How I deliver Claude automations to my clients

0:00Hey, what's going on guys? This is my daily updates channel where I run you guys through everything that I'm doing in order to grow a business that did 400k last month. So, everything that you need to know in order about how I am running this process is here in this channel. And you guys can ask me at any point in time any question you have about any of that stuff using our YouTube comment Q&A feature. That means if you look at the comments down below this video, you'll notice most of them are questions. That's because I will go through and I will answer them. That's sort of the meat and potatoes of my

0:25daily updates. Then I'll build and strategize in public for finally showing you guys my growth stats across YouTube, Instagram, and my products. This is my main channel over here. We are about to take that number and add a couple of zeros. And then this is my daily updates channel. What I'm doing is I'm sorting by new. I have a 7-day cutoff and then I'm just going bottom up answering as many questions as humanly possible. Got an awesome repurposing workflow and uh really excited to see it all work. Also, I think I'm playing Spotify right now, aren't I? [gasps] We're have to turn that puppy off. Let's uh do that and

0:56then we'll go back here. Let's see. Anything super embarrassing here? No. Okay, good. So, question here from Alvar who says, "Hey, man. Curious about the NAD versus having Claude do it internally. How would you deliver an automation for a client that you made in Claude? Getting O sounds like a massive pain and if they want to make changes to prompts in the automations or so on, do you have any thoughts?" The simplest and easiest way to build claudebased automations for clients is to connect to their claude account. Use the built-in connector feature to have them one-click oath into all the services that they need to be part of. And then when you

1:34build your cloud automation, do so under their routines offering and then add the connectors as their off. You only ever need to do this one time. And now you have fully automated Agentic workflows that run without you and without you constantly having to check in to the client to ask them, hey, can you get me 2FA and so on and so forth. So they've solved this completely now, which is awesome. You could do this in a variety of ways. You could do this through cloud co-work. You could do this through cloud code obviously and then the cloud routines feature, but that is how I would recommend it as of this moment in

2:05time. Nick says, "Har, do you use AI to edit your long form and short form stuff like Remotion or something else?" No, I do not. Not at all. Temp Husky says, "Nick, I know you said local businesses aren't the best to sell to, and I've learned this, too, is they're often cash poor. So, what niches do you recommend targeting that have the capital to invest, and what types of front-end offers should you sell to those businesses?" So, what niches are working in 2026 for AI and automation? typically

2:33niches that have three things in common. The first is you need to be able to scrape the decision makers in that niche digitally. And so you can't put in general contractors, let's say, who aren't listed on any social media or any directory because it is simply impossible to scrape their information in a digital way, meaning it's not very scalable to do so. The second is they need to be high ticket. And so, you know, you could sell services to a dog walker that has an average ticket price of, let's say, $1,000 a month, probably less. Or you could sell the same service to, you know, an MSP that sells packages

3:11that range from $1,000 all the way up to $10,000 a month. The reason why you're going to want to go with the ladder is because if you can get that MSP just one more client, you're going to make that company tens of thousands, potentially hundreds of thousands of dollars over the course of the lifetime of their engagement with them versus if you were to do the same with a dog walker, clearly a premium dog walker charging a grand a month. Let's

3:31say on average it's like 200 a month. Um, you'd make you'd make far less. Turns out magically the amount of effort that is required to market to both the dog walkers clients and to some like you know big enterprise MSP is actually very similar. And so why not just target the guys that make a lot of money for the client? Then you'll be able to say stuff like, "Hey, I, you know, helped generate $45,000 in like my first 30 days in this company, you know, because you you acquired one client." It would be much harder to do the same um level of social proof if you were working with like a

3:59dog walker. Okay. And then the last one is compliance. Um I find it very difficult to work with niches that are very high compliance. Now, there's two ways of thinking about this. One is that compliance needs, regulation needs. Think high finance, think like healthcare, okay? Think like, you know, sensitive stuff like insurance or uh uh or selling financial products. One way to think about it is like, but Nick, if I get a client in those niches, they're going to be really sticky because I will have accomplished this big like compliance hurdle. And that's true. You know, I think if you really know what you're doing and you have a a solid

4:31stack to deal with things like, you know, PII, personal identifying information, anonymization of data, you know, data warehousing and storage in, let's say, doiciled within your country, you can do really well at a niche. The issue is these regulations are going to change pretty quickly with artificial intelligence. And most people that are asking questions like this are beginners. And beginners probably should not be working with high compliance industries to begin with because it's just going to take so much more time and energy to get it right. Um, so what a beginner should do is they should focus on industries and niches that are digitally scrapable. That is the

5:04companies will always have like a website up. They'll have like a LinkedIn profile up. They'll have sources that you could scrape. High ticket. So companies will sell products for significantly more than let's say some dog walker or some small little monthly SAS. And then ultimately low compliance needs. And if you can do that, you will crush. You can sell them anything on the front end aka client acquisition and and you'll do really well. Thank you for this video. No problem, Nick. Hope you're having a great month so far. Just wanted to ask a quick question. It's about figuring out when to cut out cold email campaigns. I've watched your cold

5:33outbound course. Notice you said cut out variants that don't perform well after sending to 500 to a,000 leads, especially with me having six campaigns running all at once. What's the volume that I should have sent for analyzing that it's time to cut out that campaign? Is it 1K, 2K, or more? And what KPIs are the decider for you to cut that

5:49campaign? Thank you so much. Love, Nick. Um, yeah. I mean, what reply rate should you look for before you cut a campaign? This is going to depend on the specific niche that you're in. Obviously, certain niches have um lower reply rates on average simply because the niche has been worked through more often or, you know, there's larger or smaller ticket amounts and so it's harder to sell to a niche of people uh you know, if the average ticket is super super high because there's just very few buyers for that service, right? Um, however, uh, you know, you got some rules of thumb here that I always um, come back to. The

6:22first is, you know, if you're creating for every individual piece of copy, I would not send more than maybe a thousand emails or so before verifying, you know, if I were to like take all of my other email mailboxes and pump them 100% into this campaign, could I see results? And so for me, that's usually like a PR, a positive reply rate of about 1% or so, because I can usually book somewhere between 30 to 50% of those replies to a meeting. Uh, so if I'm getting a positive reply rate of, you know, 0.8% or something on the very first iteration of a campaign and I've

6:52sent a thousand emails and that's what it looks like statistically, I'm going to think, hey, that's pretty good. I mean, I haven't really put too much work into it and I'm already at a point8%. I think I could probably get that to like a one, maybe 1.5%. Sure, why don't we give it a go? But let's say, you know, of your six campaigns, you know, five of them are at like 09% PR and then you have one that's like a 8. Like, obviously drop the five. look at the one that has a 08 and then just create a bunch of variants based off that. [sighs and gasps] So anyway,

7:19that's typically what I go for and there's no real like perfect way to know unfortunately, but um yeah, that's how I do it. Tempusky says, "Nick, can you go over how you get such volume in your lead lists? I'm doing outreach to marketing agencies pitching speed to lead AI appointment setters. But when I try to scrape leads using Appify's Google Maps or LinkedIn scrapers, the pool of eligible leads, aka have a website to use for email personalization, runs ads for SMBs, and has a valid email is only a few thousand, not enough to sustain 100 sends a day over an extended period of time. Can you go through how you are

7:51getting so many good leads for cold email? If you can only find a few thousand marketing agencies that have websites, uh, run ads or have emails, you're playing the game wrong. There are probably 100,000 marketing agencies that have those qualifications across just North America alone, not even taking into account, you know, the European Union. There are a lot of marketing agencies out there. So, you're probably applying additional filtering that you

8:18don't understand or know about. Alternatively, maybe your filter source is wrong or the source of truth that it is using to determine whether or not somebody has a website is incomplete or not filled out. I'd also encourage you to rather than have multiple of these, just have one. So, for instance, if you are sending to a pool of leads that you qualify based on whether they have a website, whether they run ads, and whether they have a valid email, just drop all that. First of all, hat is a valid email, obviously. Like, how else are you going to send So websites and run ads. Um you know

8:53that if somebody run ads, they have a website, right? So where the hell else are they going to send the traffic to? So you don't need to have a website filter out a bunch of things because the data is incomplete. Runs ads, filters out a bunch of things because the data is incomplete. Has a valid email filters out a bunch of things because the data is incomplete. You just need to run it, you know, filter based off the running of ads. And so just go on like Facebook, you know, ad library scraper or whatever. Just find a bunch of people that are running ads and then boom,

9:15that's like your primary core data source. I guess the point that I'm making is just like use one filter. Like have that be your primary filter. Of course, you can filter aside from that based off company size, maybe geography, but like just use that as your core determinant. Um, I'm sure that could be

9:28systematized. Pren says, "Nick, quick question. In your offers copyrightiting tutorials, you always use the structure like, I'm confident I can get you X in under Y days or you get your full money back. While I built fairly complex things before, none of them were tied to monetary results, so I'm not comfortable enough to offer guarantees. How would

9:47you approach this? Should I offer guarantees even if I'm not comfortable being able to deliver it? My opinion is absolutely. If there are two universes, one where you offer a guarantee and another where you don't offer a guarantee, in which universe do you think you're going to try harder for the client? In which universe do you think you're going to learn more to improve your own business? Obviously, it's the one where you offer a guarantee. Why? Because your ass is on the line. Generally speaking, as the great Jack Roberts once said, "Show me the incentive and I will show you the outcome." If the incentive is you've

10:18guaranteed a client a result and you have to deliver them that result or you'll give them all their money back, in that universe, you will work far harder than if it's just like can't guarantee stuff, but just pay me a bunch of money anyway. It's not nice to hear this, right? Because you're like, well, I should only really guarantee stuff if I absolutely can. But understand that you're not necessarily just guaranteeing stuff. You're you're creating an offer where it's like I will get you this and if I don't get you this I will give you this and so I will get you 20 book meetings in 60 days and if I don't get

10:46you 20 book meetings in 60 days I will give you all your money back. That's sort of how it works. I was misled for a very long time by one of the first companies I worked with that you should never ever guarantee anything and that kept me that kept me throttled for a very long time. So you should 100% guarantee things. I'd say it's like the minimum entry ticket in order to you

11:05know get in these days. [gasps and sighs] Deji says, "Nick, how long does it typically take to be approved to join Maker 0ero?" My brother, uh, Maker Zero does not have any sort of wait list or anything like that. If you did not get in, it is almost certainly because school has auto flagged you. I have no idea why the hell this keeps happening, but a lot of people are auto flagged. So, goodness was auto flagged. I'm going to approve them. Um, sorry for leaking some emails here, guys. Uh, this fella here, auto flag, you know, approve, approve, approve. The really unfortunate thing is with this offering, half the people that

11:39got auto flagged are actual spammers. And so if I let them all in, then they they will literally just like spam the whole community and ruin it. So despite there being a high false positive rate. Yeah. And if you want me to approve you, I I I can do this. You just need to like send me your name. Like actually send me your name, you know, here. I mean, I know it's kind of crappy, but just send me your name and I will literally go through it and do it. Presumably, if you're the sort of person that is willing to comment on one of my YouTube

12:00videos about this, you understand daily updates. You know about it, you know about me and you know that I go through this whole process. you're probably not going to be a spammer, right? Chant says, "Hey, Nick." Hey, Chance. Nick says, "Arnob, what do you think is the best way to scrape leads? I want to scrape dental businesses and I'm pretty confused about which path I should take if I want to scrape them. I have a smart lead subscription. I think I should go for Ampify, but the problem with that is the leads on those are already being hit hundreds of times a day. So, what should

12:24be my strategy for scraping leads?" Well, if you are scraping leads using a system that millions of other people have used before, presumably there will be a lot of outreach sent to that same group of people. And so this occurs when you're sending to a pulled or shared group of leads like you would with like an Amplify scraper or Apollo or even

12:42LinkedIn Sales Navigator to some extent. The harsh reality is there's just no better or more scalable way to scrape. And so your options are scrape this group of leads, get really good at standing out, and then win, or just don't do outreach entirely. The best results I've ever gotten have always been from totally custom lists that I have like painstakingly put together using a hodgepodge of different scrapers and conferences and, you know, one-off directory listing websites that nobody really knows about except for industry

13:08professionals and so on and so forth. That said, LinkedIn and Appify and Apollo and all these services there are like far more scalable, so I just end up using those. Um, my recommendation is if you're going to be doing that, you got to learn how to stand out. And that's really just a core of what makes

13:21outreach so successful anyway. All right, guys. God wants you to grow a beard. The stats are clear. Thank you guys very much for these awesome questions. I'm going to be answering them all over the course of the next few days. Uh, and if you guys have any more, feel free to put them in. So, a lot of people have reached out to me to ask,

13:40"Hey, Abdul, how's it going?" A lot of people have reached out to me to offer their services for packaging and clipping and so on and so forth. I would like to thank you uh anybody that has submitted an email or an application or something like that. I have already reviewed something like 60 and I'm going to be selecting uh five people to carry forward to the next step. Right now that means that any one individual person has about an 8% chance of getting a trial with me and then I'm probably going to whittle down the five trials I do to like you know maybe one or two people

14:07and work with them side by side. Uh, which means, you know, collectively there's about a 2% chance that you would work with me if you're okay at this. I've had a lot of people reach out to me that I have no experience doing any sort of thumbnails or any sort of titles or any sort of YouTube packaging before. Maybe I should have made it clear, but like that's the that was one of my core prerequisites. So, if you don't have experience with that stuff, um, unfortunately, uh, probably probably just doesn't make sense. Um, I there were some people that didn't have experience with it and then tried like

14:31just giving me it up front. That's the right approach for a position like this. But, you know, I'm looking for a very specific thing and I saw most of these titles and thumbnails from Total Novices just did not have those core foundations in place. So, yeah. Anyway, I I still really wanted to thank you guys for sending that out and anybody that I've

14:45um you know, selected to move forward. Uh it's going to be awesome working together. Like really, really awesome. I'm in the process of building out a team and doing really well. So, super excited about that. The goal really is to just bump these numbers up. I've realized like it is virtually impossible for me not to win. Um, everything in the universe is just oriented my channel as like like the best channel I think the most authoritative resource on the stuff. My issue is really just like I have dropped the ball on volume recently and you know I did so knowingly as an experiment. I've only published 1 2 3 4

15:16five videos in the last month and the last video here was [gasps] not really like a video in the same is basically when I stopped my experiment. So it was really just four videos in the last month. These were long form courses. I had a cloud code course over here, codec course over here, um, how to think clearly in the era of AI over here, and then yeah, I mean, I had like four courses that were really long form and just showcased my uh, ability to think deeply and then provide a lot of value and I I love doing that and it's awesome, but I'm unfortunately suffering

15:45a lot from browse features, which are pretty important on YouTube. And by not having browse features, I've sort of shot shot myself in the foot. So, I'm going to go back to optimizing for a mixture of both browse features and um, search features. uh aka I'm going to have like maybe one long form course a month and then I'm going to have like you know probably 10 20 or maybe 30 videos depending on how frequently I can perform and on how well the ideation works out and I'm just going to make sure those videos are as systematized but also as high quality as humanly

16:10possible. Start the ball rolling again. You know if I think back to lifetime on my channel well not lifetime I guess like last two years probably. I think two years. [clears throat] Yeah. Yeah. So, I started like just a little bit before this. Um I think two one. Oops. Yeah, there you go. I actually started my first YouTube video like back here, right? Um I had this channel for years before, but I didn't do anything with it. So, first YouTube video way back here, right? Um you can actually see like a a massive growth spurt right around here where I got like a tremendous number of subscribers and I

16:49got to the point where I was making like 2K a day and I did that for a long time. And after this period, I I I think I like gained the most subscribers I'd ever gained as a fraction of or proportion of my um channel size at the time. I think I gained like 50k subs or something like that in like a month. And I think my channel was at like 80k to begin with. So it was like a meteoric rise. And ultimately, you know, what yielded me that growth was just like

17:13consistency over a long period of time. That did not happen all at once. What you don't see here is I was publishing like a video every single day, every day, every day, every day. Um, so I was working with a couple of really great cracked people on that and that's why I was able to grow so much. And yeah, you know, I replicated that kind of over here with a bunch of other really good videos, but it was nowhere near as I mean this was 3K subscribers gain in a day back when I had like 50k subs, right? That's like basically an 8% channel growth in a day. Um, I've been

17:36unable to reach that even with like a 3.5K sub day because my channel is just so much bigger now. I want to get back to that. I want to get to the point where I'm growing like 3 to 5k subs a day and I cannot continue like this medioc mediocrity or mediocre growth around like 500 to a,000. Um because you know AGI is here as coming and I I I do want a real and genuine shot at being like a core place where people go to get information about that stuff. So that's really what I'm doing and I'm going to

18:05make it happen. Going to make it happen. Don't know if I'll be able to do the 1 mil subs before end of year. I also am going on a two-eek trip, literally 5 days, where I'm going to Hawaii and I'm just going to be with my family hanging out. Um, but I've decided I'm going to bring video equipment and I'm still going to continue shooting regardless just because I I want to make sure this is sorted. And yeah, you know, just some reflections on some guys that I've spent time with here that run really big successful media businesses. I've realized like, you know, I'm really good

18:29at media and I've been splitting my attention a lot between a variety of different things. Like I I should probably double down on this media stuff. Anywh who, yeah, that's what I'm doing. I've earned over 200k in advertising revenue. That's crazy. You know what's so crazy is like that is I haven't spent that much money in this whole period of time. Meaning just on ad

18:46revenue alone, that's about 300k CAD. Just on ad revenue alone, I'm basically positive over the last two years. That's not entirely accurate. I guess I've probably had like some break swanky flights now, but yeah. [sighs and gasps] So yeah. Anyway, um to that end, how are things going? I have uh my main YouTube channel here, which we've just been watching. My daily updates channel is growing pretty well. Uh we also have the stacked podcast, which uh is growing quite consistently, too. My issue with that if I go to 24 hours and I think I'm going to have to like rearrange this because I'd like to see main YouTube

19:15daily updates um stacked podcast and then probably main IG. So I will have to rearrange that. Um but my issue is despite the fact that all of these are quite linear and they're going up. I don't want uh linear anymore. Like check this out. Like all of these are basically like this, right? That's not good enough, guys. Even this isn't good enough. This definitely isn't good enough. This is not good enough. I mean, you know, we got somewhere and now we're kind of like here. What I want, okay, is I want this and I'm not getting that. And the reason why is because despite the fact that

19:56content is inherently extremely leveraged, it looks like I am receiving fixed returns for my time. What this means is if you have a linear growth rate as a percentage of an asset that is itself growing, that means that the relative growth rate is actually going down. And so if I had a channel that had 100 subs and then I was getting one sub a day, I would be increasing my total subscriber count at a rate of 1%. Right? But eventually I'd have 200 subs. Well, if I'm at 200 subs and I add a sub a day, I'm no longer increasing by 1% a day. I'm increasing

20:36by.5%. And if I had a th000 subs, now I'd be increasing by 01. Well, anyway, I have 520,000 subs and with every increase in subscriber count, my relative growth rate has gone down. I would like to have the same growth rate at minimum and ideally more growth rate. So, the question is, how do I do that? And you know, I'm in the process of figuring that out right now and hiring a team to assist me with this again. And I will keep you all posted. Anywh who, that's it for me. Hopefully you guys appreciate it. A peak behind the curtain. I will see everybody here tomorrow. Have a

21:12great rest of the day, guys.