How I made $1,207,004 with 28 Faceless Cooking YouTube Channels [100% MONETIZABLE]

0:00over the last 3 years we've made over a million dollar wor cooking videos that's not clickbait we've built an insane network of 28 cooking YouTube channels some of them are ours some we created for our clients and today I'm spilling the beans about it I will tell you everything you need to know from choosing the right NES to filming optimizing the videos uploading them you are getting the full road map let's get to it so how do you even pick a niche for cooking content what should you actually film here's the biggest point before you even think about what dish to cook understand that we're not showing

0:34faces on camera here okay this is a common misconception people think oh well just set of a camera start talking no that's not the way why well because the language you choose for narration will only limit you we are going global we will translate our videos into all the languages out there and to do this you won't even need to learn another language we will be making faceless content with no narration just your hands cooking with some background music and all the translation work will be done by YouTube itself it's metadata and translation tools will handle that so if someone in I don't know Zimbabwe pulls

1:09up your video it will show in their language same goes for viewers from Spain China Australia you get the idea cooking channels that earn a lot are a different type of channels alt together they're not about a personal brand like we're all used to the cooking channels that we've built aren't tied down by political or financial issues regardless of what's happen in one country it still has access to hundreds more with this kind of setup you're safe from all that imagine sitting somewhere in France maybe in Paris or whatever you want making videos that get views in the US it's almost like magic and it does all

1:44that without overburden you too much so how does this all work going to walk you through it the main thing you need to do so that your videos created anywhere in the world get traction worldwide is keeping them faceless and voiceless just make sure to have high quality visuals and some titles that's the secret sauce behind all the biggest cooking channels all right so what are you really going to cook honestly it doesn't even matter and whether you are a pro Chef or just scraping by doesn't matter either here's the reality cooking niches on YouTube aren't about Mad Skills but about spot in Trends let's get into how to actually

2:19find those let's say you catch a video about casserol reing and Views in one channel cool take note of that then you see another casserole video popping up on another Channel interesting if it happens again on yet another Channel that's going to be our signal people are into cassero right now the supply isn't there yet but interest is building up and bingo that's how we ended up with good appetite a haul Channel dedicated to cassero and other bag dishes right when people were craving it it's not just casserol either this approach works with literally any food Nish like you could have a Channel all about omelettes

2:58soups or even just desserts we actually have healthy and fast a channel that's exclusively desserts and it's doing well the key here is speaking either a type of dish or a main ingredient that will be your thing we even had a channel where every recipe had broccoli and it was surprisingly popular and there are tons of ways to spin it you could go with foods of the same color like a channel only about green foods thing herbs veggies vegan recipes a hul green Vibe another angle that's worked before is recipes with a specific Health angle things like eat this dessert to fix your kidneys or have this breakfast to

3:37improve blood circulation these kinds of videos were ahead with an older crowd usually people over 65 were at home watching videos recreating recipes out of bom and curiosity so if it was something that claimed any health benefit it was getting these but these days YouTube cracking down in any health claims without proof so unless you've got legit evidence a dish can improve someone 's Health don't go there YouTube isn't really pushing those videos anymore so yeah in the end it's not about being the next Garden Ramsey it's all about spotting the trends people are looking for and building the channel That scratches that itch so when you're

4:14picking a niche remember focus in dishes that already perform well across different niches then build your channel around that pay attention to what ingredients keep showing up or how people are framing the dishes maybe it's healthy eating 5 minute desserts or some kind of comfort food it doesn't have to be one thing just something people are already into to really stand out you will need to research what's trending in similar videos identify the common elements and ultimately find one unique twist that will become your channel score Focus all right so let's say you've nailed down your Niche what's next how do you choose the specific dishes first don't think you are tied

4:53down to just one type of dish take casserol as an example sure you could Google 500 cassero recipes and them all but honestly that will bore your viewers instead head to YouTube and look up Trend in videos like cassero I make every day or easiest casall ever and sared by popularity from the last month or a year look for elements that are making these videos go viral and then take those elements and add them to your own content one time we noticed a video with an egg being poured into a bell pepper or a tomato can't remember exactly we like the idea so we took it

5:29but put our own twist on it by putting hot chocolate into an orange or we saw a trend in dessert videos where they would show cake layers so we start layering casseroles the same way that little trick alone pulled in over $10,000 wild right so keep an eye out for interesting details in other cooking videos even if they are from different niches and mix them into your content that's your formula for creating content that sticks right here's the plan find 50 channels that are doing content similar to what you want to create look at what's working for them the catchy thumbnails the video ideas anything that's trending gather up all those

6:10things mix them with your own twist and just like that you're set up with a recipe for a viral video now as for recipes don't stress you don't need Super Reginal ideas and it's not about fancy cooking techniques it's all about Simplicity people feel they can easily follow along they are way more like to stick around from what I've seen even if you have a popular Chef in your videos the most views tend to come from basic repeatable recipes the ones anyone can make on a busy week night people love recipes they can pull off without fancy Toes or rare ingredients you need to be the relatable cook the one who makes it

6:48easy for anyone to whip up the dish your audience is the everyday person they are working they are busy they just want good food without the hassle so keep the instructions straight forward these ingredients you can find at any local grocery store and don't over complicate it the simpler the better that's The Sweet Spot another huge misconception people have about cooking videos is that they think they need all this prel gear multiple cameras pricey lights the whole setup but honestly all you need is your phone iPhone Android whatever as long as the quality is decent you're good to go take healthy and fast Channel as an

7:28example almost all top performing videos were shot on a phone with a simple table lamp diffused by a wide grocery bag one of those videos pulled in over $30,000 no fancy equipment no elaborate lighting just a phone and a lamp so if you're sitting there thinking you need a pro camera to start let that go you're not here to make movies your focus is in showing what ingredients to buy how to prep and cook them and keeping things straight forward no one's expecting cinematic masterpiece they just want to clear sample instructions and trust me you can hit those $10,000 plus views just fine without the fancy visuals another key to remember

8:09for cooking videos is consistency in timing every step should take just 5 to 6 seconds 5 to 6 seconds for dicing onion another 5 to 6 seconds for stirring the sauce and so on by the end you will have around 100 shots which adds up to roughly 10minute video The Sweet Spot for for this kind of content now what if your recipe doesn't quite stretch to 10 minutes here's a simple fix add in some extra elements let's say you are making a salad and it's fully covered in just 22 shots add a quick snack idea a sandwich a tea pairing or make that salad the side to main dish

8:47like steak or potatoes that way you're hidden the length without any clickbait fliff the video feels complete and viewers get more value out of it making it even more engaging to watch another approach we like to use when our video length doesn't hit the 10-minute Mark is combining two or three recipes into one video let's say we've made a chocolate cake but it only clocks in at around 6 minutes we just add another chocolate cake recipe same theme but with a Twist different ingredients or a new idea all together and just like that we've got our 10minute video everyone's happy YouTube gets the right length viewers

9:24get two recipes for the price of one and we keep engagement high if you are new to YouTube nailing that GetGo can be tough It's All About figuring out with clicks for your audience and this is especially key with cooking content ideally you'd have someone who knows the game someone like us over the years my YouTube agency has helped tons of creators unlock their full potential and maximize their revenue we've built successful cooking channels travel channels ballet channels investment channels Tech channels and even AI focused ones every single one of these channels is pulling in views and bringing in solid Revenue so if you want to peek into what's possible for you

10:02check out the link in the description fill out a quick questionnaire get in touch and we'll show you just how high you can go now let's talk about the setup for shooting these videos from our experience you don't need more than two phones they should be positioned at a 45° angle overlooking your table and cooking area capturing two different views tripod is perfect for that but if you are working the budget you can try to somehow secure a selfie stick if you can invest in the the portable stove so you can keep everything on the table it's a game changer for getting the right shot without constantly adjusting

10:36your setup and if you have the option get someone to help you out having an extra person to manage the camera angles or lighting can seriously speed things up even if they're just helping with the cooking steps it makes the whole process smoother shooting also takes longer so if you can rope in a friend sibling or anyone willing to to land a hand go for it now we're getting to the most crucial part the thumbnail honestly coming up with a thumbnail deserves its own video but let me give you a sneak peek into what works a lot of the time we actually should separate footage specifically for

11:09the thumbnail that doesn't even appear in the final video sounds weird right but it works here's an example we made a video where we dipped an ice block into melted chocolate which then hardens to create this perfect mold for the cake then a while later we tried a variation where we poured melted chocolate over the ice block instead same concept just a different look and you know what happened the Dippin video hit over 11 million views while the poin one barely made it past 100K identical videos in terms of recipe and content just different thumbnails this proves a very simple idea it's not always the recipe

11:47or the content that makes a video blow up it's the thumbnail YouTube uses something called click through R CTR and it's a make or break Factor if people click on your video YouTube will push it more regardless of the video's contents so before you even start filming put some serious thought into the thumbnail how can it make it people want to click if you nail the thumbnail the video itself doesn't have to be Flawless and your recipe doesn't need to be the best thing people have ever seen cooking channels are one of the best niches where you can make good money on YouTube without showing your face doing

12:20voiceovers or fancy editing all you need is a phone a stove and a solid idea that's it as they say in Rat anyone can cook and on YouTube anyone can be a cook so grab that phone come up with an idea and start shooting and remember if you want to pro team by your side hit the link in the description to partner up with us thanks for watching and I'll see you in the next video