Steal My Framework For Going Viral On Twitter

Greg Isenberg· 6 min· 1,256 words· 6 min read· English ·Watch on YouTube

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0:00hey welcome back to the channel in today's video I want to share a process that's going to turn you into an idea machine you'll learn how to capture validate and transform your thoughts into beautifully packaged public-facing winners whether you're a content creator founder or just someone who's trying to unlock creativity this is going to help you create winning ideas that's going to make an impact so let's dive in my name is Greg Eisenberg and I love sharing tips and tricks on how to unlock productivity and creativity if you want to stay up to date with the latest tips and tricks you're going to want to subscribe right now today I'm going to

0:34walk you through my process for how I validate content that I create that has been seen by hundreds of millions of people and products that have been used by hundreds of millions of people number one idealists number two gardening number three timing number four scroll Stoppers number five validating this might mean nothing to you right now but watch until the end of this video so I can explain each one to you I was shocked to hear that the median tweet gets zero likes and zero retweets zero it may not feel that way when you're scrolling Twitter but tweets out of hundreds and thousands of likes but

1:10that's just the way the algorithm is programmed so that means most Twitter users the ones you don't see are screaming into the void and that's not where you want to be so how do you come up with content that performs all the time that's where my idea generation workflow comes in handy here's how the power of idealists number one start by creating a dedicated space to capture all of your ideas I personally use notion I love it but you can use a journal like a ha an actual old school journal or you can use something like the notes app then you're going to want to divide your ideas into a bunch of

1:45categories like logos or names Instagram reels tweets some of the ideas come from things I see in everyday life I was at the beach the other day I saw an umbrella a beach umbrella and I wrote that down I'm like that could be a logo other ideas come from listening to podcasts or watching YouTube I also have a page on my notes tap that is called ideas for startups that one is completely unstructured though so a lot of you might think that some of your ideas might be dumb or silly and that's totally okay there's literally no bad ideas at this point because you never know where one of these ideas could lead

2:21you I'll give you an example I recently came up with a logo for a Fortune 500 client I got the idea because I was walking on the street and I saw a toddler with a lollipop and that particular lollipop just looked perfect as a logo inspiration comes from the strangest places you just gotta bottle it up number two now it's time to Garden your best ideas schedule dedicated time to review your idea lists I spent 30 minutes twice a week where I remove all my distractions I grab a coffee or tea I go through my list and I distill the best possible ones I think of it as

2:58gardening where I'm nurturing and cultivating these ideas I ask myself which of these ideas are standing out to me I synthesize I refine the ideas to make it way more clear and concise number three the importance of timing the most important question you can ask yourself when you're going through these ideas is why now why should I be tweeting this right now why does this piece of content need to come out right this second why would people stop what they're doing and buy this product it's key to consider what's going on in your Niche right now what are the conversations that are happening because ideas that come out at the exact right

3:33time just have a way higher likelihood to succeed and spread like wildfire for example in my world a lot of people are talking about how do you use AI to boost your productivity so I had this idea for a free community that was about learning how to boost your productivity using Ai and I even had the name for it you probably need a robot.com but I sat on it for eight months because the timing wasn't right a few months ago the timing was perfect tweeted about it it went ballistic 25 000 people rushed into our Discord right away that same idea would have gone nowhere six months ago timing

4:09isn't everything but it's a lot number four or crafting scroll stopping content you want to create scroll Stoppers only focus on creating inside bombs inside bombs are something that they need to stop and consume right away the best way to come up with them is to challenge yourself to think completely outside the box and come up with something that's original here's how I think about it every time you see my name I want it to be associated with a scroll stopping idea so the next time you see my name you're definitely gonna stop you know that at Greg Eisenberg only shares bangers so when I'm combing through my

4:43content ideas I'm always prioritizing based on scroll stopping so you might be thinking how do I create scroll stopping content here's some of my criteria it needs to be controversial to some it needs to be hell yeah to others and either needs to make me laugh or make me nod number five validating your ideas everything up into this point has been internal if an idea is really sticking out to me here's what I do I throw it up on Twitter and Linkedin as a one-liner remember the median tweak gets your legs so if you have no audience on a place like Twitter LinkedIn is a really good

5:16place to start if you want to focus on business content so if that one liner resonates I'll turn it into a longer Twitter thread or LinkedIn post I type it all up in 10 to 15 minutes then I throw it into chat GPT I use the prom pretend like you're my copy editor and my chat GPT do the rest it cleans up my post and once that's ready I'll post it now with that longer post resonates then I make it into a longer newsletter or a blog post if that hits I might even turn it into a longer video or have a whole podcast on it and if that works I might

5:48even create a business out of this exact idea and there you have it folks that's my exact content creation process that I've used to create content that hundreds of millions of people have seen I hope you're able to steal some of it and validate some of your own awesome ideas also I'm curious about what your process is would love for you to let me know in the comment section if you like this video please subscribe to this Channel That's how I know I'm doing good work it's right below this video thank you so much for watching and I'll see you next time

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