Get Paid $10K to Speak, Then Make $40K More

0:00My question for you today is I am pivoting into doing speaking, keynote speaking, and I have booked myself in the next few months seven speaking gigs. I'm really excited. And it starts next week, and I'm now actually terrified. So, I I want to know like going into this new phase, like how do you transition into new something new to really like launch my self-confidently knowing that I'm the right person for this, cuz I know I am, but in my head space I'm it's just messing with me this week

0:34hardcore. First question. Is every keynote different, or are you going to give the same one at all the different talks? I have the same keynote, and I just address it to the audience. Perfect. Do not go custom per talk. Always take the same one. Dial it in. You can take a 15-minute keynote to an

0:51hour keynote. Awesome. Right. Then it's really understanding what's the business, okay? Because being on stage getting paid to keynote, cool. Understanding what's the business the business benefit of it, that's the part nobody talks about, and I want you to make a lot of money. So, first off, pay the 500 bucks to have somebody in the

1:10room to record your talk professionally. Not iPhone on a [ __ ] tripod. Okay? Have Hire videographers for the day. There's websites where you can book no matter what city you're in. You don't have to pay their travel. Just show up for the day. They come with a real camera. They maybe they do the walk-on with you. They set up a second camera in

1:29the back. They work with the AV team. They collect the footage. Now you've got footage. So, you get paid Perfect. and you get the footage. That becomes clips. Clip it out to the world. The best clips come from the Q&A. So, understand if you're giving a 60-minute keynote, ask if it's okay to deliver 45 to get three questions to give really good answers, cuz that's

1:53probably going to be your best content. Cuz if you give the same keynote, it's the same content. Does that make sense? Right. It's like the It's like the crowd work. Yes. And then, try to go on before break, cuz then you're going to say, "Hey, I'm going to be out in the hallway to say hi to everybody. If you want to come say

2:10hello, come chat." Content. Now, standing there in the hallway, people are coming up. Go look at my early videos on Dan Martell vlogs. All that content came from me giving a keynote in the morning. I always go right before uh lunch in the morning. And then I go out in the hallway and I hang out. And then everybody comes and says hi. And it's question, question, question, question, question. Clip,

2:34clip, clip, clip, clip. Awesome. When I'm on stage, I make sure I give them a gift. Have you ever watched any of my keynotes? Yeah, I was there at Pink Skirt. Okay. I probably did not do that on my wife's stage. I did not You did not do that. I I didn't need to. That was That was That was a special stage. 100% of the time on an other stage, I always give a gift. And it's super integrated into my keynote. And it's just like, "Hey, if you want this thing, just find me on Instagram, follow me, message me this

3:04word, and I'll send it to you." I do it that way because nobody that paid me to keynote is going to be upset because I'm just giving them a resource. Usually something I had on screen. And I just say, "Hey, do you want a PDF of all this stuff I put on here? Or my slide Whatever it is. Anything. Just follow me on Instagram and send me this word, and

3:19I'll send it to you." And then guess what I'm doing? I mean, if somebody watched your keynote, they're ready to work with you. Yeah. Those are high-quality opportunities and conversations. The Most people that do this will make three to four times more on the back end than on the keynote fees. So, you're getting paid 10K to keynote, let's say, for example. You could make 40 to 50K on the back end

3:47doing this. So, then all of a sudden, your keynotes become content. You optimize the content in the containers. That's what I call it in my world, right? That becomes clips published to the internet. I collect the opportunities in the room by giving a gift. They follow me on on on Instagram. They message me. The ones that message me, I have a sales conversation with. The ones that follow just follow. So, now I get to keep them

4:12in my world. And then eventually, I would say most of you guys came that way, right? Yeah. Yeah. And then and then you take the revenue you make from doing that and reinvest it in media. And then as you reinvest in media, you build the brand. Well, guess what happens to your fees for speaking as you

4:33build the brand? They go up. Literally, I used to speak for free. Then I said, "Cover my travel." Then I said, "5K." Then I I quickly went from five to 10 cuz I was like, "I'm not doing this for five." Cuz I you have to do it at first to get good. Then you get good enough. Then you realize, "Hey, that guy got paid 15. I'm

4:53better than that person. I need 10." Then you go to 25. You write a book. You know what I mean? So, the book came out. Then it was 25. Then the media popped off. All of a sudden, I got a million followers. Now, I'm 50. 2 million, 10 million. Now, I'm 100. Then you got to work on you got to deliver the goods. Like you got to deliver the goods. Real quick, you've made it to the end. Let me tell you what I know about you. You're not somebody that's looking to do shelf help. You're not somebody that's just doom scrolling on social media. You're here cuz you

5:21want to build build a real business and you're sick and tired of not getting the real insights to grow inside your business. So, I want to help you avoid all the pain trying to figure this out the hard way like I did it. That's why I put together everything I've ever learned into the scale workbook. It's the internal document that I use with every founder I work with that turns a chaotic business into a money-making machine. And teaching you all of this without burning more hours. It's totally free. The link is in the description or you can just scan the QR code on the screen, cuz I'm here to help you build

5:50your empire.