The NEW Way to Make YouTube Videos FAST (Start to Finish)

0:00The videos I've spent the least time on this year are the ones that have actually done the best, and that's not an accident. I have figured out a completely new workflow for making these, [music] and it's taken something that used to eat up my entire week down to about an hour a day. But, the part that really surprised me is the videos I make this way consistently outperform the ones that I used to spend all week on. I made this one using my new system, and it did over 31,000 views in the first 3 days, which made it number one out of my last 10 and nearly double my next best. How's

0:33that even possible? Well, I think it's because that 1 hour a day forces you to concentrate only on the big levers, the handful of things that actually decide whether a video works. And for every one of those things, there's now a tool that not only saves you time, but it's going to help you actually do it better. So, what we're talking about here is making one video a week that finds your best customers and makes you the known expert in your field, the one that they want to pay to solve their biggest problem for them. And I've got a student who signed five clients in his first 4 months by

1:08compressing his video making time into just the stuff that works. And you can now make that one video a week in just 1 hour a day, Monday through Friday. Each [music] day has one job to do, and then by Friday, you've got a finished video. So, if you're an expert at what you do, and the reason you haven't started a channel is that you never have the time, that reason's pretty much gone now. Now, Monday's hour is the most important one because it decides whether the video works at all. This is where we're going to come up with the idea and the topic and title of your video because about

1:4080% of whether a video takes off is decided right here, and I'm not even exaggerating. Either you come up with the right idea that people want to see, or you don't. [music] Get this part wrong, and even a great script and a killer thumbnail won't be able to save it. So, I used to do this part more or less just on instinct, you know, picking whatever I thought would be most valuable or interesting thing for my

2:02audience, and God, I hoped I was right. And doing it that way was just a roller coaster ride. You know, some weeks I got it right, but usually, more often than not, I crashed and burned. But here's what I do instead now. So, there's a tool called TubeBuddy Q that tracks what's actually working on YouTube. It can monitor your own channel as well as every other channel in your niche, and what people are typing into that search bar. And if you want it, there's actually a link below where you can get your first month for a dollar, so you can try all of this yourself. So, you

2:32connect TubeBuddy Q to Claude once, then you pretty much never have to go into TubeBuddy Q at all. You just work inside of Claude. Now, the best way I can explain the two of these things together, think of TubeBuddy Q as just a $10 an hour, you know, data entry assistant who just pulls all the numbers on YouTube into a spreadsheet, and then [music] think of Claude as the CFO of the company who can actually read that spreadsheet and make really good calculated decisions off of it. And you need both for this to work. So, then you tell Claude who you help and what problems you solve for them, and you ask

3:07it to use TubeBuddy Q to [music] find topics, specifically topics built on searches that people are already making about the problems you solve, because when you're brand new, [music] search is really the only way anybody finds you at first. And those first searchers and first viewers are what teach YouTube who you're for, which is what lets it go out and find you everybody else later as you grow. So, say you help people with estate planning. So, [music] you would tell Claude that you help people who whose parent just died and help them figure out the trust. And it's going to come back with real topics that

3:44real people are typing into YouTube right now. And this is actually a really new student of mine, Darlene, who only She her channel 2 months ago. And this is just one example of what she got back. Trusty versus beneficiary. And a month later, that video is sitting at about 1,000 views, which is seven times what her channel normally does. That's almost 1,000 people who have a trusty problem right now, who went looking for help and found her. Any one of them could hire her tomorrow, and again, this is Honey's very new channel. This kind of fast growth really only happens if you can get your topics right [music]

4:20from the very start, and Darlene nailed it here. And that was really quick. You should be able to get your idea within just a few minutes of chatting. So, you still got most of the hour left for your thumbnail. And that used to take me half a day every single week to do this. And as a former graphic designer, I don't know if that actually helped me do it faster, or if I just, you know, agonized over it more than most people would. Um but either way, it was a huge time suck for me. But now, I can get not just one thumbnail, but I can get like five to 10

4:51unique concepts in just a few minutes [music] with nothing more than a super rough idea. So, what you want to do is ask Claude again to use VidIQ to look at all the highest-performing thumbnails on the topic you chose, and it's going to give you some great ideas. So, it's just going to give you some rough concepts and words. Then, you just want to paste everything it tells you into ChatGPT. It is amazing at making really professional-looking thumbnails like these. It's all I ever use now. All I have to do is give it some photos of my face, and just the the idea, the concept, and it's going to make

5:25thumbnails way better than I would make them myself. And way better than any thumbnail designer I've ever worked with. Sorry to thumbnail designers, but it's true. And the reason you're doing this now in your first hour instead of at the end is that, you know, if you can't package the idea into something that somebody would actually want to click on, you want to know that today. You want to know that early, so then you could just pivot to another idea that might be a little more clickable. You know, it sucks when you figure that out after [music] you spent the other 4 hours of your week

5:56on it. So, by the end of your hour on Monday, you've got a topic people are searching for, a title, and thumbnail concepts. And that's a great start, except you're now making a video on a topic that already has other videos ranking for it, too. And the best way to get your video to rank with YouTube's new algorithm is by saying something truly new. And where does that newness come from? Well, that's what we're going

6:21to work on in your hour on Tuesday. And this one might be my favorite hour of the week because you can kind of do it from anywhere. And you'll see what I mean in just a second. Now, you're the expert here, so you already know your topic and you've already got your opinions on it. I know I always do. So, this part isn't about going and getting your opinions from somewhere else, like

6:42having someone tell you your opinions. It's more of a thought exercise. So, this is going to fill in the gaps that you didn't know were there, and it makes you look at something you know really well in a way that you normally wouldn't. And actually, I found a pretty cool way to do this. So, you just want to open up Gemini notebook. It used to be called notebook LM, if you remember that. And all you have to do is tell it about your topic. You know, you want to be as specific as you can, and then it's going to find a bunch of sources for it

7:10to do a lot of research for you. Now, it can find written articles and threads, that kind of stuff. But more importantly, it's going to find all the most relevant YouTube videos on the topic, too. So, what you want to do is take all of those sources, especially the videos, and condense them into an audio overview, which if you never used

7:31this before, it's actually really cool. So, what it does is it makes a fake podcast with these two hosts, and it sounds really real, where they just talk about whatever topic you give it. But before you let it make the podcast episode for you, you can actually direct it to focus on whatever you want to know the most. So, you want to be specific about this. You want to tell it to give you what everyone's already saying about the topic, then what nobody's saying about it. That's the important part. And you really want to have it dig into, you know, what are the more contrarian stances on this topic, too. And that

8:07might just give you your angle or your way in if you happen to agree with it. But, you know, I'm not telling you to just be a contrarian if you don't actually believe that part of it. It's just going to be showing you the spots that nobody's covered yet, but it's still completely up to you to either,

8:23you know, run with it or toss it out. So, it makes you your custom podcast episode, and then you just want to listen to it, you know, wherever you'd normally listen to a podcast. On the days I'm writing, I've actually switched my schedule around so I go to the gym first thing in the morning now so that I can, you know, multitask and listen to it while I'm working out since I was going to do that anyway, right? It's

8:45just another way to kind of save time. So, the whole time I'm working out I'm listening to that, I'm filling my head with it. So, by the time I'm walking back into my office, I'm fully immersed in the headspace of the topic, and I also already know the things I'm going to say that nobody else is saying. And here's why that's so important. So, I have a student, Kayla, who teaches people how to get freelance work on Upwork. And every other video on that topic is arguing about how to price bids. Some are saying go lower to win it. Some are saying go higher to look

9:16like the expert. But Kayla's take is don't touch that number at all, and just take the money conversation off the proposal completely. Nobody else in the space was saying that, and this is actually her biggest hit so far, and it's where most of her leads come from. So, now you've got all your raw research and possibly an angle that nobody else has, which leaves the part that trips people up the most. How do you get all that out of your head and into an actual

9:43script without spending all day on it? So, now we're into our Wednesday hour, and this is honestly something I can't believe it took me this long to make a habit. You're going to write the whole script in less than an hour by talking it out instead of typing it. And AI is going to help you out here in a couple ways. So, I really recommend using Claude for this. It's just a way better writer than ChatGPT is. And the way this works is you're going to turn on voice mode, and you just say everything you can think of that you know you want to bring to the video. Just naturally, just

10:14brainstorm style. Your angle, your opinions, your you know, hot take that maybe you already had or that the audio overview made you think of. You want to bring in [music] your stories, the client you helped that this whole thing reminds you of. Just talk it all out. Does not have to be structured. And talking is so much better than typing here because not only is it just way faster and more organic to do it that way, but you know, think about whenever you start typing. You know, you kind of start to censor yourself, and you stop and think way too much about how you're writing it. So, just turn on voice mode, and

10:48treat it like you're brainstorming with someone out loud. Then after you've given it your brain dump of all that stuff, the next step is what turns this into a video that nobody else could make. Now, you still have voice mode turned on, and you're going to ask it to interview [music] you. You just say something like, "Okay, based on what I want this video to be about, ask me questions until you feel like we've got a really interesting, unique angle here, [music] and it feels different from everything else out there on this topic. And don't stop asking me questions until we get there." And it'll do it. It asks you

11:22some really interesting questions. You just answer them as best you can, and it's going to pull out all of your opinions and your stories that no competitor of yours can copy because they're yours. And from that, it's going to write you a pretty good first draft. And for best results, you should be doing this every time inside of a Claude project, which is just basically a version of Claude that's set up for one specific job. You just load it up once with your rules, how your videos are structured, and even samples of the way you talk, and then from then on, it just remembers all of it. So, every new video

11:56starts with a really good baseline that just makes you have to do way less rewriting later. And me and my team have actually spent months on making what I think is the perfect Claude project for this purpose, and it's actually included um for my students inside of my YouTube the Clients Academy. But once it's written your first draft, just read it to yourself out loud, that's important, because anything that doesn't sound like the way you'd say something to somebody just sitting across from you at coffee, you want to rewrite it so it does. So, my rewriting process is usually just a bunch of little rephrasings, and then

12:30I'm good to go. So, now it's Thursday, and this is the hour where you're actually going to record your video. And the only reason that this can fit into an hour at all is the script that you wrote yesterday, because you're not going to wing it, you're going to read the whole thing off of a teleprompter. And there's a really good reason I recommend doing it that way, cuz when you're just working off bullet points, or even worse, if you just turn on the camera and start yapping at it, guess what happens? You ramble, you repeat yourself, you get halfway through the video and completely forget the best

13:02point you had, and a video that should have been 10 minutes long turns into 30 minutes of you, you know, talking your way back around to what you actually meant to say. But when you have your script sitting right there in front of [music] you, you just get to sit down and read it, and you're done. It's kind of the ultimate hack for this part of the process. Trust me, I've done this both ways. I started with a little bullet list on a note card, and then when I switched to using a prompter, everything suddenly clicked and it got so much easier and faster. I knew I

13:32didn't have to think too hard about what I was going to say, so I just got to relax and concentrate on my delivery of it. You know, as if I wasn't reading it, like I was just saying it off the cuff. That's why it's so important that it's written the way you would naturally speak it, so that that part never trips you up when you're reading. The real skill is to write like you speak and then to speak it like you're not reading it. [music] And yes, it is a new skill, so it may take you, you know, 10 to 20 videos before you feel completely

14:00comfortable with it, and that's okay. [music] Those first 10 to 20 videos were always going to be your worst ones anyway. Nobody nails all this stuff their first time out, and nobody expects you to. It's just another thing that you'll get better at as you go, just like anything else. All right, so now it's Friday, so your video's recorded and this is the hour where you get to give it a little visual punch. And I want to be really clear about what I mean by that, because I'm not talking about all the fast cuts, something flying across the screen that a lot of YouTubers do just to hold

14:31attention. That's really more for entertainment channels, because on a business channel, it tends to pull in the wrong people who, you know, need keys dangled in front of their faces just to stay interested, and that is not your buyer. What I'm talking about is just a handful of moments where showing something visually helps the idea actually stick. So, like your biggest point in the video should be up on screen in words while you say it. If you're working through a list, maybe show that on screen while you walk through it, so nobody's trying to hold

15:00on to five things in their head at once. People do tend to remember things best when what they see matches up with what they hear, and that's the whole reason you even want to bother with this next hour. And it has the side benefit of making the video just look much more, you know, custom and polished, which just puts you in the expert spotlight a little bit more. And traditionally, that visual layer has always been the really

15:21expensive part of making videos. Whenever you paid an editor, it's not the cutting you're paying them for. You know, cutting is pretty easy. It's the animated text. It's the motion graphics. All this stuff that moves around on screen. That part takes real skill. It takes a lot of time and it's why pro level editing was so expensive to outsource before. Here's what's changed now though. So, you can just open up Cloud Design, which is still just a few months old at this point, and you want to give it your own website

15:51or somebody else's website. Well, just anything you find online that appeals to you and it can build you a whole design system out of it. That includes your colors, your fonts, your overall style. So, that's a one-time thing you do. You never have to do it again. Then, once you've built this in Cloud Design, all your animations and text treatments, it's going to stay really nice and consistent so that everything always ends up matching from video to video. And once you get that going, you can use it to make really nice looking text animations. Just paste in your script and tell it to turn it all into animated slides matched to what

16:29you're saying using your design system. And you've been looking at this throughout this whole video. Every animation that I've used so far was made this exact way. Now, this is my style and yours wouldn't look just like mine. You would build your own off of whatever fits you and your business. But, this is the level you can get to on your own now within an hour with no design background and nobody to pay for it. It just eats into your Cloud usage limits. That's all. Now, as far as the actual editing goes, I don't want you doing that part at all, right? Sitting there cutting up your own

17:03footage, adding the animations to it, it's the worst use of an hour in this entire week. And it's the thing that's going to make you want to quit by video six. So, I highly, highly recommend that you just hire that part out as soon as you you And the reason people don't is usually because of what it costs. You know, a good editor can run a few hundred to a few thousand dollars a video. But look

17:24at what you're really paying for there. It's the motion graphics, and the retention editing, and the animation work. That's the part that takes real skill and hours of time. But guess [music] what? You just made all that stuff yourself. So, the only job left is really just lining your new animations up with your talking head footage and cutting out your mistakes and all the the dead air in between. And any low-priced editor can do that. Which is why you can hand this off on Fiverr or Upwork for like 30 or 40 bucks a video to someone who could never have built these animations themselves. And it's

18:01still going to come out looking like what people were paying thousands of bucks for a year ago. So, that's what it looks like if you do 1 hour per day. But you can actually cut it down even more by batching your videos. So, rather than just going day by day, video by video, you compress that 1 hour a day into something closer to 2 days out of the month. So, you would just do all the planning, scripting, recording, and graphics for four videos at a time instead of one-off. So, your whole month's worth of weekly videos is covered. That could be the first two work days of the month devoted to your

18:35YouTube channel, or maybe you do it over one weekend if that works better for you. The big point here is there is time to do YouTube if you have the right plan and the desire to prioritize it. Because I'm telling you, every second you spend on your channel pays you back over and over again, and it's worth every second of your time. So, if you want the full plan for not only doing this fast, but also doing it in a way that maximizes every single video for selling your offers and getting clients in the door, I want to invite you into my free masterclass called how to attract

19:11unlimited clients on YouTube. So, just click right here to save your seat and I'm going to send it to you right away. This is the plan that you've been missing and it's where everything finally clicks together. So, click right here and I cannot wait to show you exactly how my students use YouTube to blow up their businesses every single

19:29week. See you right there.