How To Exclude People Who Like Your Facebook Page From Facebook Ads

0:00hi guys it's been Heath from leaker and in this video I'm going to show you how to exclude people who like your Facebook page from your Facebook ad campaign so why would you want to do that why would you want to exclude people that already liked your Facebook page from your Facebook ad campaign so they don't see your Facebook ads well as in other reasons number one is you might be running an introductory offer that's only available to new customers and perhaps the people who like your page and are primarily existing customers you don't want to see them to see an offer in an ad that there's not available for

0:29them that might annoy them if they realize that that they can't take advantage of it that's probably the most common case and you also may have the situation where you started your your business you set up a Facebook page you invited all your Facebook friends to like that page very common and other people don't want to therefore run ads to primarily their Facebook friends they know aren't representative of their target market of the people they want to reach they're not going to be interested in their products and services so why waste money advertising to those people and some people just straight-up don't want their Facebook friends that their

1:00friends and family who have liked their page to see what they're up to on Facebook they don't want to you know put their ads in front of them I don't really see the issue with that but you know I've had conversations with people that they want to avoid that and that will help you you do this here so it's very simple to do it just could be a quick video today so here I am inside a demonstration and Facebook ad account and to exclude people that already like your page it's very simple to do so you just want to go in so obviously the campaign you're going to run as an ad

1:29I'm just gonna go into this example CPO campaign this is just a set there's loads of example stuff in there don't worry about any of this it's just for demonstration purposes you want to go to the ads that level click Edit as I've just done and then you want to scroll down to connections which is beneath the detailed targeting section and what you'll see is that connections here you want to click on add a connection type and you can advertise or not advertise exclude people who are connected to your business certain way they're interact with your app events pages and simply here we want to select the option under

1:59Facebook pages that says exclude people who like your page then you want to add in your page name in here I'm not gonna do that because you'll see you know all the pages that are into my business manager but just add your page name in there make sure you select the right one if you haven't if you have multiple pages in your business manager account like I do and that's it very very simple to do one thing to note is that if you're running a page Lex campaign so you're running an ad campaign to generate Facebook page likes and you obviously want to exclude people that have already

2:24liked your page because what's the point in advertising to them that's a waste of money Facebook will do that for you automatically so if you select the page likes objective when you when you first create your Facebook ad campaign this will be added in automatically people who already like your page with automatically be excluded so very simple to do and that's how you do it now before you go so we want to quickly mention if you're gonna find really really interesting if you want better results from your Facebook ad campaigns and that's a free training that I've created on Facebook advertising strategy so this training is called three killer

2:55Facebook and strategies to double or more your revenue now as I said from the title you can tell that that training is all about strategy and obviously strategy it's really really important different businesses need to use different strategies when it comes to Facebook advertising if you're offering a fifty dollar product or a 30,000 pound service you need to advertise those in different ways you can't use the same thing there's no one-size-fits-all when it comes to Facebook advertising even though a lot of people say that there is - trust me there's no one-size-fits-all and so that's what their training is all about it's showing you the strategies

3:28that we use it's three strategies that we use with our clients we generated seven plus figures with all three they're tried and tested work very very well and I show you look if you've got this type of business you want to use this strategy if you've got this type of business you want to use this strategy so if you're they're sort of running Facebook ad campaigns and thinking it's just the right approach is the right way of doing it that training is gonna answer all those questions it's completely free there will be a link in the video description it's about 60 70 minutes long which strongly recommend

3:53you watch the the entire thing I think you find it really really valuable and then and yeah so go ahead and watch that if you found this video useful please give it a like please give it a thumbs up and don't forget subscribe to my channel for more Facebook advertising related to content release that on or on a regular basis and yeah I'll talk to you soon thanks guys bye bye