dan Koh's content framework relies on six key elements that consistently drive engagement and followers' growth. His approach centers on creating content that includes a compelling hook, addresses relatable problems, provides unique solutions, promises significant benefits, takes confident stances, and offers novel perspectives. So they actually

14:07go through a framework, his framework, hook, big, relatable problem, clear and unique solution, big benefit, confidence and polarization and novel perspective, big idea. They define it for you and then they give you a example. So an example of a hook. Most people waste three hours daily on fake productivity. Actually an incredible hook. Big, relatable problem. You feel busy all day, but accomplish nothing meaningful. So good Clear and unique solution Use the two hour AI powered

14:39focus block system You have me Big benefit Reclaim 15 hours weekly while doubling your output Okay. Confidence and polarization. Traditional productivity advice is dead. AI changes everything. You know it. Novel perspective, big idea. Your attention is your most valuable asset, not your time. And then it says at the last, the content application row, you know, it just tells

15:06you for the hook, for example, first line of posts, video thumbnails, email subject line. It's giving you it's giving you a playbook. It's giving you Dan Coe's playbook. So you don't have to. I mean, you can go and figure this out yourself. But why? Why would you do that to yourself? This is going to save you time and it's going to give you a better precise way of becoming the Dan Co. of your niche. OK, let's continue going. Content pillar distribution. Following Dan Co.'s methodology, your content should follow this distribution. 40 percent educational content, AI tool reviews, productivity systems. Twenty five percent inspirational content, success stories,

15:49mindset shifts. 20% personal brand building behind the scenes content and then 10% entertainment, polls, challenges then 5% soft product promotion. Top performing content types. Are you kidding me? It tells you exactly what you should do and what the engagement rate would be. TikTok, carousel posts, long form threads, love that. It tells you that he focuses on Instagram and TikTok platform growth or actually not that he focuses that that's where the platform growth is. That's cool, but that's pretty obvious. It shows you in a pretty nice graph that achieving 100,000 followers in 90 days requires averaging 1,111 new followers daily. So it kind of breaks it down,

16:39and it says what aggressive growth looks , that you're going to need a million-plus views each month cross-posting three to four times daily, influencer collaborations, and a paid promotion budget of $5,000 to $10,000. Content creators who achieve this typically invest six to eight hours a day. It's telling you this. It's telling you, is this realistic? And you might look at this and you're , I don't have $5,000 to $10,000 to spend on this. Therefore, I'm out. But then it says, here's some more realistic milestones. It says 10,000 to 15,000 followers in 30 days, 30,000 to 50,000 followers in 60 days, 50,000 to 75,000 in 90 days. Okay, cool. Now it gives you

17:21daily content distribution strategy. It tells you exactly what you should do. On day one, interactive poll. Two, short form video. Gives you the content idea. My content creation workflow revealed. How I manage 50 plus tasks without burning out. I tested five writing tools. Here's the winner. How to think a high performer. My complete productivity system in 60 seconds. The content repurposing strategy that works. It gives you the content idea. It gives you the hook. It gives you the CTA. It gives you the hashtags. I don't know if I'd put the hashtags in personally. That's kind of a mess, but here you go. And again, we can just ask Perplexity Labs

18:06to do this. If you don't want to be in this niche, tell what niche, and then just tell it to create a 90-day content calendar for you. It's insane. And this is $20. $20 per PlexiLabs a month. So it tells you a weekly production schedule, how long the time required is. And this is just going to help you put it in your Google Calendar so you know if you can actually get to it. It gives you your content idea bank within an estimated reach. Someone definitely should, I want you all, people listening to this, to try this out and see if it works. How much reach are you actually

18:45going to get? I said, this is my first time using Perplexity Labs. So yeah, curious how it works. But as someone who's myself built an audience of over a million followers on platforms, I'm reading the stuff and I'm , yeah, this is going to hit. This is going to hit. This is a really smart idea. Monetization, it tells you how you can monetize mini courses, consultation calls. It tells you your critical success factors, non-negotiable elements, common pitfalls to avoid. It tells you what your content creation arsenal should be. And yeah, it's just , hey, you should be working on AI and productivity. That's the niche. Although, you know, Danco is more of a productivity. Yeah,

19:34I guess the niche they're giving you is Danco, an AI first version of Danco, which honestly isn't a bad idea. So I think this is really cool. Here's all the assets in one screen. The strategy right here, this was really, really cool. Okay, so it's still working on figuring out the YC sales, sales lead stuff. So it's just four minutes left. So we'll get to this probably by the end and see if it actually could become a free lead source for not just Fortune 500, but startups. Financial analyst, I thought was interesting. So I'm a big Warren Buffett guy. And I just basically said, recommend a trading strategy based on Warren Buffett. I that value-based investing approach,

20:27but I'm into startups. I believe in the future AI. Any value-based trades here? So I'm basically saying, , well, you know, if Warren Buffett was 25 years old or 30 years old and into AI and into startups, what would he invest in? And then, you know, is there an opportunity? This isn't financial advice or whatever. Do your own research and stuff that. But I just think, you know, it was interesting from an educational standpoint around what Warren Buffett AI inspired investment strategy would be. and the coolest part of it to me is this. It basically mapped out which companies are fair valued. It's got Microsoft fair valued according to the Buffett score. And then

21:16it's , oh, who's undervalued? Oh, this company, Marvell. Oh, cool, let me go look at them. Or this company, Super. Oh, you know. or actually sorry those are are those overvalued? Yeah they're fair valued so undervalued is in the blue here I'll just go in and it's okay Taiwan Semiconductor seems it's undervalued SAP Alphabet I'm going to go look into this and do my own research it says a Buffett inspired AI strategy should focus on six distinctive investment categories each offering a different risk return profile in alignment with value investing principles The most attractive opportunities lie in categories that score highest on both expected returns and Buffett alignment

22:06metrics. So if we go through here, we can see the inspected return on here and the risk level here. And Buffett obviously doesn't want high risk. So this is just super interesting and it's cool how fast it was able to do this. It was able to create this in under five minutes. So it says here, AI value plays represent the most compelling opportunity, offering 16% expected returns with a nine out of 10 Buffett score. These include undervalued companies Qualcomm, which trades 22% below fair value, despite its dominance in mobile AI chips and 5G technology. So if I click on this, it just shows me the Buffett adjusted return, the Buffett fit, what the expected returns

23:02are. And again, it helps you kind of research what companies you want to invest in if Buffett is interesting to you. It shows what his core investment philosophy is, but adopted to AI. So he says, focus on AI applications you can understand, prioritize enterprise AI over consumer AI gadgets, look at economic moats in AI, data moats, network effects, switching costs, what PE ratios look at. Just interesting. Conservative projections suggest Buffett-inspired AI strategy can deliver 12% to 15% annual returns over 10 years. beating the broad market by 2% to 4%. So really interesting that you can go and use labs as a, is this company overvalued, undervalued? And is there

24:01an opportunity to outperform the market? This is a analyst, financial analyst in your pocket. Okay, so let's go back to this. So let's just go, let's go through while this is loading. Let's go through the steps that, that it went through. So that's going through. So it says to identify the contacts of CEOs and founders, I'm compiling a list of the most recent YC cohort, gathering public, public available information on their leadership and focusing on their contact details, company descriptions and relevant specific to facilitate outreach. Okay, great. So it's finding the list of

24:42companies, startups, and founders involved in YC Springbatch. They're finding specific information. They're going through LinkedIn. They're using something called Ask Handle. What? Whoa. Okay, so it's done now. It created this. Dude, are you kidding me? So this is a list. Okay, we got to do this in full screen. Okay, I clicked full screen and it didn't let me do it. So that's obviously a bug. But I'm going to just zoom in so everyone can see it here. It's giving me all these people's email addresses. And these are people who've raised millions of dollars. Okay, actions. What happened when I clicked? It basically built, oh my God, and an outreach template. Hi, founder name. I

25:35noticed cohesive in the recent YC batch and was impressed by your focus on the agentic CRM for blue collar businesses. So it's pulling what they actually do. Our design agency has helped several B2B YC startups increase conversion rates by 35 percent through streamlined user experiences and clear value propositions. As you're scaling, would you be interested in a quick discussion about how strategic design could accelerate your growth? from a first shot perspective, pretty, pretty

26:04amazing. This is really cool. This is really cool. It's crazy more people don't know about this. Wow. And it basically created the distribution. Are they B2B? Are they healthcare? Are they consumer? Interesting that 75 are B2B. It breaks it out into who's high priority and low priority. By the way, we've talked about vibe marketing on the channel and automating stuff. you know my next step is you know I'll do this in another episode of the pod you know and comment if this sort of stuff is interesting and you want more of this in your feed but I think automating a lot of this automatically have your agent reach out I don't want to do this myself I just want it to be fully automated from

26:53A to Z that uses perplexity labs so I'm going to look into that and see if that's possible I've created a comprehensive web dashboard that allows you to filter companies by industry, priority level, and AI focus. Access founder contact information with one-click copying. View detailed company profiles and outreach suggestions. And export filtered contact lists for your CRM system. Track outreach attempts and follow up. Wow, this is crazy. So it's got the app here. Oh,

27:26here it is in full screen. Wow, you can export this as a CIV. You can literally copy the emails. There's an action here. Wow, copy the template. Am I the only one that is just blown away by this? no one is doing this. yes, I can use other platforms to try to do this, but this is really easy to do. So the last thing I was going to do was I was going to prompt the salesperson AI to write an email to these people, but it had the emails there, and they were pretty good, honestly. So that's really, really crazy. So this is, you know, the question, going back to the original hook,

28:12I guess, going back to the intro, is Perplexi Labs better than Chat Cheap D, Madness, Claude? In some ways, it's definitely in the stack. I want to I'm a I using Manus I using chat GPT I mean there's pros and cons for each of them but I definitely think that I'm going to start using this more and I think there's probably some arbitrage opportunities because there's probably some things that this is doing better than than you know Manus and and other things so there you have it there you have it perplexity labs, AI agents. Hope you enjoyed. I'm learning in real time and I'm sharing what I'm learning. And I hope that's helpful for you. I hope it gets your creative juices

29:05flowing. And I'll see you. I'll see you next time. I'm releasing episodes every few days. So thank you for listening. And I can't wait to see what you build and I'm rooting for you.