How to Turn Claude Into a Marketing Analyst With MCP in Less Than 5 Minutes

0:01There's been a ton of talk about MCPs all over the internet. Recent announcements from Microsoft to Google. I had to jump on and show you a really quick use case that I found to be extremely powerful. So, here's the context. I put out this tweet yesterday. It said, "What's the most underrated marketing and growth channel right now?" You can see it right here. It's literally one sentence, but a ton of

0:27people saw this and interacted with it. In fact, it's got over 80,000 views, uh, 600 bookmarks, and I really just don't have the time to go through and read every single one of these replies. I want to get some data. I want to get information. I want to understand what marketing channel I should attack next. And maybe I want to know the best approach and how I can do it. So, this is true leverage right here. I'm using distribution to get ideas from the crowd. And then I'm going to feed that in to Claude with MCP and I'm going to do it live right here and we're going to

1:03see exactly what happens. So I'm going to go ahead and open up Claude. All I have is my tweet URL and I'm saying fetch me the replies for the tweet with the author, name, tweet, text, etc. It's actually a pretty broad prompt. I'm going to enter it and we're going to see if it works. Okay. So you can see that what is happening Claude is accessing a tool from N8 that is scraping the replies and the data from this particular tweet. So my uh MCP integration is working as expected. You can't do this out of the

1:43gate and it's sort of hard to scrape X. So I I used Ampify. Uh what it's doing is it's fetching all the data from this URL and uh again MCP the way I think about it it's kind of like a two-way radio between AI and a piece of software. You can uh collect data, you can send back data in commands, and you can do it all from natural language uh via prompting uh right here inside Claude. So it's working, I think. Let's

2:15uh have a look. All right, top replies by likes. We've got my friend Justin Brookke. It says, "Google ads can't beat intentbased advertising. It's wild to me that it's not even mentioned once in all these comments. People are asleep at the wheel." Justin, I have to say, I think you're right. Google Ads is definitely underrated. Excuse me. Underrated right now. Let's go back and just make sure that this is not hallucinating and this is using real data from X. Okay, so is Justin Brooke the top reply in the tweet? Yes, he is. It's got the exact uh

2:58metrics and it has the exact same reply. So, let's keep going. Uh we've got Tadas with Tik Tok influencers uh male and IRL events. Uh, Adam Singer, what's up? Eight likes, I would say. Ooh, uh, out of home, but we keep posting new annual alltime highs. So, it's got all of these, uh, replies. It's got other notable replies, and it has interesting outliers, ones that, you know, didn't necessarily uh, get a lot of likes, but were kind of cool. So, um,

3:33how would I use this? Uh, let's see. um summarize the most common answers. So maybe somebody had a reply um and uh they didn't get a lot of likes, but let's let's go through here. Uh Tik Tok multiple mentions highlighting both organic content and influencer marketing, direct and physical mail. You know, I see a lot of large direct to consumer uh ecom companies using direct mail. Um I believe the founder of forme uh mentioned that ramp does this very successfully. We've got Reddit, IRL events, LinkedIn, uh Google ads, word of mouth, etc. So my business is um boringmarketing.com where I do AI automations for clients which channel makes the most

4:36sense for me. So you can just sort of see how you can interact uh with real data to get extremely tailored recommendations here. So, um, it's ranking, uh, some of these channels for me. Uh, LinkedIn and Google Ads are the top. It's even referencing, um, you know, the the replies, uh, for the recommendations here. So, I mean, let's just give you a quick demo of how we could approach this. build a tailored uh LinkedIn short form video strategy for me so that I can reach um let's just say funded startups for lead

5:30generation and there you go. So I mean basically what you're able to do here is work directly from claude where you're probably spending a lot of time. You can connect the dots and get this closed loop from insight to action. And I think this is extremely powerful. This is why MCP excites me so much. And I think that uh we're really just kind of scratching the surface with this technology. So uh that's it. wanted to share this uh this alpha with you and uh I hope you can uh give it a try and let me know what you

6:05think.