pov: you made $25k in one day with your clothing brand

0:00[music] 85 [singing] a.m. [music] Houston. Drop day, man. Um, we're dropping today 5:00 p. p.m. Eastern time. I'm dropping my black snow thermal, my white kofish thermal, my white snow looper thermal, and my black koish thermal. It's gonna be crazy, but I woke up pretty early. Got myself some coffee. You know what I'm saying? Starts the day off right.

0:28Um, I got a lot to do before the drop. We're about 6 hours away from the drop. So, I'm going to have to be doing a lot and I'll just take you guys through the process. But right now, what I got planned that I have to do is, you know, I like to stay organized, make a to-do list. Um, so I'm recording. I got to make sure I record this YouTube video. I got to make sure I record my day in the life that I post on my Tik Tok and Instagram. So, you know, all this

0:56content, bro, it's so so much work, bro. It'd be so much easier if I just drop without recording all this content. But, you know what I'm trying to say, bro? We're working this year, man. Um, I got to make the drop day post, like the post I'm going to post on my Tik Tok and Instagram page once the drop goes live on my brand account. I gota, let's see what else. to make my inner circle DM that I send to my channel on my calling brand account that where I'm giving early access password and the 10% off discount code. Um I need to test I like

1:34to test my site to see if my payments are working. So I just like I usually just put the product to like 1 cent and just pay for it and see if it goes through. I got to check if my discounts work as well while doing that. Um and that's pretty much it. and then we drop, man. So, let's go. Um, right now I'm just editing a post that I'm going to be posting on my IG when the drop goes live. Bro, I took these last night,

1:58bro. I don't know why it took me so long, bro. It took me like an hour and a half to get this cuz I'm like thinking of the layout for it. And then I'm like, like, bro, doing this and like making it line up and everything, bro. It was so much work. But yeah, this is lowkey tough as hell. Hopefully, it blows up. Um, the goal is to have people like in the DMs when I post this when I drop is like be they be like just cop, just cop, you know, build up some hype. All right, I'm in my basement right now in my little

2:29inventory area. I'm going to record some content for my coing brand account as well as um my day in the life video. Get some content down here for that. And then um right, I wanted to update you guys on what I'm planning to do with the YouTube channel. So, I'm aiming to post around twice a week. Um probably like you know ad advice like that one video I did. I'm just going to be talking um in front of my little webcam camera and then just you know spinning some game or some little advice I got just for some quick post. I'll be posting like day in the life maybe some packing

3:01videos um you know just anything. But yeah, you guys going to let me know what you guys want in the comments below. I'll try to post twice a week hopefully. But yeah, I'm about to record for my day in the life video just in front of this mirror. Just a little quick little clip for it and then I'm going to shoot some more content for my brand. Let me do

3:22this real quick.

3:28That's pretty much it. The behind the scenes of my day in the life. But I'm going to go shoot some content. That's my little setup. I got just my rack with everything I'm dropping. [snorts] And then I got my little light right here for some good lighting. So, I was just going to record this nice little quick aesthetic rack video for my Cold Band account. Um, I don't think it's going to be the drop day post. It's probably going to be like a mirror video and it's going to show the clothes is probably what I'm going to do as the drop day um video. But, let me record this and also

3:57put this in the day in the life as well. Cool. Behind the scenes. All right. Just finished shooting the content in the basement. So, I'm in my room now. I'm about to post my first video. It's about 12:30 right now. Um, this video. So, yeah, you know, something simple like that. Um, quick quick little tips I'm going to give y'all. Um, I try to post three videos a day, but I try to spread it out. So, like a 3 to four hour

4:27spread out gap from each video I post. So, and you can't post it too early because people might be in school at work. You don't want to post too late cuz people going to be sleeping. So, I like to post around like 2:00 p.m., then 5:00 p.m., then 8:00 p.m. Uh, so I'm going to post this one right now. And this one, this video I showed you specifically. This one works really well for me. Um, I've done two different versions of it. Clothes I'm drop clothes that are dropping in six days, clothes that are dropping tomorrow, and I'm going to do clothes that are dropping

4:56today. Those videos got like 30K, 50K. So hopefully this video goes up too. So that's pretty much what you want to do with marketing. You want to look through all your videos, see which one actually performs well, and you basically want to just make variations of it, and it should work. Um, you don't want to copy identical because you might get like shadowban because Tik Tok might know you're just reusing the same thing over and over. So, you might want to add a little switch up between it, but I'm going to post this right now. And low key, I do have a lot of time on my

5:21hands. I pretty much got everything done and it's nice out right now. And, you know, I've been on my jog and [ __ ] so I might go for a little jog. But yeah, beautiful day outside. Uh, I'mma go for a little 3 kilometer jog. It's just around the block. But y'all, [ __ ] with the fit. Little pink running shoes. Got these in Japan, bro. Limited edition. I don't care what y'all say. Pink is a man's color. But yeah, let's go for this

5:46jog, man. Yeah, I'm never doing that again. I don't know how these content creators do it. Make it look aesthetic cuz now I got to go walk all the way back and grab my phone. All right, but I'm feel go for this jog now. All right, just came back from the jog. Um, three kilometers, did it about 16 minutes, which is pretty bad, yo. Um, I used to do it in 14 minutes, I think, is what I was at during summer. But, bro, when school started, bro, I stopped jogging. I can't lie. Got too busy trying to balance the brain and school work, bro. So, trying

6:21to get back into it. But, yeah. Um, so what I got to do right now, let me check my to-do list. Um, I got to still make the inner circle DM. I got to put the caption on make the caption for the post on my main grid for my Instagram that I showed you guys. And

6:37that should lowkey be pretty much it. And then I just wait. Oh, I also got to make the drop day video still edit it. And then yeah, that's pretty much it. All right, we're about twoish hours, threeish hours away from the drop. It's currently 2:17 p.m. Drops at 5. Um, I got a bunch of stuff done. And I got the

6:56inner circle DM I'm going to send ready. I got the stories ready. I got the drop day post ready. I got the caption ready for the the main grid IG post. Um I tested my discounts. They work. And I tested my shipping discount. The free shipping for Canada orders over 100. They work as well. Um also if you guys are watching the video, this video is probably going to go out the next day after this drop. So September 27th, if you guys want the discount, it's y all uppercase y i n and the number 10 altogether. all uppercase yin 10. So 10% off there you guys want it. Um but right

7:29now I'm going to be testing if my payments go through. Hopefully they do. If they don't, we're probably going to be in some trouble. So let me see if it goes through. Oh my god, I just clicked it and the sound went away. But there it is. Went through. All right, we're officially an hour and a half away from the drop. Um I just made myself some food cuz I'm hungry as hell. Haven't ate all day. I got out the hoodie cuz it's hot. I'm in

7:52the nostalgic tea right now. But yeah, hour and a half away. I'm about to munch right now. Um, I'll pick the camera back up as soon as I'm about to drop. 449, man. We're about to send out our SMS campaign and our email campaign and the message to the inner circle. Let's hope it goes good as soon as it hits 450. It just hit 450. Sending out everything. Yo, I'm lowkey so

8:15nervous. Yep. SMS got sent out. I just got it. Okay, 120 people just spawned on the site. Crazy. Check that. Mad, mad, mad, mad. There's the first sale, baby. $125 Canadian dollars. Holy [ __ ] It just spiked. 400 people on the site right now. Yep, there's another sale. 400 on the site. Crazy. Another one.

8:49There we go. Got six orders right now. See, let's see. Early access 5:00 p.m. I got to change my bio. But yeah, just have to bring up

9:10Mhm. 500 on the site, bro. Just on early access. 500. 500, bro. Keep it going. Yep. Just just early access. It's 2 minutes into the drop, bro. Already got what? 40 sales. Check how much inventory I got left. See if I got to open up pre-order soon. Golly, these are flying. Okay. Okay. Okay, we still got some stock left. 600 people on the site just on early access. It's not even open to

9:47the public yet. We still got 8 minutes till the public. All right, I'm about to open up make the site public. It's about to be 5:00. The site's about to be public. Going to post all my stories and and IG post. So, I'm going to put the post up right now just so because it loads up this post I got remember from earlier. It's not five

10:11yet, but it's going up right now. Order still coming through. It's going good. IG post is up. About to be 5:00 any minute now. All right, it's 5. Sites going public. Stories are posting right now. Let's see. My fault. I ran out of storage on my phone, so I had to make some room. But orders are coming in like crazy right now. It's

10:34what? 5:01 p.m. 400 people on the site. Let me check my products. How much I got left in stock still. Yeah, I'm almost about to sell out. I got 30 pieces left in each in in my white snow leopard thermal, my black koifish thermal, but the sales are coming through for show. Next change I'm going to have to make is when my pre-made stock sells out and then I have to change it to

10:59pre-order and let everyone know. Going crazy. Going crazy. 3 minutes pretty much into the drop. The actual drop, bro. We have about 400 people on the site right now. Um about 100ish orders, bro. Crazy. Just three minutes into the drop. Uh I'm going to repost this on my story. It's going crazy. Yep. All right, we're 15 minutes into the drop. Um all my pre-made stock just sold out in 15 minutes. The black koiish thermal and the white snow leopard thermal. got 70 pieces in each and they're already already sold out. I just said it twice. Um, but I'm going to open it up as pre-orders right now. I just

11:42posted it on my story that we restocked it there and there. So, let's see if I get more orders. But 15 minutes in, bro. 16K revenue already. So, let's see where where it goes. All right, we're 30 minutes into the drop. It's still going good. Right now, we're getting orders. It's just slowing down a bit now. But if you guys didn't know, when you drop, um, there's a lot of people who order fast and they might mess up the size they

12:05bought or their address or their email. So, right now, I'm just going through my emails and responding to all of them. So, let me go do that now. All right, boys. We're officially 1 hour into the drop. This is how many sales we got right now. Going crazy. Yes, sir. Man, I'm happy. I'm happy it didn't flop. Can't be too happy. You know, this is just the beginning. We're going to keep grinding. But hour in, 20k revenue, man. We're already we're already um on track to doing more than my last drop, which was 47K because I hit 20K at the end of the day, but now I

12:40hit 20K in the first hour, bro. So, it's crazy. So glad this didn't flop, bro. I worked so hard on this one compared to other drops. I put way more work into this one. But yeah, what the rest of the day is looking like is um I'm gonna edit videos because I plan to post three videos every single day for the next two weeks because my job ends October 10th, which is two weeks. And I'm going to shoot more YouTube content right now for this video. And then I'm going to edit it at night. Just got another order and shoot my day in the life video and edit

13:10it at night as well. But yeah, that's pretty much the plan, bro. Happy this is just the beginning though. Can't get too settled, you know? We we still going to grind every day. But yeah, man. All right, we're two hours into the drop. Um, sales are coming through slower, like 10 every one every 10 to 15 minutes. That's just how it is. But that's not bad. I'm planning to hopefully average around 2 to $3,000 a day for the first week of the drop and then 1 to $2,000 a day for the second week because it just gets slower. That's just how it is. But right now, I'm just

13:40doing school work right now because I'm so behind on assignments for school. Um, last week I had no time to do it. I was busy planning the drop, shooting content for the drop, editing the drop. But yeah, I'm going to do that right now. It's so bad. Last week, bro, I was probably averaging like five to six hours of sleep, bro. So, my acne is like acting up like crazy. But that's just how bad you got to want it, bro. I want this bad. Um, if I'm working harder than you at 16, bro, I'm probably younger than you as well. You guys got to lock in, bro. But that's where we're at right

14:08now. After this, I'm going to edit some videos. So, yeah. All right. It's currently 1000 p.m. Um, but this is the setup we got going on right now. We got anime bleach on right now. We got the Shopify live view right now on I can see everything that's happening. And then I'm just going to be editing a bunch of Tik Tok videos right now. I'm probably going to be editing this till the end of the day, so at 12. And yeah, man. This the dream setup, bro. Just watching anime in the background while editing a bunch of Tik Tok videos. I'm probably going to get a lot of videos um ready so

14:37I can be posting them throughout the whole drop right now. Um but yeah, I'll pick the camera back up at 12. What's up, boys? Um, I just finished editing a bunch of Tik Tok videos for my colon brand account, and they're all in the drafts right now, waiting to be posted throughout the drop. But it is currently 12:17, so it's the end of the day, and we ended off with almost $25,000. So, I'm super happy with the results because we are on track to doing more than my last drop because my last

15:05drop on the first day, I only did 20K. With this drop, I ended with 25K on the first day. So, super happy with the odds. If we keep going at this pace, I can do more than my last drop, which we ended with $47,000. So, super happy with the results because I put a lot of planning and time into this drop compared to all my other drops. So, I'm

15:23super happy with that. But yeah, man. It's going to be the end of the video. I'm tired as hell. I'm probably going to go to bed now. But yeah, man. I'll see you boys in the next one. [music]

15:37[music] We'll trip it across