# 16년차 블로거가 알려주는 블로그로 돈버는법, 결국 이 순서대로 해야 합니다

Channel: 아임플래너
Video: https://www.youtube.com/watch?v=tSwPvQrG7_0
Duration: 15 min
Language: English (United States)
Words: 2551
Transcript page: https://viewrankai.com/tools/youtube-transcript/tSwPvQrG7_0

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[0:00] Everyone, do you have to write a lot to make money from a blog? No, you don't. What you write is more important. People worry a lot about the topic, whether it's restaurants, travel, or parenting. But there is something you need to know first. You need to know what kind of content people want to see . Those who watch my videos often probably already know this. Today, I will only highlight the key points about this. Because there is something more important to discuss. You should watch the video from start to finish in order to understand it easily. I'm going to talk about what I've learned while actually generating profit from

[0:40] blogging over the past six years. To make money blogging, there are really only two things you need to know first. First, you must write what people want, and second, it must be something you can keep writing about. These two things need to overlap. It sounds like such an obvious thing, right? But more people than you think focus on only one of these two when blogging. These days,

[1:06] Naver has something called a Home Feed. The Home Feed is an area that shows you content, like YouTube or Instagram, saying, "Oh, you like this, right?" even without you searching for anything . Because of this, it's become crucial to know not just what people search for , but what they are interested in and what they click on. If you catch people's interests well and write a post that gets a good reaction, then views explode right on the Naver home screen. You might experience your daily visitors suddenly jumping from around 100 to 1,000 or 2,000 the next day. I once had over 70,000 visitors in a single day, and I was shocked when my

[1:50] daily AdPost revenue hit 280,000 won. I truly realized that this is the way to make money with Naver Blog AdPost these days. So, before I write a post, I think a lot about, "Would people be interested in this story?" I really ponder this deeply before writing. That's why I usually spend 30 minutes to an hour researching to find topics, and often spend over 20 minutes just crafting a single title. Because even if my experience is special, it's hard to get views if it's connected to a topic and title that nobody is curious about. Conversely, if you connect a very ordinary experience well with something people are curious about, it

[2:39] can become content that gets a surge in views. This has now become possible on Naver as well. Platforms like Instagram , YouTube, and TikTok are originally spaces that show content based on recommendation algorithms. That's what they are. But now, a similar structure has become possible on Naver as well. So, when looking for topics and deciding what to post, you shouldn't just look at your own experience; you must also see if that experience aligns with public interest. Well, you might have a question like this. How do I know what people like? There is one site that I check quite often. Do you guys know Nate Pann? If you visit it

[3:20] occasionally, there are a lot of really interesting posts. There are stories that seem like trivial daily occurrences, but they have incredibly high views and hundreds of comments. I'm not saying you should just take that content and write it on your blog. The point is to analyze why people reacted to those stories. When you look at the titles, there are certain types that just make you want to click on them. When that happens, don't just think, "Wow, this is a well-written title," and move on; take a moment to

[3:49] think. Why did I want to click on this? Why was I curious about this person's story? Why did this post get so many comments? Whether people are commenting out of anger, empathy, or a desire to share their own stories—I think it's very important to observe these things closely. So, Naver Cafes are good, too. YouTube comments and Threads are also great. If you frequently visit places where people actually gather and talk, you can see what people are curious about and what problems they have these days. For instance, if you are writing a post about childcare and you want to increase your views, with this specific post, then you should look for the

[4:32] topics within childcare that spark a lot of debate among people. It could be issues related to education. It could also be about the relationship with the child. Ultimately, to make money with a blog, especially through views, you can't just study Naver's logic; you must definitely study human psychology. But hearing this far, you might have this thought. "Oh, so if I just write about popular topics that people look at, won't I make a lot of money?" You might ask something like that. This is where the second principle I mentioned earlier becomes important. Can I continue to write about this subject consistently? For example, to see which topics have the most interest, you can

[5:13] check the "Main Traffic Trends" section in your Naver statistics. If you look here, entertainment and broadcast topics usually get a lot of views. And sometimes there's business or sports content too. Entertainment news tends to get high views these days, which means more visitors and, consequently, your AdSense revenue could suddenly jump up. But what if I'm not interested in celebrities, yet I look up entertainment news every day to write posts? I saw a post on Threads by someone who blogs about entertainment, and they said at some point, they felt like they had become an entertainment reporter. You know sites like Dispatch, right? That kind of feeling. So, if you

[5:59] actually enjoy writing that kind of content, then it doesn't matter. You can just keep doing it. But if you're only looking at the money, how long will you be able to keep it up? Could you do it for a year? I don't think it's easy. So when picking a topic, don't just ask, "What's getting a lot of views lately?" Don't decide based solely on that. Conversely, don't say, "I'll only write about this because I like it." I don't recommend that either . You need to find the intersection of these two. You need to practice expanding your content to connect things you can consistently write about —things you have experience in or are

[6:35] interested in—with what people want and what the public cares about. Many people ask me if it's okay to have two topics. It's not like Naver won't expose your posts just because you have two topics. Just make sure to keep the proportion of your main topic higher. When we start a blog, we have to decide on a niche. And as you keep writing,

[6:59] people will naturally start coming. It’s important that people eventually develop the perception that, "Oh, I can find this kind of content if I go to this blog." For example, let's say you've been doing book-based parenting for a long time. If you're going to write about that on a blog, don't just write, "I read this book with my child today." Don't just frame the content like that. Instead, look into what people are actually worrying about or wondering about while doing book parenting. Like, "What's a good age to start?""What should I do if my child won't read?""Do I really need to buy a whole set of books?" There would be

[7:32] questions like these. You are connecting your own experience with people's curiosities. This is the same for travel topics. It's the same for restaurant reviews and financial planning too. So, like the title of today's video, if you ask me, "What do I really need to work hard on to make money with a blog?" If you ask me that,

[7:48] this is what I would like to say. Within the areas you can write about for a long time, look hard for what people want. Why did this content get so many comments? Uh, what do people want to solve with this topic? And what are they inconvenienced by? You need to keep observing these things. And within

[8:08] that, find the stories you can tell. Even if you write 100 posts, writing 100 posts that no one is curious about versus building 100 posts while understanding people's interests will inevitably lead to completely different results over time. But earlier at the beginning of the video, I said there was a more important story. I found what people wanted, and I found a topic I could continue with. So, views started coming in. However, just because you get a lot of views doesn't mean monetization is finished. I also managed to make 1 million won a month

[8:41] with AdPost. I felt really good. Because it was the first time I had achieved that in the 6 years I've been running an economic blog. But there is a clear downside to this view-based revenue. Uh, if the views drop. The revenue drops along with it. Just because my post hit it big on the home feed today doesn't guarantee that a post I write next month will do the same. Naver also keeps changing. Uh, algorithms change, and people's interests keep changing too, right? In fact, I've experienced visitors going up and down really often myself. At some point, I had this feeling. Could you call it the feeling of pouring

[9:22] water into a bottomless jar? Uh, if views hit it big today, I make money. But if the views drop tomorrow. I have to find new topics to create views again, craft titles that people will be interested in, and just keep hoping to be exposed on the home feed. Then, suddenly, I had this thought. Ah, instead of creating new views every day , is there a way to make someone who saw my post once come back again? Uh, from this point on, the way I look at blogging changed a little. It changed from gathering views to gathering people. For example, let's say 500 people came to my blog. But if those

[10:00] 500 people see one post, leave, and never come back the next day. Uh, the next day, there is no one who remembers me. Conversely, what if 500 people came , and some of them thought, "This person is pretty good," became a neighbor, looked me up on Threads, even looked for my YouTube channel, and waited for my next content? I think that the latter is a much greater asset in the long run. So, when I blog now, I don't just think about how many views I'll get. I also think about what kind of people will come back to see me after reading this content. That’s why I think it’s very important to

[10:38] expand beyond just one blog into multiple SNS platforms. But I'm not saying you should start blogging, YouTubing, and using Threads all at once starting today. That’s absolutely not what I mean. What I’m saying is that you also need to think about topics that can be expanded across multiple channels. For example, let's talk about child-rearing again. On your blog, you can write detailed, helpful information to gain views and build a following. And on Threads, you can share short, daily experiences from your child-rearing journey. That’s how you gather views there. Threads has surprisingly high traffic, so you get views almost immediately. It's just one topic, but as the content branches out,

[11:22] someone who first found you on your blog sees your stories on Threads and YouTube, and as you expand like this, you can turn one piece of writing into multiple SNS channels, and people will start wanting to follow your content. This is where it connects back to why I said you need to find topics you can write about consistently. If you're just writing a few blog posts to make money from views, you can just keep chasing topics that happen to be trending at the time. But that approach

[11:56] can reach a limit at some point. Conversely, if you have a topic you can talk about for years, you can start on a blog and keep expanding to other SNS platforms. And from my own experience, once people start gathering, the ways to monetize become much greater than just ad revenue from views. At first, you only have ad revenue, but later, you can connect to affiliate marketing or product recommendations tailored to your audience. And as people keep following your content and you gain expertise in a specific area, ad offers and collaborations will follow. You can even turn your own experience and know-how into e-books, lectures, consulting services, or eventually your

[12:41] own products. I’ve actually seen many people gather an audience who keeps watching their content and make much more money than just through ad revenue . Personally, after experiencing it myself, I feel it’s such a waste to just limit blog monetization to view counts and ad revenue. Ultimately, it is important to build a structure that consistently provides value to people through content. We talked about this quite deeply today, and I hope you think about these three things after watching this video. First, what kind of stories do I want to write about consistently and steadily? Second, within those stories I write, what would people be curious about? You

[13:26] should look for questions people keep asking and try to expand those into topics with mass appeal. And third, what kind of value can I provide to people with this content? You could share your personal experiences or summarize complex information in an easy-to-understand way. You could also select and recommend great products. As people continue to feel value from your content, the ways to monetize will continue to increase. Looking at Naver these days, there are so many AI-generated posts that people don't even want to read them. It feels like blogging is a dying medium. I hear

[13:58] these kinds of comments quite often. Nevertheless, there are still many people on Naver who truly capture their own thoughts and experiences well. I hope to see even more of those kinds of posts on Naver in the future. We sometimes get motivated to try something new after reading a post, or we gain fresh insights from a blogger's thoughts. Sometimes, when you keep reading someone's work, you think, "I'd love to meet this person offline and become friends." There are blogs that give you that kind of feeling, aren't there? I really wish Naver would become a place where there are more posts that allow us to get a glimpse into people's

[14:34] genuine experiences and ideas. You guys watching my video will write lots of great posts like that, right? I’ve organized some tips on which posts get high views on the home feed, based on what I’ve analyzed over several months and applied to my own blog with success. You can find that content by clicking the pinned comment to watch the video. If you found today's video helpful, please like, subscribe, and turn on notifications. I will return

[15:01] with more useful stories next time. Thank you.

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