How I Made $92,000 in 5 Days From a List of 4,500 People

0:00I made $92,000 in five days using Alex Hormosy's $100 million money model and applied it to my client's business. And so in this video, I'm breaking it down step by step how I put this together, revealing all the landing pages, giving you all the VSSL scripts so you can literally just copy and paste them into your own business. because I think I talk a lot about strategies and frameworks that Alex Hormoszi teaches, but I want to show you an actual realworld example of we were going to launch it this way, but because I had read Money Models, I launched it this way and we did almost triple the revenue

0:35than we would have done if we just launched it our way. So, you can apply all of these to your own business. Now, to give you some context, I work closely with the founder at a company called Media Place. It's a really cool product. What they do is it's a free AI powered creative suite. Yes, it's 100% for free. It's really cool. I talked about this in the video that I made yesterday, but like if you're a creative professional, this is the uh the software for you because instead of organizing all your stuff using Finder, you can use Media Place and it organizes all of your media

1:08in an easy to to to understand and uh visual way as opposed to like Harold from accounting, right, with just files. So you can synchronize things, you can find any asset, everything is visually previewable, you can do batch operations, and the real magic here is that you can auto tag your video and image files with AI for free. Unlimited for free. So what that means is here is the app, right? You can come in here and

1:40I can rightclick and I can go auto tag. And I've already done this. And so instead of renaming all of these files individually, like let's say I want to find that dog photo. Well, this image here is called pixels photo1490908. It's not called dog, but because it has uh dog a dog tag applied to it, I'm able to find it in just 1 second by typing it in. So really, really cool. where if you have thousands of different images like this example here, AI scans the image, it understands the context and then it applies tags based on what it sees in the image. The same thing works for

2:20video. So, it's a really powerful really powerful app. And since the advent of AI, we have integrated a whole bunch of really exciting AI stuff. So, you can even train an AI model to look like you. And that's exactly what I've done here. So, these are all AI photos, right, that look very similar to me, you know, and I use a lot of these in my day-to-day. I use them on LinkedIn. I use them like one of these, this one I actually use on my website. And so, this would have taken hours of my day, thousands of dollars, and it would have been super awkward, but I just clicked a few buttons,

3:01uploaded some reference images, and it output this in like 30 seconds. And so it's pretty pretty crazy what you can do with AI now. Now uh coming back to the strategy right so that's what media place is what we have been able to uh create is something called avatar studio and so there are all these new AI models that have come out that allow you to train that that allow you to train an AI video model on one image. So you can see here I've created images like this. Wow, guys. Did you see that you can make 3D animated Pixar style videos inside of Media Place

3:40from just one image? So, it's very, very powerful what you can do. That sounds exactly like me. It's a cartoon version of me. Uh, and then you've got this. Today, I'm excited to announce the biggest news in Media Plays history, as well as a brand new AI model that's going to change the way you create video

4:01content forever. So, it's it's pretty incredible. Like, as somebody who's creating content every day, it's outrageous that you can now perfect lighting, perfect like I look perfect and I deliver perfectly and it sounds natural. Uh, and this is going to be the worst it ever is. It's only going to get better. And of course, uh, I

4:24mean, you can do stuff like this. Place is the best tool. It's a great software. Yes. But, you know, it is what it is there. So, like you can you can do some crazy stuff that lets you create your own AI video avatar. This is an awesome test of the really cool thing that I did with the thing

4:41next to the upside down pineapple cake. So, so like it comes built in with uh a whole bunch of head shot that you can animate. Um, you can also use avatar voice in which you can train an AI model on your voice and then put something here to say in my voice and in, you know, just a few seconds it will output something that sounds like you. Uh, and so it's like nar all your narration for your social media, all of your voiceovers, put something here to say in my voice is all done now, right? And so the um the deal that we wanted to to

5:28roll out to our existing audience was just uh give them the ability to upgrade to this and that was it. However, because I had read Money Models, I I came to the founder and I said, "Let's let's split it up like this. First of all, let's give them lifetime access to the avatar studio on the front end." And so, that would be our attraction offer, right? That would be our attraction offer on the front end. And that would like we would make that so irresistible

6:02that they wouldn't be able to resist. And so we gave them lifetime access to the studio which includes which includes Avatar Video, Avatar Voice. Now, it doesn't mean unlimited use of the tool. It just means that they will never have to pay monthly fees and they'll just need to top up credits. But it's a very it's a it's a beautiful model because you accumulate credits and then you use them however you want. And if you don't use any that month, you don't pay. And so I've used Hey Jen in the past and there there's been two or three months where I haven't used it at all. and I

6:34still pay $70 a month. And so I've wasted literally hundreds of dollars on this feature which I don't use and it drives me crazy. And so this is like you get lifetime access and then also we give you $67 as a free bonus. We give you $67 worth of AI credits. So you're basically getting uh you're basically getting the thing for free more or less is how we framed it, right? And so that's the attraction offer and then the upsell. We have seen massive we have seen massive uptake in in credits cuz the audience that purchases this understands that they will use credits over a lifetime and that they want to

7:20accumulate them and they hate monthly subscriptions. And so what we said to them is that we will give them a massive bundle of AI credits plus a whole bunch of VIP upgrades and extras and uh status. And I'll show you what these landing pages look like in just a second. And then for those people who deny that, we've got a really simple downell where we strip out and remove all the VIP stuff and we just give them a smaller bundle of AI credits, which is still a fantastic deal, but they don't get the the VIP stuff. And so all of this resulted in hundreds and hundreds

7:54of sales and I'll show you the exact numbers in a second and the and the sales funnels. So you can see here that well I'll show you the example here. So this is the front end. Unlock Avatar Studio to create talking AI videos of yourself. Lifetime access for $67. Now that's the whole page, right? And so this is going to a warm audience. We run a bunch of emails to an email list like this and we just run them straight to this to this page and they have no other context except this. Like it's not a big long fancy sales page. We didn't have time to do that, right? It's literally

8:32just a VSSL, a headline and a call to action. So Homozi talks about how that's his most powerful landing page that he's ever done. And so let me play this for you today. I'm excited to announce the biggest news in Media Place history, as well as a brand new AI model that's going to change the way you create video content forever. Don't believe me? Well, what if I told you the video you're watching right now was generated with AI? Introducing Avatar Studio, right? And so, uh, that that's kind of the hook that we ran with. Like, obviously, you can it it looks a little odd, but I still think it gives you a

9:11really good representation of what you can do with this new feature. And then I talk about how it's we're we're introducing this new AI avatar model. And then I show an example. And then I talk about like how it works and why it's so powerful. And then you can do all of this stuff from the comfort of your own laptop. Like and then you can create website videos. And I'm trying to like future pace them, right? Website videos, explainers, reals, Tik Toks, YouTube videos, courses, etc. now and then I justify why we're having to charge them because they already have purchased media place but uh I think

9:46they purchased it for $37 to $57 depending on where they got it because so you can see here that once upon a time media place launched on AppSumo as a lifetime deal and it was purely just being able like there wasn't any AI it was just a finder on steroids for creatives. But since AI was introduced, we added a whole bunch of extra stuff to it and people seem to love it and it got more and more powerful and then we realized that there's zero chance that we can run a sustainable business if we have an AI product that's purely lifetime. And so we introduced a credit

10:27system and people have been accumulating the credits and using them and they love it instead of paying a subscription, right? So everything out there is a subscription and then AI credits and you know so um this is purely lifetime onetime payment access to the ecosystem and then you can top up credits use them however you want. They never expire so pretty good deal. Now that being said, I need to justify why we are charging them again for something that they already have, which I thought was going to be a big problem. But because we presented the value and uh we loaded so much value into the front end,

11:03more than 600 people purchased this front-end offer, which is mind-blowing. Right now, we're even giving you $67 worth of AI credits as a free bonus. So they sort of like cancel each other out and then there is that sort of mental math that I give and we give a free bonus and then there's a whole bunch of scarcity and urgency and so ob obviously we remove the risk. Now look if you want to uh break down this script and you actually want to use it for your own front-end offer literally here it is like I'll leave this mirrorboard linked in the free school group over here. I'll leave this mirror board

11:46and link everything inside dopamine digital school group. Uh it'll be pinned to the top here so you can find it easily and access it. Scrape the the VSSL loaded into chat GPT or claude and say write me a VSSL like this in this style cuz this structure every time I use this structure we make tens of thousands sometimes hundreds of thousands of dollars. And so it's incredibly effective. And why would I reinvent the wheel? I just go back to this template and I just copy paste it

12:17and I just change some of the details. So I suggest you do the same. Also I've done the same thing for the upsell which you can find here. And again an upsell VSSL is very different than a front-end VSSL. And unless you do it correctly, you're going to leave a lot of money on the table. The most important thing is that you need to keep them in a buying state because they've just purchased. So you don't say to them, you need to keep the loop open. If you close the loop in the upsell page and you tell them, uh, thank you so much for your purchase. Before you go, we've

12:50got one more offer for you. You've lost them. Terrible idea. You need to be like, wait, your order is not complete. Don't close this page. Keep the loop open, right? Do not close the loop. You need to keep them in the buying state. Um, and that's exactly what we did. And you can download and use this however you'd like. And then also the downell here uh is actually a Canva board that I didn't have time to put together a video and edit it. So literally just created a Canva board, made a Loom video, and we still printed um I can't remember the exact amount, but we've printed

13:26thousands of dollars with this downell. And so this is incredibly effective. White background, black text, my face in the corner recording it. And uh you can use this as well. So uh I leave all of that linked on the on the the mirror board and you can just copy paste it, use it however you want. Now the upsell you will find here. We offer them 10,000 AI credits at 80% off which is crazy. It's basically zero margin at that point and

13:58lifetime VIP status. Okay. So, somebody was just give me a call. Now, we have this uh opportunity to say no, but we give them 10,000 AI credits at 80% off and lifetime VIP status. And so, wait, wait, wait. Don't click off this page because your order is not complete. So, you see how I keep them in a buying state and I don't say, "Thank you so much for your order before you go." Like, you you're lost before

14:29you even begun if you try to do that. This offer has never been available. And again, uh, this offer has never been done before and it'll never be available again. So, if you click off, you're going to miss it forever and that's it. Your life is over. That's the kind of vibe for an upsellable before and will never be available again. Introducing the VIP credit mega bundle. And so, instead of just saying here are a bunch of stuff that we give you, I find that if you give it a uh a name like a a um what is Horoszi calls it? You give it a

14:58wrapper. So, we called it the VIP credit mega bundle. And in in the in the VIP credit mega bundle, we give them we give them 10,000 AI credits. We give them the ability to uh generate longer videos inside the avatar video studio. So, usually you can just do 30-cond videos, but we give them the ability to do 60-second videos. And then also, we give them this VIP badge. So, usually this just says lifetime member at the top, but the only way to get VIP member badge with this cool animation is by upgrading. And so, I actually got this idea from from school because I remember I had a little star next to my

15:44name in school at once upon a time. And people kept giving me kudos and being like, "Oh my god, this guy's got one the top 1% in a school community. Like, what a what a gangster." and I see that there are people with goats and ninjas and stuff next to their name and I'm like, "Oh, I want that goat next to my name. I want that ninja. I want the star. I want the fire emoji next to my name in school." And so, it's just a subtle flex and an easy way to show off. And uh it's

16:09part of the VI VIP credit mega bundle. We also give them early access to new AI features that are coming uh up to two weeks before anybody else. And so it gives them priority support. It gives them this VIP badge. It gives them 10,000 AI credits at 80% off and it gives them all these other VIP benefits. They get direct access to the team. They get early access to to new features, beta fea, etc., etc. And so in this video, I break it down. You get these one payment of $1.99 and you get a whole bunch of free bonuses. So again, I'm using the $100 million money uh $100

16:47million offer framework where I'm like 10,000 credits is the core offer. All this other stuff are bonuses. All right? It's not all sort of lumped together. It's like here is the core offer. Here are the free bonuses. And so I justify the value with the core offer. And then I introduce the free bonuses. And these are all like uh increase perceived value

17:06significantly. Okay? And so that is the upsell. And then the down and I'll show you all the numbers of how many these sold in just a second. But the downell here is just a 4,000 credit pack with no bonuses. Hey guys, Jordan here. The app. So, you just passed on the VIP deal, which you know, fair enough. Totally fine. It's And so, this is more of like a come to Jesus uh personal connection. It's like, look, I understand it's totally fine,

17:34but look, we put this together for you. I really don't want you to miss this. This is your very last chance to get this at 50% off instead of 80%. Um, and then I'm like, look, you're going to use the software. You're going to use it anyway. You're going to buy credits. You might as well buy them at 50% off. You've got nothing to lose. You can get your money back. like what's the big deal here? You know, try it from the

17:53inside. This is the best way to do it. Trust me. Blah blah blah. So, it's a bit of a it's a bit of a different type of of sale. Again, if you want to use it, uh I've left the Canva board here for you to just copy and paste. Um um um uh where are we? And so, that is what the funnel looked like. Really basic. $67 front end, $199 upsell, and then downell if they declined it. And so, drum roll please. Here are the results we converted on the now this is from a couple days ago and so since then a few more sales have trickled in because some

18:27people have still found the link. We converted 613 front-end offer from sending this email to 4 and a half thousand people. So more than 10% of people opted in which is outrageous. And we made $42,000 in revenue. And then the upsell, we made $46,000 in revenue. So you can see that we doubled the revenue, more than doubled the revenue with onethird the amount of sales because the price point was higher and the perceived value was higher. And so if we just sold the front end, we would have done a great we would have done a had a great deal and and a great sale at $42,000. But because

19:12we introduced the upsell, we got $46,000 in additional revenue. And then we could have completely left out this next one, but because we introduced it, we we created $35,000 of revenue. And that VSSL took me 20 minutes to do. And so we were able to generate almost $4,000 $35,000 in revenue. And so total we

19:35grossed 92,78. I think I checked uh earlier today and it was closer it was closer to $94,000. But these are the screenshots I have. And then uh net revenue is $85,000. Now, there's going to be a couple of refunds here and there, but this is outrageous. For 5 days, for for five emails, right? This these were the email sequences. Uh sorry, sent six. So, I sent day one, day two, I sent an email that we just cleared up some common questions that we got like uh how does it exactly work, how does the deal work,

20:14etc., etc. Day three, I shared a bunch of alternate different ways that you can use it. So, I'm like, you not only can use it to create talking head videos, but you can actually turn your face into a cartoon and then animate that cartoon. So, it's like a Pixar studio. You can even animate your pets. So, we have a Facebook group and I posted some social proof here and then I'm like, if you want to check it out, go to the Facebook group and I linked that. in that video

20:41that that email did really really well. Day four, what did we send? I sent a good news, bad news, which I absolutely love, which is like, hey, bad news, this is about to end. The good news is you still have a bit of time. And then start layering on the scarcity and the urgency. Uh, and feel free to use these concepts for your own for your own emails. And now what I do is I take all the different types of avatars that we have, business owners, creators, influencers, educators, agencies, and freelancers. And I'm like, this is how this product is going to solve all the problems for you in real life. Like not

21:16uh not broad, but actually in real life, this is what it's going to do for you. And then the last one was just basically like urgency, urgency, scarcity, scarcity. Driving people to to click like this is what you're about to miss. Cross, cross, cross, tick, tick, tick. Easily skimable. Last chance. 4 hours left. Quick, quick, quick. Get in. Right. and then we we made an extra $20,000 or something in the last 24 hours. It was outrageous. Um, and so that all resulted as that that is all only because we read the $100 million money models book and we implemented that. Now, I actually spoke to the

21:55founder, and if any of you guys are watching, you'll know that in the previous video, I I launched a a product called Clip Magic, and I I left an affiliate link, and I'm like, look, if anyone wants to get lifetime access here, they can uh click below, get lifetime access, and I'll figure out something to do with the affiliate commission and give it back to you guys or like whatever, I'll do. Um, and so

22:17I've I've done that. So, here is the dashboard. You can see that uh I you know 20 of you guys purchased it, three got refunded, so that was $1,600 gross and uh I netted $395 in commissions. Like you know, I'm going to use that money for an experiment or I'm going to give it back to you guys in a giveaway. I still haven't figured that out. I haven't moved any of this money yet, but I want to do the same thing now with Media Place. I spoke to the founder and I said, "Look, I want to make a video and I want to reveal all the

22:50numbers and I'd also really love to g give my audience a chance to be able to secure lifetime access not only to Avatar Studio, which was $67, but also to Media Place, which we sold for $37 to $57 at one point." And so, after some backwards and forwards, I finally convinced him. And so, this is the deal that we've put together for you guys if you want it, right? We even have a special link, Avatar Studio-Jordan. So, you're going to get lifetime access to Media Place, right? Which is all of the features here. Remember, the deal that we ran was just for this section here. Everybody

23:34else already had everything here. And so, you can't just purchase the Avatar Studio. You need to have Media Place first and then upgrade to Avatar Studio. But we've put them together and we were like, we'll give you lifetime access to Media Place, which we've sold for $37 before with all the media management features. You've got this design suite

23:55here, which is like a Canva editor. You've got hundreds of templates. You can come in here and you can edit stuff. You got this gradient generator. You've got uh the AI generator in here where you like I created a whole bunch of product shots. You got face swapping you can use for thumbnails. You've got reimagine where you can like take an existing image and remix it. You've got

24:18AI cloning which I've shown you here. You can do it in a whole bunch of different styles. Like it's, you know, it's a pretty crazy software. I have, you know, I don't want to I'm on the team so obviously I'm biased, right? And then you can organize all your files like this. Um, you know, you can rate them and organize them and it's just way better than Finder. So, if you're a creative, like you need this in your life. Trust me. And if you create content, you need Avatar Studio. That's the way that the world is going. And so,

24:50you get lifetime access to Media Place. You get lifetime access to AI Avatar Studio. And you get 1,200 AI credits for free. So, this is like five more than $500 worth of value. And we've literally sold it for 37. We've literally sold it for 376767. So, we've sold all of this for $171 total before, but because you guys are watching this video and if you take action in the next 48 hours, the deal that he's put together is that you get all of this for one payment of $67. And the only way to access it is with this link here. And so, I'll leave this

25:29linked first link in the description. Uh, but it's basically just mediaplace.io/avvatarstudio-jordan. And the only way you will get all this deal is if you go through this link because it's created specifically for me and this audience here and you guys. And so you will be able to go through this and enter your details here and then you will be presented with this upsell and I recommend you purchase this or if not you click no and you get the downell here. But you need a bundle of credits to really use this to its full potential. And you got 30 days to check everything out from the inside and try

26:06it yourself and if you don't like it, get a refund. And I'm going to be using all of the funds from these from, you know, I'm not going to be pocketing any of this. So all of you guys who purchase all the dollars, I'm going to be transparent. I make a video about it. I'm going to use it in some creative way. I might do a poll inside the the free school group over here. Um, so yeah, hopefully you enjoy this type of video where I give you like actual tactical advice, but then I show you how I've applied it to my business and how I've

26:36used it to make $93,000 for a client in 5 days, $92,000 in 5 days, which is crazy crazy powerful. So if you want access, lifetime access to Media Place, lifetime access to the AI Avatar Studio upgrade, 1,200 credits for free for just one payment of $67. There's no recurring fees. There's no recurring payments. You

26:58just top up credits as you need them. Then make sure you check out the first link in the description. Otherwise, I will see you guys in the next video. I've left this video on the screen here for you guys. So, make sure you check that out next.