Luke Belmar vs The Matrix - Ai, Making $16 Million Drop Shipping and 3 Simple Steps to Becoming Rich

0:00Is this a trick question? Is this a matrix question? What is What do you mean stop? What do you mean stop? THIS IS REAL. People are out here to run the game. What do you What do you want me to tell you? What did I say? I'm just giving you straight facts, bro. I'm going to eat McDonald's cuz Warren Buffett eats McDonald's. You ain't Warren Buffett. All PvP, the whole world. People are not again acting in your best interest and so you need an edge. Cuz these people are worth trillions of dollars. Trillions of dollars. The reason I did 16 million dollars in drop shipping was because I

0:29thought about things differently.

0:40Okay, but Luke, Luke, 26-year-old retired baller. Not baller, bro. Not baller, bro. Dude, ballers have you If you go to Dubai, that's baller [ __ ] bro. I went there and I was humbled. Uh for sure. I was humbled. This. Okay, but you're retired. Yeah. So, you've done very well in your life at a very young age and this is what most people aspire to be objectively on the outside. So, I want to get really deep into that cuz obviously I would would want to ask like how could anybody replicate your success, but everybody's unique. You all have unique angles and there's a little bit of luck for

1:09everybody. So, it's kind of hard to digest that. But, totally opposite of what I just said, what do you think about AI? Dude, so AI is going to displace so many people. I said it yesterday on Jordan's video when I was coming here cuz it's my first time in Breckenridge and I look forward for us to do these more often these

1:30trips. But, you know when you do like the self tag at the at the airport, it makes sense, right? You don't need as many people ticketing, you use automation. But then you're supposed to take your ticket, you're supposed to Now, apparently bag it yourself and you leave it on the counter for the lady to or the guy or whoever to basically put it on the little line that takes it away. So, I go and I hand the lady my little sticker and I hand her my suitcase and she's like, "No, you need to put the sticker on the suitcase." I'm like,

1:59"Okay, that's fine. Why are you here?" "Well, I'm here to supervise that you put the sticker on the suitcase." And I looked at her and I was like, "You will be replaced by AI." And the reason I said that to her is because her that? Yeah, straight up. It's funny. It's funny because And as soon as she looked at me like, "What?" Like She's like,

2:14"Wait, what?" Like didn't make sense. But I said it to her because it made sense. It made sense that the value that she provides to her company can be replaced by automation. And I think uh the level of intelligence that it's going to be able to have long term, not short term, I think that there's an extensive period of growth. What we're seeing right now is sort of like ground rules and you see this automation kind of playing because sometimes chat GPT does some dumb dumb stuff, right? And it

2:42plays within the sandbox of the creator. So, the creator sets the rule set, right? As to how the AI can process information and what it can't talk about or can't touch. Um so, as they begin to expand kind of the API or other companies begin to develop their own products and as entrepreneurs and like us that are kind of like on more of a come up stage and not that established big organization kind of structure, which I personally don't really enjoy anyway, uh we can start creating as tools become uh more available, we can create our own AI and train our own AI. Because if you

3:18want to compete in 2040, you think you're going to be competing with human mental power? No, dude. You have to be competing with your AI, with your robots, with your automations, with your softwares because that's where the where the future's headed and it's going to be huge. And if you're not on it, you're going to miss out. So, the skill set now is not just blue collar that's going to be replaced. I think white collar is going to be replaced doctors, lawyers faster faster than blue collar because it's Dude, creating it's not just AI, but you need to create robots and machinery to to power what would be manual labor. You

3:53need not only software, you need hardware. But on white collar, dude, most of the stuff is now digital. You only need software. You do not need to go into hardware necessarily. So, I think a lot of these jobs are going to get just absolutely demolished. Dude, you will not need consultants anymore. You can consult the most intelligent consultant there is, right? If you teach it that way. But I

4:17think people need to start utilizing it. If not, they're going to be left behind. I think it's powerful. How do you position yourself like short term right now and then once things do change, how does our world still fundamentally operate? Because this could threaten capitalism if someone Freedom. It could threaten freedom, bro, beyond capitalism. So, short term next few years, there's like I feel like it's going to be phases of AI. So, first this first phase that we're hitting right now cuz it's here. And And it's like hot, too. And anyone can

4:43use it. It's hot, dude. And so it's like happening. And so obviously there's a lot of like value arbitrage opportunities to make a little short term business, but eventually one AI is going to rule them all. So, short term phase one, what should people do? What's the most optimal way they can like actionably

4:58protect themselves, I guess? Yeah, so how you can participate per se in kind of like the AI revolution, we'll call it, is you need to start build If you're an entrepreneur per se, you need to start building companies of the future. Okay. Technology is accelerating so quickly that if you're building companies of today, tomorrow they'll become irrelevant. So, you need to build companies of the future. You need to build companies that going to be relevant tomorrow and that the evergreen period before that becomes irrelevant is extensive. For example, uh the first introduction of the internet. If you started building products and companies when the internet started before AI or

5:33crazy automations were introduced, you had what? 20 years? 15 years? A pretty decent gap right there to build. I think we're going to have a decade where AI is still very Yeah, for sure. Because you're talking about But maybe I'm wrong, dude. Maybe I'm wrong like we don't know the capacity that currently exist and the fact that what is currently publicly available so powerful has to be a like uh a clue that there is something more powerful out there in

6:03private hands, bro. 100% 100% One of the one of the members um from Capital Club sold one of his companies for 50 million and he was a software guy. And I asked him the same question, "What do you think about AI?" And he's like, "Dude, you have no idea. If you think what they released in the public is the actual stuff, they've just they gatekeep 99.9% of stuff. So, the amount of power

6:26that's already out there, it is scary. And if you look at for example BlackRock, BlackRock uses an AI called Aladdin to do forecasting and predictions and they've had this model being developed over the last several years and that beats and trumps every other software and automation and any other person that's playing the game. 100% Think about the advantage you have to have 13 trillion plus whatever in assets under management. You you don't just get there by by chance. You need to have massive amounts of leverage or super

6:59intelligent people. And they're the first big company to figure it out and now they're the biggest company by a long shot. And so that could still work at a micro level for like the up and coming entrepreneurs. 100% I think and I think it's also understanding, bro, it's the fact that software and robots Naval Ravikant talks about it. He says,

7:16"We're using bots and automation. They're all like little micro workers and employees that do not sleep. They do not rest. They're there 24/7. They don't complain. They do what you tell them to do and they're reliable." And that's super powerful and that's going to rule out a ton of people. He had a good tweet that this is like the a calculator, but

7:33for English and writing. Mhm. He tweeted that today. Banger tweet. He's the man. But, it's very interesting because a lot of people aren't entrepreneur entrepreneurial. And so I feel like I talk to a small audience when I talk that way, but that's our interest. So, the everyday person, actually let's take it this way.

7:4918-year-old kid. Three years ago, we'd ask someone you need to get hard skills. You need to provide value cuz no matter your network, if you're not valuable to someone, how even if you meet Luke Bommarito, how can you help him? But but it it'd be like copywriting or video or these hard skills that you could provide

8:02value to someone. Where does that What should someone be learning if AI is going to do all this? There's a few things that I I think are extremely important that I think uh AI and technology will never be able to replace, which is human connection, which is community and uh emotional connections. I think uh that like transcend momentary like happiness. I'm talking about deep relational emotional connections. I think that these also create culture, right? Culture is dictated and created by by people and I think that there's a a human factor and a human element that allows the world to go around. And even if AI is created and yes, it learns by

8:42itself in the near future, it teaches itself, it has an origin point and that origin point has uh biases, right? Because it's been created by somebody that has set it in such a way where for example, you go to chat GPT now and you ask for something and it says it could tell you literally, "My creators do not allow me to go beyond this this border or this is not something safe." Well, who told you that it's not safe? "My creators told me that it's not safe." Right? So, you always have that bias in in in kind of uh preconceived um data that comes in that could

9:17potentially inflict um pendulum swings where AI isn't neutral, which is the ideal utopia, but I never see it really becoming neutral. The purpose of OpenAI is so that they can like let people at least start using it and benefit from it, but they can control it and try to set standards. Yeah, obviously that's like PR. I mean, ask him about ask him We we all know for example example, right? I You

9:38know me, I'm big on spring water, right? I I hate fluoride in the system. I'm big on non like GMO foods. Do not eat like crazy [ __ ] like that. Don't eat fast foods. And the other one is like seed oils. Which is important because you need to be optimal Correct. But if if you if you if you ask chat GPT now like what what the What is the ecosystem of or what's your thoughts on seed oils, right? And what's kind of like the habitat around them, it'll tell you all the positive [ __ ] And it'll be like, yeah, but you know, you got to be

10:06careful with them. It's like anybody that truly understands seed oils will tell you do not consume that. So, you are playing within whatever rule set that it's being given. that information suppressed? Why is the opposite narrative promoted? Well, I think it's very simple. It's been happening since the since the dawn of kind of controlled civilizations, which is you need to keep your citizens and your slaves, you need to keep them in check. Right? And the best way to keep

10:33them in check is to keep them weak. And we've kind of transitioned from manual labor kind of being the main force of slavery to now it being more of like mental and energetic and time-based consumption. And the system kind of realized me beating a slave with a whip, I'm not getting the most out of them, right? So, what do I have to do? I'm going to trick them. I'm going to deceive them into We can talk about the entire money system. Um and I think that that's kind of like I want to go to that soon. Yeah, I think that that's going to be a a good topic. But circling back, I

11:04just think people need to uh if you're an 18-year-old, I think you need to be developing skills. Do social skills become more important? Yeah, bro. Social skills because now you're interacting with people. And the people that understand how the game is played, they understand that everything is built in rooms with people, right? And they are the ones that are deciding whether it's in 100 years that AI is going to be the deciding factor. I don't know. There's an anime called Psycho-Pass that I recommend everybody watch. And it's this AI that is like 100 or 1,000 brains of different people of society, criminals, billionaires, peasants, everything. And

11:38it forms what is supposed to be the controlled neutral mind, but it's not neutral. It's extremely biased. And in the anime, it kind of shows you that that entire narrative of a credit system of a mental check of a daily pill that they need to consume to manage their mental level and their mood. So, civilization has always flourished when the working class are subjugated and they are enslaved. And that's how you build societies. Unfortunately, that it societies are built on the back of slaves. And today we just have

12:06modern-day slaves. Once you learn that these companies or these businesses don't have your best interest in mind when they're propagandizing you with just marketing ads, but commercials, ads on Facebook. I mean, those are not there to make your life better, even though that's the feeling you're supposed to get potentially from the ad. Can I pull Can I tell you something crazy? So, I went to Please. Okay, so I go to Mike Michael

12:25Phelps' Instagram. And I'm like, what the [ __ ] Like there's something super crazy. What the [ __ ] is Michael Phelps doing promoting doing a paid partnership with who? No way. Pfizer? With Pfizer. So, here you have Michael Phelps saying, I'm doing a part a paid partnership with Pfizer. Says ad, hashtag ad. And what what does he categorize himself with? It wasn't until recently that I learned my struggle with depression. How many

12:50people have depression? Right? So, it's a big blanket statement. The next The next character, right? Who's this chick? Is that the Lindsey Vonn lady? No, look at the Oh, it's Pink, yeah. Yeah, so you have Pink. And once again, Can't believe I just mixed that. Who's a paid paid partnership? I mean, they're getting asked for sure.

13:10Pfizer. And what does she say? Uh she says, "Unfortunately, I was unaware of this for the first time when I got COVID-19." What was she unaware? That she had asthma her entire life. How many people have asthma? Right? So, takes all these different people to promote different kind of macro scenarios. It's like my mimetic desire. And it's like, what the [ __ ] dude? If if this was such a crisis,

13:32why are you running ads? It makes no sense. People should be running to the stores if they if if if people were dying and falling dead right next to you. And it's kind of like isn't it? It's a tricky situation, brother. Pharmaceutical ads? Yes, America's really really really bad. I think about I think about 60 to 70% of people in the United States have chronic illnesses. Whereby 100 years ago it was sub 10%. I This is like I believe I kind of believe in this because it's like my mimetic desire. Like humans are mimicking creatures. If I see someone do something and I think it's cool,

14:01subconsciously I'll start like doing that same thing, whether it's a way they move their body, the way they said something, tonality. Like that's how we learn as kids. We're just copying our parents' movements. So, that theory makes a lot of sense. And so, if you guys don't see this stuff, you don't understand what we're talking about is cuz you don't you haven't studied psychology. You haven't studied human behavior. You're all on TikTok. You're

14:19all distracted all the time. And I think that that is the best skill you have when AI comes the reason you are on TikTok is because somebody understands the psychology of of a 13-year-old. And TikTok is designed to keep you on the app. When you scroll to refresh and you slide your thumb down and it does the refresh, it's supposed to mimic when you pull the roulette, right? In the casino cuz you don't know what's the next video that's going to pop up, right? So, you get a dopamine hit. So, every time you swipe down like

14:47the casino ching-ching machine, right? Dopamine hit, dopamine hit, dopamine You are literally not addicted to TikTok. You're addicted to dopamine hits. And if TikTok had their best interests in mind or all these other social media platforms, they wouldn't be hiring psychologists to figure out how can we keep people on our app? But I understand But I understand the business side of it, right? TikTok is competing with

15:07Snapchat. Snapchat is competing with IG. So, there's a lot of There's a lot of technocrats, right? Or or heads of these big companies that don't necessarily 100% [ __ ] with the other companies or they want to be the top dog. So, you have a lot of rivalries and I understand the capitalistic side of it. But we also have to be able to

15:25address the other side of it. Okay, this is where great segue for what we want to talk about. So, one, social skills. I think that's going to be the most important thing cuz everyone's diminishing that. If you study psychology, study persuasion, study how to talk to people. Make people feel good when they interact with you. That's going to be very valuable when AI is doing all the crafts or the hard skills. But let's assume that AI is doing all these blue-collar, white-collar, doctors, lawyers, everything. They can diagnose you to the T. No debate, we all understand they're better. So, in our society right now, a lot of money's made in inefficiencies

15:54in markets based on these skills. And the reason a lot of people are incentivized to pursue these things is so they can make money and money gives them status. Okay? So, let's say we're on a universal basic income. AI is doing everything. We're all paid $4,000 a month. How do we gain status? By So, status I think it's an important one. I think status is earned by doing

16:13things that most people can't do. Okay. Right? So, if you look at for example, Michael Phelps, he's used on the ad of Pfizer. Why? Because he's a person of influence. Why is he a person swimming. Exactly. So, he has 25 plus gold medals, right? So, he's a person of influence. But what drives you to be that good of a swimmer if there's no money, monetary gain? I think

16:31Solely status? Admiration? that's that's the assumption that everybody does stuff for money. Like if you look at these guys that are paragliding for Red Bull making three grand a month, just like going crazy through the Like they're doing it out of straight passion. So, I think there can be a utopian scenario where every it becomes like a renaissance and

16:49we become an artistic culture. Or it can become a dystopian scenario where we're literally just running on universal basic income, we are monitored and controlled like cattle, and we go into a pretty nefarious future. It all comes down to us, right? And that's the reality of the situation. There's players on both ends. There's bad players, but then there's also good players. And good and evil is also once again a an iffy scenario because what may be evil to one person may be phenomenal for for another guy, right? So, a person that comes from a country or background

17:23where globalization is normal, right? The entire World Economic Forum Davos agenda that's taking place is okay. It's normal. It makes sense to them. But if you come, let's say from the United States and you're like, "I'm a freedom dude. I like slinging my guns, right? I like shooting in the range. I like going hunting. I like fishing. I'm doing whatever." It's your culture, yeah. Yeah, [ __ ] globalization, right? So, I understand that perspective as well. So, this good and evil is also a spectrum of of perception. And I think we also need to be careful with that. I think we need to have these conversations and these

17:55platforms need to enable these conversations in a in a way that is healthy, right? Because if you don't do it, people will dissent because people are not stupid. And I think people are waking up to a lot of the realities of how the world work works. And I think we need to do a better job at disseminating this information in a way that is unbiased. And we do that by looking at things from multiple perspectives and not holding onto your perspective as the ultimate truth. So important. So, I was talking to this with Arlan Moore on Twitter last night. And there's like two routes you could go, I

18:29feel like. Like we could either A, the metaverse happens. We're in VR world where we can achieve status in this digital world and our everyday life is everyone lives in like pods. It's the same. All your essentials are taken care of. Or we go to the artistic. Everyone's just doing it for the purpose of the craft. But even then, how many people could be Like there's still needs That's still

18:49like now it's 0.0001% of every video. Yes, now, but that's based off of how people are raised in culture. But that's based off of how people are raised in culture. If you actually think about it, if you look at the American school system, right? It's based on the Prussian school system to develop what? Soldiers and workers. So, if you look at how the school system is in the United States, dude, right now Google some videos on just put high school

19:12cafeteria. It looks like a prison. 100%. It looks like a prison. You're under fluorescent lights. You're concrete walls. The [ __ ] you doing in a concrete wall? Why aren't you going outside? cost budget like But it's not about that. It's about conditioning, right? It's about conditioning because there's somebody that's dictating the books that are being I want to make this clear. The person you're talking about is the top of the top of the top person. Every other person, like people in the organization, people in the district board, people in the state, they probably have good intentions. And they're just doing what they think is

19:36right. They're they're they're doing what they're told. And that's how most people operate, right? Most If you If I talk to a ton of people, a lot of the reasons they do what they do is because there's repercussions in their real life if they don't abide. So, And their self-interest. And that's where I think entrepreneurship is important. That's my philosophy on entrepreneurship is entrepreneurship is a lifestyle of freedom, right? And you don't have to be out here making 50 grand, 100 grand a month, a million dollars a month to live

20:01the life of an entrepreneur. But [ __ ] you if I want to do something and I can't do it because you're going to fire me, right? Because that's not freedom. I could never. Exactly. And but most people have fear. And the fear is built up in the system, right? Where does it Where is it built up? The fear of failure. As soon as you're kid, you're not encouraged to fail. You're reprimanded, you get an F. Dude, imagine calling a child a failure. It makes no sense. It's absolutely ridiculous. So, every every time in their life they're conditioned that if they don't listen

20:30and obey the rules, they're failures. So, what happens if they're about to break out of the mold and go work their their their own company, build their Dude, the pressure is massive. That's all conditioning. But imagine the school system was now based on like a Renaissance artistic self-development, pursue your highest potential kind of Greek ecosystem. Now you're conditioning society to operate that way. But you know, there was a I think his name was Yuri. I can't pronounce his last name, but he was a former Russian spy and he talks about, you know, how Russia infiltrated the the American school system and the university system and that it only takes 15 years to

21:06recondition a population. Right? So, you also have to understand that there's That's optimistic. that there's other people in with other agendas in other countries or in your own country that are working really hard and are extremely powerful to see their narrative come through. And there's a lot of budding of heads and that's kind of why we see all these clashes in the world take place. It's a it's a big ego battle for power and dominion over over

21:30over humanity. That's the truth. Damn. Okay. One last thing on the skills, if social skills are thing, my favorite thing about you is always been how articulate you are, how excited I am when I listen to you and your body language and everything. How conscious has that been? How strategic has that been? Where do

21:45you think that was been developed from? So, I was I've actually been doing like I was I used to I started with doing Instagram lives. I would do like 4-hour Instagram lives with like 20 people watching me and we would talk about like the stuff that I talk about today, right? I've been talking about this stuff since 2019, 2020. And I think it's

22:03just practice. That's the first thing. The second thing in high school? Like were you like No. generally well-liked? had like two or three friends. Like I kind of did my own thing. I played mostly sports. I went outside. I did kind of like my thing with my brothers. That was pretty much it. Like I wasn't

22:18very much you know, I'm not a party guy. I kind of do my own thing. And that was kind of like the entire scenario. But I think in some way, shape or form that was beneficial because you don't have certain levels of distractions that allow you to kind of level up. And that level up is what allows to to develop skills like oration or

22:38thinking. Is thinking itself is a skill. So, a lot of people are on autopilot and they don't use their thinking. They have the most powerful processor, right? Available to them and they're not using them. I still believe 100% the human mind is a lot more powerful than any sort of AI because you can not only tap into what is this physical realm and your your consciousness, but you can tap into ethereal realms and you can tap into different realities and you can tap into

23:05a different frequencies. And I think that that is also extremely important because you're in a situation now where people are running autopilot and I think if you can develop um those skills like thinking, oration, uh they're going to come from constant repetition, which is extremely important, training, and exposing yourself to scenarios that are going to push you and push you to grow. It's like snowboarding, dude. It's like literally the same thing. You have to get yourself beat up on the slopes. You can't fake it. You know, it's one of those things like you can't fake certain skills. They come with practice and repetition. And people aren't willing to commit to one

23:43thing and see it through. Like consistently work on it and become really, really good. So, people got to stick to the to some lane. And like you said, bro, AI is one of those lanes that you better get on. I think for me, I read the book Great Gatsby and his like he was like down bad when he started, but then he like consciously studied how to talk, how to like phrase things, how to actually like persuade people. And for me in high school, just seeing that he had to consciously try to become better and to learn that thing, like it sounds so dumb, but like flipped was

24:11flipped a switch in my mind like I should be consciously learning specific things that I think I want to be better at cuz I want to be better at it. Where school's giving you like a list of what they think you should be good at and most people just hate that, reject it. What they want you to be good at. What they want you to be good at because you are human capital. So, you're an

24:27expendable resource eventually. I this is where we push I push back. Everybody in that school system is being manipulated. 100%. So, you can't These people are going to be like they're going to go to their teachers and be like, "You're the matrix." But the teacher is just doing what she thinks is best cuz the principal thinks what he's doing what he

24:42thinks is best. Yeah, but it's it's very much is way higher than these people actually even know that for 17 and 18-year-olds, I think it's more important to focus on actually self like just motivating self-learning. I agree with you. I agree with self-learning. And your ethereal stuff, too. You know, you get there because now you have millions and you can do but learn about it. So,

25:03most people aren't there yet. I agree. I'm just getting into maybe here's here's where I would like argue the the the thought of because you're ignorant on your on the result of your actions, you're not guilty, right? And I think that there is a level of responsibility that as for example, a teacher, you need to understand that as a teacher, you're there to educate Dude, all these teachers have great intentions, bro. They're [ __ ] amazing people. But that doesn't mean that the curriculum that they're teaching is

25:31good. But they're not conscious enough either cuz they're in the matrix, too. Understood. So, the the point is that's why I don't say people. That's why I say the system because it's fundamentally a system that is designed by not one person, not two people. It's something that kind of like you said, people see, monkey see, monkey do. And it's just a repetition of a cycle of snowball environment and the parents around when

25:51your parents don't have a great life. They think if they would have gone to college, I would have got a degree, then my life would have been way better. And that's what they associate their lack of Imagine all these teachers, right? They go into debt 30, 40, 50,000 to go make 30, 40, 50,000. Most of them, they're [ __ ] passionate. I have great Dude, I

26:06my fifth grade teacher was amazing. Right? She was out there hustling. I went back. I visited her decade later. She was still teaching fifth grade. Right? So, boss. Absolute boss. Massive respect. But now the question is where did you get the term hero from? You were told teachers were heroes. You were told doctors were heroes. And do you perceive them that way when in reality, the second or third largest cause of deaths in America is medical

26:34malpractice. Right? So, that you call them you call them heroes because you're told to call them heroes. When in fact, they're just people doing their job. We are supposed to question how people do their job. I think we say that cuz they don't get paid very well and they're like serving others mainly. And I Okay, that's a big thing. I think that's a big thing. I think teachers should be paid extremely

26:52better. That is 100% true. more so, I feel it should be like there should be less teachers and everybody should be learning from the best people in their fields essentially. And then you would centralize information too much that I I agree, but at the same time how like there's such a the level of talent in teachers is so low. I mean, I would have gone to college, I would have gotten a degree,

27:11then my life would have been way better. But imagine the But for elementary school, like I get that and it's dangerous like saying the Pledge of Allegiance every day like Like that's nuts. It's nuts. But it's a total tangent. But the just the level of quality teachers in lower income areas areas and higher income private and public, like there's a lot of disparate The discrepancy is huge on the quality

27:30of education. And that's all on purpose. That's 100% on purpose. Dude, everything is on purpose. I don't think it's that evil. Maybe I'm just an optimistic guy and I You are an optimistic guy. I'm I'm I'm an optimistic guy as well. That's why I'm so focused on making sure that these 14, 15, 16, 17, 18-year-olds when they get on YouTube, which is the other half of their day, that they're listening to another voice

27:54and another opinion. And it's it's for them to understand that it's literally just an opinion and that their goal is to gain as many opinions as possible to be able to form a world view that sustains and elevates their fullest potential. Whether it's Luke or it's not We were the first The reason I am where I am today is because we are the first generation where we had computers day one, we had internet day one, and we had YouTube day one. So, in second grade, if I had a question, I could YouTube it. If I was curious about how to play a certain video game and learn a certain

28:23hack, I could YouTube it. If I wanted a life philosophy, ancient civilizations, any conspiracy, I could YouTube it. If my parents wanted to learn any of that, they had to drive 30 minutes to a library, sort through 7,000 books, pick three, read through 300 pages to answer maybe one kind of in the same context. That's how long it took them to learn one thing. Where we have been since the start of our brain development able to use YouTube. So, point I'm going to make, if you're a kid or you're in a high school or you're trying to be successful, you need to be self-motivated to learn and learn

28:53everything you want on YouTube and make sure all of your friends are doing that, too. Do not rely on the school system. Yes. But then also understanding Also understanding that YouTube is washed, right? Like the videos that are allowed on different social platforms, like when you hit any any term, let's say you hit entrepreneurship skills to learn, Okay, I understand. Okay. Okay. Okay. I understand. Okay, yes. Then you could learn any any hard skill you can learn on YouTube, any trade you can learn on YouTube. Like you could learn how to become an electrician, a plumber, a mechanic, an orator. Like you can become when it

29:29comes to skill-based, you can learn a ton of stuff on YouTube. When it comes to the physical reality, 100%. Now, if you want to talk existential stuff and the system and all this [ __ ] No, not even, bro. Don't go to Gaia. Don't go to Gaia. Don't go to Gaia. Dude, go to go to you know, you have to do your research. You have to go to multiple platforms. You have to listen to multiple people, and books are also important because what we also need to understand is that we can't just rely on other people for information for them to take somebody somebody learned that

29:57information, right? in most pieces. So, somebody learned that information, and they kind of reframed it and put it in a way that suits them, their audience, and things like that. channel. We were talking about this the other day. I learn I listen to the CEOs of AI companies, and I say it so normal

30:12people can understand it. Yeah, and the and the goal and the goal is to have that, but to also question those creators and to question those trains of thought. And the same thing is with teachers. But if you study psychology, you read these books, you can identify what they're doing with that. it interesting? Isn't it interesting that the I like the culture of the internet because it's very raw. And it's raw because we're like let's say you I could say consider you a a somebody educates uh teenagers and and mid adults on tech trends, on entrepreneurship, on business and lifestyle. I think you let's I could call you a teacher in

30:43these things. Yeah. But people can question you and [ __ ] on you if they want to. it all the time. If you were a teacher in a school, No, you can't. allowed to. enough. Right? You can't question. And it's the same thing not only with teachers, it's also with parents. There's a system and it's no, you can't question. But questioning

30:59My mom would was by my side. She'd come in the room and But questioning allows the teacher to improve and it teach and it keeps the teacher accountable. Mhm. Right? We see so many instances where YouTubers are held accountable for the things they say or the things that they do. their classes every day? Like 24/7? Like

31:15for the kids, parents? Be interesting. But there's a lot of secret there's a lot of secrecy right now happening between like the the school system and like uh the parent parental figures having access to like information and things of this nature. Like you can in California, they passed a law recently that you can literally focus on uh transgender reassignment

31:35without parental consent being a minor. And the parent doesn't even have to know. So, We I'm not going into this topic. So, we're not going to go into this topic, You're not going to public school. point is it's there, right? And people need to be aware and they need to be cautious. I'm not here to Dude, if you want to chop your your little child's balls, Okay,

31:50we're changing the topic. So, PG. This is a fantastic conversation though. Okay, so this is one that I actually really want your advice on cuz you do know a lot about this field and one I can't comprehend cuz I'm like a creative person and believe in the best in people. But if we're going towards AI takes over these jobs, right? Money is everybody's making the same amount. What

32:11happens to our current bank accounts? What happens to our current money if we have a new currency? It's not the US dollar, maybe it's CBDC. If I have a million dollars today and everybody else has 50,000, every then I'm only going to be able to make 4,000, not allowed to make more. What happens? So, the first thing people need to know is that there there's something called the FDIC. And the FDIC insures

32:31each bank account 250 grand. So, these [ __ ] out here flexing 10 million dollars in a bank account, they literally don't seem to understand that if there's a bank run, "Oh, the bank run's never going to happen." Till it happens, [ __ ] It's going to happen, right? And you're only going to get back 250,000. Why? Because when you deposit money in the bank, you are no longer the benefactor and the owner of that money. You've given it as a loan

32:56and a right of use, right? To the banks. Not to most people, to people like us. Okay. Okay, fair. That's why that's why we like crypto. What happens people like us? What should people like us do? I want to address the people I don't know first. So, okay, I want to address the people I don't know. So, you have the situation whereby you only have 250,000

33:12insured. At any moment, a bank run can happen and your money's gone. So, the first objective is to become self-banked. Diversify. Self-banked. What does self-banked mean? Is that you do not depend on BlackRock through a 401k to be trading basket of assets for you. No, you should be educated and intelligent enough to build

33:35your own investment portfolio, right? [ __ ] these 401ks. People are like, "Oh, you know, I got to work. I got I just want my money deposited." Perfect. That's why the system is there because most people are lazy, and that's why it works. Like it works because people don't want to put in the extra hours. So, for the people who want to put in the extra hours, I guess it makes sense to build your own portfolio the same way we do. You have not only portfolio management, direct brokerage or No, like you get for like your 401k, you can extract X amount of money from your uh from your paycheck

34:03go straight into your 401k, right? And who manages that 401k investment? Right? These big these big companies, these big organizations, right? So, who conditioned you to invest into a 401k? TV. The exact same guys that are collecting the money to invest on your behalf. Right? So, you have this big situation where you have these bank runs that take

34:23place every 100 years. Do the research, do the history. Money is extremely new. Like how we perceive money, this fiat currency, this current format of central banking is extremely new. 1971, we left the gold standard, we go into full fiat mode, right? What happens? What people don't talk about is that the president in 1971, he did a recall on gold. He told everybody, right? It became illegal to own gold. It became illegal in the

34:51United States of America to own gold. You could own up I think to like 5 to 7 oz. I don't remember the exact number. And then you had to sell all your money all your gold back to the government for a standard price, a standardized price. And this was to stimulate kind of like stimulate the economy when in fact it was stealing because anybody that can create money out of thin air and print it, it's called

35:12what? What is it called? When you take the money and you print it out of thin Inflation? I don't know. What is it called? Give it to me, Dan. You know it. Printing money? When you print money out of thin air? I don't know. It's it's uh forgery. Lying. going to get that. When you forge money, you create money out of thin air. And you go to prison,

35:34right? So, you forge money, uh you go to jail. Okay. But the Federal Reserve, they can print money out of thin air, and what happens? They're forging money, but no there's no consequence because they're the ones that control the money supply. Therefore, they control the world. That means for me to know this, but I don't know what the hell I'm supposed to do with

35:53this information. That means that money in your bank account isn't yours. So, first of all, I made a tweet. So, I would I'm going to break it down for the the the newbies, but then also for the people who are in kind of like our category up, you need to have a basket of assets, right? So, for the people that are higher up, you need a basket of assets. Where are the basket of assets you could tap into? You can tap into Swiss francs, Singaporean dollar that are, you know, a little bit more stable than the US dollar, gold, uh

36:14silver physical, right? Why would we say Swiss francs out of all the currencies in the world? Phenomenal question. Uh very simple. They've up until the Ukraine situation uh over the last 100 years, they've stayed neutral, right? And it's one of the countries that has uh been known, right? To protect Yeah. its uh customers. And if you can manage Swiss francs that have I think they have the lowest inflation in the world as part of your portfolio, uh I think it would be good to uh diversify from the dollar of uh from the dollar and the risk that's attached to

36:46it. a good smart contract. Okay. They have a great smart contract. Uh because they also have really good banking privacy laws, so people deposit all their money there. And that's Swiss francs, Singaporean dollars, emerging country, uh very low debt, and uh great GDP. It's very small, um but I think in its current format, it is one of the financial and technological hubs in the world. I definitely be comfortable putting my

37:09money there uh and diversifying there. essentially betting on the country's like lifespan strategy or And and their and their and their lifespan. Right. Right? So, the US I believe has a massive lifespan. People are like, "Oh, the US is going Bro, people have been saying the US is going down for the last 200 years, right? And there's it's it's chaos. It's it's the final Armageddon

37:28every time people are around, right? Dude, can you imagine World War II what it was in in like all around the world? People were probably [ __ ] tripping. It was literally the end of the world. So, that situation is going to happen again, but we need to take into account that the United States doesn't only have the

37:42dollar. They have the biggest military power in the world. And with military, you have force. Yeah. And with force, you have power, and you can exercise that. Why do you think they spend so much on the military, right? Not cuz they It's because they need to under they understand that dude, if [ __ ] hits the fan, we got the military. Don't [ __ ] with us, right? And that's the that's how how America's going to end up

38:04playing. But just like Rome, that tends to be the last facet in the last phase is military force, and it's brute force. It's your kind of last hurrah. So, I don't know when we're going to enter that stage, but history repeats itself, and it rhymes extremely extremely well. So, rhyme. Is it CBDC? CBDC's 100% uh And

38:24then what happens to existing money? Existing money So, my philosophy is that let's say it's going to be a one-to-one transition. They'll call it like a one-to-one pairing to whatever currency you currently have. power changes. Earning power changes. May maybe the earning power doesn't necessarily change, but Spending? CBDC's are central bank digital currencies, which tell you what? That money is not the money of the people. It's the money of what? The

38:48central bank. What does that mean? They set the rules on the money. Money becomes programmable. So, at any moment, right? The head of uh the Bank of International Settlements, he said the money that we're the that we're trying to create is money that's going to be programmable, which means at any moment, if you question the government, right? We can freeze your money for the next 2 days. Or you already consumed your You go straight to the most evil use

39:12cases, bro. Because it's what's happening. Do your research. "Dude, it's great. I can just like go to a store and even like scan my [ __ ] items But you can't. But but here's the thing, brother. They're going to freeze your [ __ ] and you're going to freeze your [ __ ] and

39:24you're going straight to prison, bro. What I'm saying is what I'm saying is the Trojan horse always comes in as a gift. Okay. Makes sense. And we have to talk about these these scenarios because the world is worse than people think, but it's also extremely good. But we need good people leading the world. We need people that actually give a [ __ ] On more than just their family name and their own reputation and their own bank account, right? So,

39:54like what are these scenarios? We're talking about, you know, carbon credits and this entire like greenhouse emission and everybody has their carbon footprint. What happens when you exceed your carbon footprint? No more food. You've exceeded your carbon footprint. And they'll tell you the same narrative, which is what? It's not about you. You need to save the environment. Save the environment and take care of everybody else. If you look at the history of climate change, go figure out where it

40:17started. It's very interesting. I know exactly what you're talking about and I agree with you on this one, but at the same time, do not like you're going to war with these people. going to war with anybody, bro. Like you're you're building an audience and you're telling people to like actually look into this stuff and wake them up.

40:32okay. And if you get a big enough audience, you're going to threaten them and then they come after you. So, do you are you trying to go? brother. The only reason we have this information is because they allow us to have this information. Okay? Which is why It's called the great reset for a system. They need to reset the system. People need to understand that this current system is broken in

40:48order to accept the new system. I mean, it makes sense. Like Exactly. So, the reason the information is out there is they want that information out there. Klaus Schwab doesn't just write a book called The Great Reset, right? For no reason. It's not a conspiracy. He literally wrote a book titled that. It is basically his entire manifesto. So, you have these people that are telling you, "Hey, we want to reset the system for X, Y, whatever reason, right? Look into the reasons. See if you if you if you [ __ ] with it or not. I'm not Dude, do you think I'm out here going to fight

41:14with billionaires? Do you think I'm out here going to argue? People can do whatever the [ __ ] they want. But this is the information. Now, look at every other source of information and every other opinion. I have a ton of people that would disagree with me. They'd be like, "Hey, globalization, CBDCs are

41:25really good. Uh I actually don't believe that. Uh you know, centralized kind of uh everybody gets their paycheck every single month and don't [ __ ] with us, we own everything and you'll be happy. They have said that. Some people might accept that as a lifestyle. And will. And you know what? I'm not there to converse with those people, but I'm not here as a savior or any of that type of thing. I think I'm just having a really good conversation with an intellectual person. I'm not talking about here. I'm

41:49talking about your wild ass videos. Go watch the other ones if you don't want to see what I'm saying. No, bro. My my videos are my videos are chill, actually. I just think that like if you're waking up people to this, then you get a certain amount of I mean, we're seeing it happen to somebody right now. That that is a threat to your personality or your like your personal lifestyle, but I don't even want to talk about that right now. I really want to go back to objectively what does cuz it's going to be fine for the everyday person. Like 50 like everything you're talking about, the

42:15Matrix will still exist. I kind of like the Matrix. The Matrix is good vibes. Here's the thing, bro. You like your Matrix. Yeah, well You like your Matrix. If you were if you were if you were in the Congo, if you're in the Congo right now and you were mining cobalt and lithium, you wouldn't be [ __ ] with that Matrix. So, you just you just happen like going to hurt them the most? I have no idea, bro. I have no idea about how this Bro, somebody's got to be out here mining mining for the iPhones. Way above my pay grade right now. Mining for the

42:42iPhones. The iPhone that you have was built with slavery, right? The clothes that you have with with with slavery. on UBI? Robots? Yeah, probably. Probably something something that automates. I don't know. Go watch Straight Wall-E, bro. Straight Wall-E. There's a lot of movies and this is all predictive programming. They're condition They're showing you what

42:59society's going to be. Dude, I can I tell you something crazy? Look this up. When you when you turn up when you turn on a Tesla Okay, when you turn on a Tesla, there's something I think to a Tesla's [ __ ] right? It's a surveillance car. That shit's 100% Damn it, dude. Another

43:15one. They're a data company. idea what's going on in this world, bro. Brother, Go on. Finish. Brother, Sorry. Elon Musk is like Lex Luthor. He wants to implant a chip in your brain. He owns the internet the satellites on the internet. He owns your car. He owns your Wi-Fi. Now, he owns your social media platform and he owns the AI and he owns the the information that's going to feed the AI and you think Dude, at any moment they can blackmail the dude for doing something that he

43:39wasn't supposed to do. He's he's blackmailable? Anybody's blackmailable, brother. They're human. They're human. That's why all these Well, we won't go into that one. But anyways, All right. So, back to the point, right? So, you have these ecosystems that you need to be taken into account and not everything is what it appears to be. And the the intentions may start good, but in the wrong hands, they become they can become extremely uh misused. And I think people need to be aware of the mis- of the potential misuse for them to make an educated

44:10decision. And I think I'm just offering a different perspective. I don't think Elon's bad. Well, I don't know a lot. I don't know him. I don't I'm not saying he's bad. I didn't say he was bad. I said he's like Lex Luthor. Okay, okay. Cuz what was Lex Luthor doing? Competing with who? Superman to control what? The

44:25world. Dude, Elon owns the internet. He owns the social media platform. He owns the AI. He owns the brain chip thingy. He owns the boring company. Brother, people are out here to run the game. What do What do you want me to tell you? What am I saying? I'm just going to give you straight facts, bro. You have Where were we talking about? I was going to make a point about

44:45something. Tesla? Tesla. Oh, yeah, yeah. The the Tesla thing. Okay. Look up a Tesla right now and there's this there's this thing that happens, which is when the car kind of has the the the cameras that record if anybody comes up to the car. That's what happens. It's like a prevention security mechanism. You need to look at the dashboard and you know what the dashboard looks like? It's the line crossing through it with the little red eye. It looks like the the evil character from Wall-E, which is literally the circle all the way down with the [ __ ] line. I'm like, "Okay, the [ __ ]

45:15is it? Is this a Is this a Matrix coincidence?" WHAT DO YOU MEAN, STOP? [ __ ] WHAT DO YOU MEAN, STOP? THIS shit's real. Look it up. A Tesla could have just thought it was funny, bro. And it doesn't But the point is the point is Freemasons or some [ __ ] bro. Brother, Brother, I'm not saying it's the Freemasons. I'm not saying it's the Freemasons, bro. I never said once that

45:36it was the Freemasons. No, bro. You get so serious. Look at your Tesla. Look at the cameras. Brother, there's a reason there's a reason I have camera covers, right? Because your phone is a surveillance system. Apple literally runs an ad right now that says, "iPhone, period. It's privacy." The [ __ ] it's privacy? It ain't no privacy. They're telling you

46:00that it's privacy, but it ain't privacy. we all everyone is talking about how like in the '70s the house would be bugged. Now, we all put an Amazon Echo that's allowed to listen to Dude, look what Snowden Snowden said we're literally spied on. What do you do with that information? You don't. You just keep living in the

46:12Matrix. Exactly. You live in the Matrix. But here's the reality. You have to be aware of that information if you want to level up inside the game. The people that run the game know the rules. Know the rules. You can learn. You see that Trump pays no taxes? He did it all legally. Told everybody. [ __ ] ran the loopholes. He literally said to Hillary, "The reason, right, I do what I do is why? Because you allow the rules to happen. So, what you need to do is

46:39understand the rules of the game." No, you need social skills. You need to get in the right rooms. You need skills to provide value so you can get in there and people keep wanting to hang out with you cuz you're fun and you're good at what you do. But you need to understand how the rules the how the game is played, bro. You need to understand the rules of the game. Like there are unwritten rules on money. There's

46:53unwritten rules on relationships. By leveling up. Boom. Yeah. Watch YouTube. Learn. Get good at socializing. I'm big on self-development, bro. You know I'm big on it. 100%. Yeah. And I know it's hard cuz when we talk about it now, we're like at a point where we can really put a focus on it and everyone's like they have so many little problems that they can't even like fathom it, but if you're not if you're trying to be successful, you're trying to level up like us. Like the biggest aha moment I had was if I eat bad food, I'm tired. I eat McDonald's, I'm tired. I can work

47:19for like 4 hours less a day and my mental is not clear. But if I focus on sleep, I eat healthier, I make better decisions, I can work longer and I'm more effective. And if you put that version of me in a room with four other people, I'm going to outperform them all baseline even if we I was lower intelligence. People don't think like that because of commercials, because of the propaganda. That's the Matrix that I think is really bad. That's real. But that's that's conditioning. Somebody did

47:42that. Right? Somebody put the commercial. Warren Buffett did that. Bro, people think Warren Buffett is this nice dude, [ __ ] This guy Bro, his business model is addiction. Look at he owns Coca-Cola, dude. You think this motherfucker's out here Bro, he eats McDonald's every day, man. Oh, he eats McDonald's every single day

47:56and eats Dairy Queen every single day. Dude, HE OWNS THE COMPANY. NO WONDER HE'S REPPING his products. Yeah, well, I'mma eat McDonald's cuz Warren Buffett eats McDonald's. [ __ ] you ain't Warren Buffett. You don't own Coca-Cola. You ain't don't have to be out here advertising McDonald's whose number one refreshment partnership is Coca-Cola.

48:15God damn, bro. Use your head. Use your head, bro. PR team, though. Cuz that's like a Why do I know that? I don't even know why I know that, but that's a good thing. Warren Buffett eats McDonald's every day, lives 5 minutes from his office, never leaves his house. Cuz the six interviews that you saw cuz the six interviews that you saw from him, right? You built your entire world view off of those six appearances of the people. And you need to understand that

48:36those perceptions are controlled. There's a book called Propaganda. No one knows Who's the Who's the CEO of BlackRock? Last name Fink. They're They're not going to know. Oh, last name Fink. What is BlackRock? They're not going to know. Once you get to a certain level, you don't want people to know. Forbes 30 under 30? That's not a good thing. If you're playing at a certain level, a clown. If you Bro, there's there's Chinese people pride themselves of secret wealth, right? In the parliament basically bro,

49:05they run the Chinese Communist Party. There's over 100 billionaires. None of them are on the Forbes list. You see Putin on the Forbes list? If you get to a certain level, you don't want to Forbes list? It's a flex to not be on the Forbes list. There's people that are literally trillionaires. You look at the royal family. It says $2 billion net worth or something for one of these sheiks or these princes. Dude, these people are worth trillions of dollars. Trillions of

49:26dollars. And you think that you with a couple million dollars, a couple subscribers, you're going to change the system? No. That's why I understand the how the game is played, but I just like conversing about the reality of the situation, just like I converse about the other things. Like for example, you look at uh the Emirates, they're now wanting to do

49:43something called like the line, right? That could be extremely dope, or it could be extremely chaotic. It could go any any way. That does sound cool though. It depends on the administration, right? But the citizens are the ones that help keep the administration in check, right? And I think that if people establish uh a desire and a little bit of willpower, they'll be able to control the narrative a little bit more. But like you said, you have no willpower if you're eating junk food. Which tells you It's not that extreme. I made a lot of money eating Cane's every day. I made

50:11six figures eating Cane's every day. what is But what is But what is six figures, brother, when we're talking about there When I When I had enough money to sit on YouTube and learn for hours cuz I was making enough money then I had that I could afford that time. the paradox? and then I leveled up to the next 10x. Yes, but what's the paradox? What's the paradox? Is that people neglect their health to make money to then spend that money on health. It makes no sense. Why can't you keep a balanced life and check

50:33across the entire board? If I did earlier, I would be here for sure. where I am until I was 26. Yeah. I could have been there at 24, maybe like Sebastian, something like that. But Agreed. Something like that. I don't know. But I just think the most important thing for people to understand is that like if you're trying to It's all PvP, the whole world. People are not, again, acting in your best interest, and so you need an edge. And so either you need to learn more, so you need more information, you need to access better information, so you need to meet new people, you need to move

50:58somewhere, or you need faster information, meaning you met good people who have met other good people and you get information faster. If I get a text from you, nine times out of 10, I'm going to make money on what you said. Okay? If I get a text from my friends in high school who never moved out, they're just going to be talking about going to a bar on Saturday. And so like that is the priority number one. Learn enough information to become valuable, then get access to better information, and then get access to faster information. So can we talk about how to make So we talk

51:22about Can you Should we dissect the first one on how to make money? Like how to become kind of like The easiest answer is get a skill, offer that to someone, solve a problem, they'll give you cash for it. Use that money. I really don't think you should spend time thinking about investing until you have Don't get into real estate unless you

51:36have millions of dollars. real estate is slow. Slow. And when you can make a software company with infinite leverage with like 10 grand and it could scale to millions of dollars a And you And if you have a really really cool product and a lot of you guys can make really cool products, you aren't run TikTok organic to it and you test your theory on your product. Instead of building out a full company, now you can go do research and development and market research for free. When 20 years ago, you had to spend 10 thousands if not tens of thousands of dollars to have a PR firm or a firm that manages uh

52:04public relations and social life to do all of the R&D for you. You had to run Facebook ads and that was expensive as [ __ ] $10,000 was like five to 10 to really test a product. Now it's like make a product, make a TikTok, it could go viral. Which is what I like about what the social media platforms are doing now is they've come to realize that people people were getting tired because th- there was no reach, right? So whatever algorithm changes have been taking place, I think are bringing a lot of people back to social media platforms. And I I think that there's a lot of value and

52:37opportunity for young entrepreneurs, for young cats that uh are hustling to be able to uh make make some money. It almost neutralizes every piece of content. Like neutralize? Instead of like having a bad algorithm, your viewers aren't watching, so your channel dies. It's like everyone you have a chance if you make a good product. one. It's like a unique algorithm per video instead of like your channel essentially. And I break it down like the idea of making money, I break it down into three steps. Like how these three are the three qualifiers whereby you decide whether you're going to do

53:05this thing or not. To guarantee yourself making money in 2023, you need to have three boxes checked. The first is you need to be the best at what you do. Right? And that can't be Like you have to You have to be the best at what you do. Acknowledge that you're not. Yeah, and

53:19exactly. learn more. Exactly. Humility is extremely important. at the beginning, like It But it's striving, right? So be- become the best at what you do. And that doesn't mean at a global level, that may be at a regional level, that may maybe at the level of your district or your audience or whatever it may be. Become the best at what you do. The second is make sure that what you're doing is in high demand, right? Because you need a big audience Yes. and a big pool of people that or potential evergreen ecosystem that allows you to have a big

53:46customer base and to be able to what? Scale and expand. You can't do that with a small audience. So you need to be the best at what you do, you need to be doing something that's in high demand, and then finally you need to do something that makes you irreplaceable. Right? Which guarantees you what? It

54:02cements your ability to scale. Who's going to replace Amazon? Not possible. Impossible for now. AI. It's But they It's They own all the cloud. There you go. Side talk. So um you need to be extremely good at what you do, the best at what you do, you need to do something that's in high demand, and you need to be irreplaceable. Your Your ability to be irreplaceable would re-

54:25finish that statement. Your ability to be irreplaceable gives you the safety haven whereby uh you can thrive. And you become irreplaceable by becoming the best at what you do and by being in high demand. Why? Because if you're in high demand, that means that there's job opportunities and job openings. And I know that this is this theory is true because look at the amount of premiums that Facebook and Amazon and Google were paying for software

54:49engineers 2021. Cuz they were developing crazy Dude, the bonuses were nuts. They were poaching each other. Why? Because these software designers, they were the best at what they did, they were in high demand, and they were irreplaceable, which means they You need to pay them bonuses to keep them around. So I would on the irreplaceable, I'll re- I'll put it in a different phrasing than how I like to think about it. It's you're doing you're choosing to do something harder than what everybody else is doing. So drop shipping, reason people think drop shipping is dead is because anybody can do it, really low barrier to entry,

55:17sounds really easy, get a product, do a TikTok video. But people don't understand the depth of which each step you need to go into to actually be successful at drop shipping. You can be successful at drop shipping. Is it the best model? No, you want to actually get the product yourself, have your own warehouse so you can hi- get higher margins, but within that discipline, it's not like shipping a product, making a store, and then running an ad is going

55:36to make you successful. the skill you're learning. copywriting of the landing page, psychology, read these books, and Marketing, sales, fulfillment, administration. How do you make the most eye-catching first five seconds of your TikTok so the algorithm hits? What do people respond to? Do they respond to an explainer video cuz you have an older demographic or is it an 18-year-old kid who just needs instant dopamine, deep-fried memes, like the most ridiculous sound design? Like you have to be very conscious of who this would be for, where they live, what gets their

56:01attention. They get to a landing page. How do you convince them? How do you show them that this is their problem this can solve it. Like there's so much [ __ ] depth to each level. And people just think they're going to make a store run an ad and it's And that's why people are like That's naive. What's What are the best You have to kill. What are the What are the best niches to drop ship in 2023? The best niches is pick up a damn book, [ __ ] Yeah, that's so funny. And learn Dude, the [ __ ] you doing? You think Do you

56:23think I'm I'm going to answer your [ __ ] ass DMs and give you years of experience for free when I don't even know you? You're not even my boy. If I never in a million years. You're not even ready for it. And that I think is part of uh why drop shipping is harmful and a lot of online businesses aren't harmful is because the barrier to entry allows people to reduce friction, which is goes back to my initial point. Your ability to think and to process information differently than other people's what's going to give you an advantage. The

56:52reason I did $16 million in 2019, right? 2019, 2020 in in drop shipping was because I thought about things differently. So when uh COVID rolled around and masks were like the hot thing and hand sanitizer were the hot thing, all social media platforms got together and banned them on the advertising platforms. Why? Because the margins the margins were stupid. People were selling masks for like a hundred bucks. Like

57:18just price gouging. It was disgusting. If you had the supply, you just Correct. And what did I do? I was like, well, I'm not going to go against terms of service, I'll get all my ad accounts shut down. So what I do? I thought. I was like, hmm, okay, maybe I can't sell it to people, but the fear and kind of the the entire narrative is still in people's minds. Who else is in their home that they extremely love that isn't a person? Their pets. So I was like, okay, let me redesign uh sanitation and house cleaning products

57:44for pets. And I ran up the [ __ ] craziest ads. little touch, one extra little niche. The same products marketed to a different pocket, to a different audience in a way. don't you? And the thing is it's true, right? Because the products were uh eco-friendly. They were Exactly. They were bioavailable. Foundational. 100%. Yes. So they were extremely good. So one of my criteria for product research is the product has to work, right? And

58:08that's extremely important. of rare in that. You cannot scale cuz I'm not here to do $50,000 on a product, dude. I'm here to do $5 million on a product, $4 million. I had the the 10th or 12th biggest ad in in like Facebook history at that point. And I think it had like a quarter

58:25quarter billion views in paid traffic. Like I think it was like a hundred thousand comments. Something really crazy. So what I needed to do was make sure that the product was quality and that it was good. But I marketed it differently. is literally what pushes it past that essentially. Agreed. And that's what people don't understand about the ad platform is that the ad platform needs to push to virality. If you're If your business is only sustained by ads, you're [ __ ] That's just the test to see if people will spread it organically. And so that's why drop shipping I I personally I think drop shipping was the best first

58:57business to start cuz I learned what the steps were. Cuz I didn't even know that you needed to like make a funnel or run ads or whatever. And so I learned the whole steps, but then it gets really easy to protect your ego and to fall in the trap and be like, oh, this ad didn't

59:07work, I need to get a different product. So I need to test a hundred products. But it's like, no, you need to test like every aspect. Test the ad, test the video, and just make it better instead of just defaulting to the product or the business model and like giving yourself a cop-out. So I don't think drop shipping is the best thing to start, but I do think it's the best way to make

59:23money. say is the best thing to start in your opinion? I'm going to turn this fire thing on. You want to You want to turn this this fire thing on? I don't know. I I teach future technologies, which are not the best to start in the short term. like Like NFTs are going to be big in 3 to 5 years in my opinion or maybe less. So okay, back

59:39to my question. Where do you think AI? But again, AI AI arbitrage, AI arbitrage? have to still there's you have to know how to hire a developer. You still have to know how to market something. And so it's like the best one to start is just to start something. Like I think it's a hard like if you're literally nothing selling hard skill that you can sell to people in your social network in the first

59:55place. My first business is video. Yeah. So a service. To make enough money and then in your free time start testing and all that. would I would say also, bro, is get a skill that will put you into extremely valuable rooms. Be Make sure that the skill that you're going to get is in high demand, that you're the best at what you do, and that you're

1:00:10irreplaceable. Facts. And so get a skill within those three criteria. I think that that's a very good point. that nails it. But you have to understand how much depth there is to each level. And if you're doing the service approach as your first business, aka like video, you can pick up a video, shoot a family have the wrong opinion about entrepreneurship, bro. They're so they're so microwave. They're microwave

1:00:26mentality about everything. straight to the top. But if you're doing a service and you're making money, you make make a thousand a week, that should be your first goal. Just a When I was shooting videos, I would just listen to podcasts or audiobooks about psychology, about sales, about how to talk to people, or anything I was interested in. And so it's like you're doubling up. I'm actively getting better at the skill, meeting people, so I'm practicing my social skills, selling them on my services, while also simultaneously learning while I'm doing it the whole time. I'm editing videos, podcast, podcast, podcast. Like you can learn from the best [ __ ] people. The reason

1:00:53I was my AI videos are doing well cuz I just watched literally, like I said earlier, all of the CEO podcasts 2 weeks straight and didn't do any work, just learned. And then I could pick up what they were putting out and then just say it in an interesting way and it just clicked for me. So I just made videos

1:01:06faster than people cuz that's my niche. bro. And that's cuz I just spend time learning. Yeah. And then I can be out in the world selling videos so I can talk. And I made videos for years so I got good light and I can do it fast. Got good lighting here. It's all a compound of like I'm guessing the lighting is good. I haven't seen the the camera, but

1:01:21I trust you, bro. I like dramatic moody lighting and I only could bring one. If I could have a choice, I would have like seven here, but I think the symmetry's good. Backlight makes you pop. Rim brand nice triangle your face. Yeah, good vibe. Good, bro. I just flexed right there. But yeah, I mean, do you think there's a first business that would be best? I think it's so subjective to personal

1:01:39skill set. I'm big on I'm big on What are your advantages as a in the So you're so you're you can sell in three different departments. You can sell physical products, digital products, and services. Most most things fit into one of those three categories. Physical products, digital products, services. Let's talk about the pros and

1:01:54cons of each one in the next 60 seconds. Pros and cons of services. Services, it requires a lot of sweat equity and hours. It It's scaling is extremely difficult unless you hire people. So but easy to enter if you want to, let's say, mow mow grass. If you want to do plumbing for yourself, things of this nature, it's extremely possible to make money in that avenue. Services is possible, but you're also a slave to your clients. A lot we talk about a lot about the social media marketing agency stuff. Um that's also your you're like a a slave with golden chains because these guys if they want to call you at 4:00 in

1:02:28the morning and they're giving you four grand, five grand retainer in the morning, these [ __ ] they want answers. Been there, done that. Right? So you also have to look at the headaches and the cons on that side. Uh physical products, cons, supply chain is [ __ ] across the world. Margins are extremely slim if you're running paid traffic. I would say your cost of goods should be 25% uh off of your 100%. If it goes past that, there isn't a lot of margin for error. And then people need to take into account not just margin of profit, but margin of error. Because

1:02:57there needs to be kind of that area. Chargebacks, uh broken products, uh Supply chain broken down. supply Anything that happens It's like It's like your maintenance money. control, yeah. Correct. So you need that buffer. Uh the the pros with it is that you can literally pick up TikTok organic and you can sell a product.

1:03:13It's never been easier. But you have to get there there there there the nuances there. You can get a lander. Cuz everyone can do it now. Correct. Exactly. So the Different game. The the sustainability goes back to what we said, thinking, right? And that's where the advantage is going to come. And then the final one is your digital

1:03:27products which you're extremely good. People running info products. Dude, do you know SaaS is the answer. Dude, it could be There's a lot of people that can't go SaaS, but let's say you're you're you're ripped, right? You could literally start an Instagram account and TikTok account and be making 10 grand a month And you have to have a year. Yeah, just running an info on how to build a physical body that is that is phenomenal, right? So you can have But you have to have that skill first for

1:03:47some time. Correct. Correct. But these are the three avenues that you can approach. For sure. all of that. all apply across the board. But within these three pockets, you can find your avenue. Physical products, digital products, and services. Pick one, attack it, and get extremely good at one. I was focused my my entire life on physical

1:04:04products. I haven't done info products. I haven't done anything in that niche. And right now I am going into digital products because I want to get really heavy back into crypto. You know, right now I don't [ __ ] with crypto. I don't really like the condition of it. But the thing is if I want it to change, I have to change it. Because if we don't

1:04:22take action, then who's going to, right? Like why the [ __ ] wouldn't I go out and potentially create an exchange that actually holds the customer funds? That's the whole purpose of crypto. Yeah, you know, like why the [ __ ] would I be fractionalizing my customers' money? Why couldn't I just be responsible and just make money on trading fees or whatever it is that I do or listing tokens. So the point is there's so much room in the ecosystem of services and digital products as well, which is kind of why I'm transitioning out of physical cuz there's tightness and difficulty there and friction and I

1:04:53hate friction. 100%. Uh to more into digital products and exploring kind of the the internet space. Software, infrastructure, like Web3, specific smart contracts, different standards, learning all of that. guys are closing you guys are closing top I'm not talking about it, but you guys are closing You guys are building super close ties with industry leaders based off of the information that you've developed and the skill sets that you've developed in this decentralized space,

1:05:19which is really crazy. to make the change. We want to set the standard. Crypto, NFTs, horrible reputation for what the outside is, but the underlying technology huge problem solved. So that's why I think it's the best one to be in cuz it's got digital ownership. No bigger scale in my opinion. AI, no bigger scale. When you talk about size of the market those cannot find two bigger markets than that. And then they're also the most high leverage you can be if you can productize and make software packages out of them. So that's what we like to

1:05:42work on. But it's going to be big 3 or 5 years before we see that before but it also takes it you you need money. For example, like you guys probably have mad dev costs and all these things. Six Close to six figures. Yeah, it's crazy, right? So not everybody can do that. And I think that

1:05:58SaaS is is is dope. But if you're not a tech a tech like CEO and you're like the marketing CEO or the branding CEO, usually you want to have something that balances both ecosystems out. You need something that pushes products and something that makes products. cuz when we're talking drop shipping, you're the jack-of-all-trades. You have

1:06:14to do all of the 10 things. Correct. Which is difficult to do when you're doing software. It's like it's kind of [ __ ] crazy. Once you have enough money, you immediately Once you're making 50k, 100k a month, you take all that money and you hire the best copywriter, the best ad writer, the best media buyer. Like that's what you do and that's how you get to the 100 million. And it's and

1:06:30it's getting to that initial place. That's why so many software companies go into funding and raising money. and that's why they pay so much. Like yeah. Full circle. Okay. Full circle. That's how we work, brother. Dude, that was a fun ass conversation. a great time. to do it again. Again, again. 100%. We have to do it for my channel. That'd be fun. Okay, cool. Well, hopefully you guys enjoyed that. Check out Luke Belmar. It's pretty much @lukebelmar

1:06:50everywhere, right? And you're crushing the new content, bro. I'm telling you I'm proud of you, bro. You're going crazy, bro. All right. Well, guys, if you're interested in AI, I'm your guy. Web3, I'm your guy. Taking over the world, leaving the matrix, and becoming rich. life, brother. We got to slope tomorrow. We got to go.

1:07:03to the We're heading to the slopes. We're heading to the slopes. Ladies and gentlemen, thank you. Brett, thanks for having me, brother. Appreciate you, G.