# Artec Full Walkthrough: How to Create Content with AI

Channel: Owen Nurminen
Video: https://www.youtube.com/watch?v=p56K5leQRXA
Duration: 55 min
Language: English
Words: 12033
Transcript page: https://viewrankai.com/tools/youtube-transcript/p56K5leQRXA

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[0:00] If you're a UGC creator or you're trying to get into UGC, this is by far the best tool and literally the only tool you'll ever need to do $10,000 every single month. In this video, I'm going to do a complete walk-through showing you Art Tech, all of its uses, how to sign, manage, and track your deals in one place, how to edit and analyze all of your videos, and much, much more. If you have any questions about the app at all, you can go ahead and shoot me a message on Instagram at Owen Nurminen. I will see you guys soon. Art Tech is an app for

[0:26] we believe people who want to do content full-time, like serious content and creators. It has [clears throat] every type of deal and platform on here so that you can manage all your deals in one place. And it also has all the tools you'll need to make the videos quickly and efficiently as possible. So, we'll do a demo and show you guys how the tools work. Um and then we'll also go in and show you how you can track and manage those different deals or just your views if you're doing personal branding. So, first things first, um Art

[0:52] Tech's subscription-based. It has two tiers right now, a standard tier and a pro tier. The standard tier gets you 100 edits and the pro tier gets you um 300 edits. And edits or AI uses uh for the different tools. And what's cool about Art Tech is you can go and change the theme um and the app app icon and all that stuff. So, you can pretty much personalize it to however you would like. Usually, I use dark mode um that I think is really cool, but a lot of people prefer light mode. So, for the

[1:21] demo, we'll keep it on light mode. And I'm going to switch it back to Art Tech Aura. Okay. So, first things first, this is the home screen. It's really for managing your career. So, you can go in here and you can go and add any type of deal or thing that you would like to track as a creator. So, organic UGC, paid ads, TikTok shop, sponsored post,

[1:42] or just personal content journey. So, let's say I signed a deal with Seen Marketing, a marketing agency, doing organic UGC. I can go in here and just put Seen, which is the name of Colin's agency. I could add a logo. Actually, you know what? The fact that we can do the actual brands, I forgot. It It auto populates based on all the deals that are available on our tech. So, you can go in and it'll go pull the logo. Um I'm doing 30 posts a month. Um I post the content and I got this deal on

[2:11] SideShift. Let's just say that. So, you can link your TikTok accounts and track them manually right here if you would like, and then you can just go ahead and put in how many posts you have to do. Interesting. So, you can do deal cadence monthly um and just let it ride. You don't have

[2:27] to turn it off. And you could say, "What's a typical deal like?" Base paper post like $30 um and like a $2 CPM. So, you add all of that, you save the project, and now it's in your home screen, and you can go ahead and make all your videos here, script them, anything you need to do for

[2:44] that deal, and just generally manage it. Um and when you're posting, we do a cron job daily, meaning we will sync your accounts daily if you're posting to any of these accounts that are being tracked, and that will then populate into your views here, which you can filter and set for earnings as well. So, this would be a way to manually track all of your deals and your

[3:02] earnings from these different platforms. Right now, most of the connections we have with these different platforms are job APIs. Um they're not OAuth, but eventually, we hope to get OAuth so that What that means is you can like one-click apply inside of our tech, and basically, you would get all the information from that other platform. It will perfectly show

[3:21] on the home screen here. So, that's number one. Um really good for projects and understanding how much content you have to do every day. You can plan out when you want to batch it, all of that stuff. Um log videos, film them. By the way, this is what the Filmer looks like. We can get into the tools next, I suppose, um unless anyone has any questions on

[3:41] managing and tracking deals here. You can just If you have a question, you can just raise your hand. This guy. Okay. So, the The thing we have is the brand section. So, the brand section is really, I think, the most important screen on Art Tech. The main reason for that is because we have all of these deals from all these different platforms, and you can just go search any type of deal. So, you know, if I just want to work with pet brands, Art Tech will go search and find only pet brands that are available for you. And these can be on all of our different

[4:13] partner platforms. So, you can go search exactly what deals you actually want to deal do. And then, you can set alerts. So, if you are a pet creator, you can say, you know, I just want to do pet brands. And platforms, you know, Face, Instagram, Tik Tok, from anywhere, you know, continue. Save alert. So, anytime there is a a new pet brand, I will get alerted. And you can do this for any type of deal or anything that matters to you. If you want like a over only $1,000 plus retainer deals, then those will show up for you. So, basically, Art Tech is a way to source

[4:49] deals from the internet, which is really helpful. So, instead of going to all these different platforms, Art Tech is the one platform that you need. The next thing, um, other than all these deals, by the way, if you are Someone trying to join. If you want to go apply for any of these different deals,

[5:06] This one's 500 a month. You can just click on it, and you can hit apply, and it'll ask you to log in with any of those partner platforms to apply for that deal right there. Um, so, that was Viral App. Hawse is on Tribe. So, you could Once you're logged in, you can just hit request to join, and you can do it all within the app right there. It's really quick. Um, and that's

[5:28] how that looks. So, yeah, that's the deals. Any deal you could possibly want. Um, Matt, we will go over your, uh, your comment in a bit when we get to the tools a little bit more. Um, and then, what we do is we also pull top performing ads from the Meta Ad Library and other sources. So, if you're a creator, the most important thing you need is a format that's going to show you how to actually like remake a

[5:55] winning video, basically. Uh so, we have all these different formats in here that you can browse by, and you can go in, find them, and remake them for whatever you're trying to promote. So, let's say I'm trying to make a video for Based Hair Care. I could go in and look at top videos and see, okay, there's one right there. I could easily click on this, and I could just hit recreate in the bottom right. And I would say, "Script, like make me this." Um and I'm just going to ask it to basically recreate this for whatever brand I want. Do you guys have any hair

[6:23] care brands or anything you guys use that you would need to remake a video for right now? I'm just going to say remake this video for Based. And Art AI will go in, do all the research for you, and make a script in the prompter that you can film right inside of Art AI. So, instead of having to do research or rely on other formats and stuff like that, all of it is in Art

[6:42] AI. All of your research is here now. You actually don't even have to do any of that. So, here's the script. You just hit film with teleprompter. You keep it in the middle. Um you can turn on flash if you want in the top there so that it looks really good. And then you would just film the video right here. Um I'm not sure if this is going to fully work because I'm actually screen recording, but Jojo, Joe, no barking. Um if you call and do you know if the studio thing No, it doesn't work because it's not going to pick up your voice. So, because

[7:09] it doesn't pick up your voice, it won't it won't edit, unfortunately. Got it. Okay. So, the Art AI tool actually fully can be edited and created using your voice. So, there's a bunch of keywords that you can use. And those keywords are things like studio start, studio stop. And you can go set up your phone far away and just use your voice to control it, which is really cool. Um so, that's how it would look to basically go and make your video. Once you record it, you can easily go right into the editor. Um obviously, because I'm in demo, I can't show you this, but what we can do instead is go show you

[7:43] how the editor actually works now. So, the whole flow would be you find a video that's a high performer, you remake it for whatever brand you're on, it scripts it for you, and then it also edits it for you. And we will show you how that looks right now. So, you just hit the center button here, hit new edit, and I'm going to add a talking head video that I filmed earlier today. As you guys can tell, I make a lot of content. It's a problem. It's a problem. We're trying

[8:06] to eat out of it. [gasps] But you hit edit, and it goes through and just edits the video for you. So, what it's doing is basically removing all the pauses, all the mistakes, um using the best takes that you have, and making it flow really, really well. Like a high-performing video would. Um usually this process is about 20 seconds long. Um we've had some people try videos that are 10 minutes long, and somehow it still comes out to about like

[8:31] 30 seconds on most videos. So, let's This is the editor. You You have overlay, text, captions, audio, and you can just ask AI to edit things for you here. You don't actually have to manually do editing at all anymore. Okay, let's let's all I got to turn down the audio. Um but basically it edited the video and removed all the cuts. So, the edit the video is now good to go, and [clears throat]

[8:57] you can just go ahead and add text here. You can just swipe this over. So, I usually just do like a simple text look and say something like, I don't know. What was this video about? It's about you are out of excuses. Done. Pull it up. Next thing is captions. Captions you just hit captions, and I usually use Where is it? TikTok font looks words. I just want like a couple words. Usually two is good, and then the captions are on. So, they're already generated before the video even starts. So, now the video is fully done, and I can just hit this check in the top right. And if I really

[9:34] We also have cross-posting coming shortly. I can save it to drafts, I can download it, um or I can analyze it in the top right here. And so, I want this video to go viral, so let's see how harsh the analyzer is. The analyzer was the first version of Artic that we made originally. And yeah, it's been it's been a pretty good work in progress, I I would say. Um to make it really good, we trained it off of Brian Cochran's content

[10:00] frameworks originally. Um which was super interesting.

[10:14] Took a second to get going. It's cuz we're on a live demo, it wouldn't just go perfectly, of course. That's how it goes. Uh but I'm looking, and in the past day, it looks like we have not had any errors on analyzer at all, which is pretty good out of the hundreds of runs that we've

[10:27] had. Um so, that's sick. Let's And then, yeah, this is all good here, too. Cool. So, it's analyzing the video for feedback in order to go viral. Um do you need to do this for every video? Probably not. If you're newer to content, this is super helpful. Again, we just trained it on the smartest coaches that we have, and we'll show you

[10:46] them as well. So, re-edit before I post. Story is compelling, but it's kind of just long and yeah, kind of long and boring. Got it. So, this is an estimated retention graph. Um this is the most important thing in the world, and what it's basically saying is I don't have a good hook here. And I it it's true. There is no really good visual hook or anything grabbing. I kind of just start yapping. Um CTA, no CTA. And then, what you can do is you do get good um hook ideas that you can just copy right here and go back

[11:16] into your video and re-edit it. Um then you can just go take those and just paste in the new hook. It's not going to work on the demo, of course, but after that, your video's done. So, what we wanted you guys to have is basically an all-in-one flow for making videos. And then you can just go and hit post. This is coming very, very soon, but you can just go toggle and link to whatever project you want. So, for me it would be like personal brand because that is a viral video or attempt at a viral video. And we will have this fully finished very, very soon. But your

[11:50] whole flow and all your videos and your entire content career can be managed right here in Our Tech and I think that took me about 5 minutes to script the script the video, make the video, edit the video, the entire process, and eventually post to all your platforms. There is no more efficient way to do this, which is epic. It's what we wanted. So, that is the tools right there. And as you can see, pretty much all my videos are made in Our Tech now. In fact, one time Rob was doing some back-end changes to Our Tech CTO and I couldn't use Our Tech and I was like, "Dude, I'm I'm not

[12:22] going to edit this manually. Like, I got to wait until you fix it." Which is really funny. Um if you're a tribe creator or you're doing paid ads and your your formats really matter, I would simply just browse by top-performing videos and look at anything that's top-performing and you can simply just remake these exact videos. You can save them if you want to your folder or to your projects. Like, if I wanted to add that to Canva, now in

[12:46] Canva I have this video as a reference. And then again, you can just go recreate it the script for Canva and say, "I need to make this buffer Canva." It'll give you a brand new script exactly for Canva that you can easily remake. Cool. So, that is that. Any questions on this or anything that I'm missing?

[13:08] You guys can also raise your hands and ask questions. You don't have to ask just in chat, either. Um Tyler, one sec. Let me read Shelby's here. Okay, Devin said You want me to? What's up, Rob? How you doing? I didn't know you'd be in here. I thought I had to. I was playing around with the I was I was working on it and I was like, "You know what? Let me Let me Let me step in and hear hear people are

[13:25] saying or what they need help with. Okay. Go crazy. Um Shelby, uh about the overlays, green screen, and and sound effects. One thing we don't have right now is sound effects. We absolutely do have green screen and overlays. You can add You can take a video that you recorded and make it a green screen video in the editing flow,

[13:43] or you can record it as a green screen. So, either way you you want uh you can do that. Um very shortly as well, too. And when I say very shortly, I mean all this stuff is coming within the next few days this week. You're also going to be able to tell like just prompt AI and ask it to make you a green screen over this

[13:58] video or over this uh over this overlay. And it'll be able to do that. So, everything should be there. Sound effects will be coming. Um I would probably say give us like maybe 2 weeks for the sound effects. It's low It's lower on the list of priorities, but everything else, overlays, green screen, B-roll, um you know, captions that are animated, everything it is is available inside of the editor. And uh in terms of

[14:22] cross-posting, Devon, yes, absolutely. We're uh We're working on cross-posting. The only thing that's kind of slowing us down with cross-posting is, of course, approval from these other platforms. Uh we do have it with uh TikTok and YouTube. Meta's a little bit slower. So, timeline on cross-posting, I would say like 30 days-ish. Uh so, that's a little bit longer than the sound effects, but

[14:43] that is coming. Um you know, until then, it's going to be it's going to be to download, but you know, either way, the quicker editing is going to save you the the bulk of the time that you're spending on making the video regardless. And you don't have to actually really think about videos, either. Just kind of look at whatever's top performing and remake those for your your companies you

[15:00] work with. Yeah, I think that's kind of underrated. Um I've been seeing what people are what I what you guys are like using it for, and obviously the editor is a top hit, but um I would say, yeah, browse around those top-performing formats. We are are those top-performing ads. We have all different types of formats. If you see one that you like, and you're like, I wonder what this would be for this brand. Literally just ask it. I mean, it's really cool because product research takes time. So, if if you see an ad and it's for it's for an energy drink and you're promoting an energy and

[15:28] another energy drink for a brand, you could just ask it to create it for Bloom. And the AI will do product research on Bloom and it'll mention that it has, you know, whatever however many milligrams of vitamin B or whatever. And it'll include that in the script. So, it's pretty cool cuz you don't really even need to know the nitpicky details about your product anymore to get a really great

[15:49] script. Tyler? Um yes, I was just wondering in the off chance that when say you plug the video in and it cuts everything out for you, um if say it cuts at a certain point that you don't necessarily want, I assume you could just probably take and pull it back out or something. Absolutely. Um in terms of the capabilities, it could do right now it could do like 85 to 90% of what CapCut does. A couple things it can't do like you can't like upload your own fonts, um you know, maybe some sound effects and stuff like that, but pretty much everything else it can do. I'm working

[16:23] right now on on like creating built-in tutorials inside of the editor so you can actually like see which buttons does what um and kind of help to clarify that, but I tried to make it you know, we tried to make it as self-explanatory as possible. If you guys have any questions on the editor like how do I do this or why does this not work, it's definitely capable of doing it. Just let us know and we'll let you know how to do it like within the editor. It'll take a little bit of getting used to, but um you know, as soon as you get the flow of it like

[16:51] after you edit like two or three videos, it should just come off naturally um like CapCut. Yeah, and in terms of Matt, I think I saw your question about um pasting the script of a top performer. As long as you have the link, you can just go add the video link right into here and then it'll take that video for your script. So, you don't have to paste

[17:08] the actual text, just the link. Also, oh and I don't know if you showed them this, but if you guys are scrolling Instagram or TikTok and you see a a that you want to recreate, you could literally just take the like click share um like open up a reel and then just click share on it and click uh yeah, share to like your open up your share sheet and R Tech right there. If you click R Tech, you can just add it into a folder um or attach it to a project. And now it's inside of your it's inside of your formats. You know what I mean? So,

[17:36] when you're going in and you're making a script or you're even giving inspiration for how you want to edit a video, you can just click that format from your formats folder. Um so, you don't even have to like keep a inventory of links or whatever. Just copy paste it into uh share it into R Tech right away. Um

[17:53] Vincent? Yeah, I was just curious and um I'm not sure if we're going to get to this in a second, but I was just curious to see what it visually looks like to add overlays as well as do like the comparison format where you have yourself on the left side and a duplicate of yourself on the right side. That type of format. Um again, not sure if that's what we're going over today, but I'm just kind of curious to see a little bit more of the slightly advanced

[18:17] editing tricks in R Tech. Yeah, sure. Colin, you Colin, you've been doing a lot of editing as well. Um have you done anything for that? I will say, I mean for the side-by-side comparison thing, technically it is possible, but I I I personally have never done a video like that. So, I don't even really know how to edit that way. Um but in terms of advanced editing, I mean what other if you don't mind me asking just so we can continue to keep building on this, Vincent. Like what other advanced editing things do

[18:45] you you use? It's just that side-by-side comparison. So, it's like it's like you have you add an initial video and then you add an overlay of another video and then you use this feature called the masking feature where there's like a vertical line that you rotate so that you can have um yourself on the left side and then like a duplicate of yourself on the right side kind of like talking to each other. You you kind of get what I'm

[19:06] saying? Yeah, I know exactly what you're saying. Um Yeah, I see exactly what you're saying. I So, that's just videos overlaid on top of each other, Rob. So, I I believe you can do that. share here. Hold on 1 second. I can share my screen. We don't have masking right now. If you're talking about like cutting yourself out and then adding multiple versions of yourself, um that's definitely something we have on the road

[19:28] map and I've seen some videos like that. Um but, that's not something we have at the moment. We have a lot of other things here. Let me try to share my screen. Do I need [clears throat] to stop? Um I'm trying to join up. Give me 1 second. Though, technically, regardless of the masking feature, I believe you can still do it in the app. You just have to overlay a video on top of another video and you have to crop that video. So, it's It is technically capable of doing it, but um yeah, not fully ready at the moment. Ultimately, like what Rob is saying, I think the end goal is that

[20:00] Yeah. I think we can just remove background feature You can also do that, yeah. Yeah, let me uh let me throw this up over here. So, share my screen. Um what else we got here? That's a video of Owen here. So, this is the This is the editor. Um if I wanted to throw an overlay of another video, like I'll throw an overlay of I don't know, myself speaking

[20:22] over here. Yeah. I can I can I can overlay this over the whole screen by clicking full screen at the bottom here if I want to and I'm over the full screen and then I can go over here and I can, for example, remove the background from Owen and adjust the layers here, 1 second. Let me see. Owen should be able to come in Oh, this this is what I meant to do. So, within the green screen, I can add a video behind

[20:42] Owen, so right here. Yeah. And I can move it around if I want to. So, if I have Owen over here, Owen can start talking and there could be a a video in the background that's playing at the same time. If I remember correctly, let me just take this, move him over to here. And so, this is like the green screen feature where you didn't record a green screen, but now within the editor, you want to turn it

[21:04] into a green screen reaction, right? This is kind of how you would do that. So, it's very capable. The two things I would I I said the one thing we don't have is sound effects. We also don't have masking where you can mask yourself multiple times Yeah. over and over again. But, pretty much everything else you'd want to do or you'd want to edit, it is capable of

[21:22] doing. There's a way to get there. And I think, you know, a top priority for us right now is building in, like I said, tutorials into this editor so you can see how to do each individual thing so you don't have to take it to any other platform, right? Yeah. Any other kind of specific things except for aside from the masking that you guys would want to know? I mean,

[21:41] That's That's a great question though. Um but, yeah, I mean, cuz I didn't know you could do this cuz that's basically it. Like, you would just overlay that video and remove the background. Yeah. Yeah, so the way you do that is you you take this video, there's all these different tools at the bottom. So, you if you want a green screen the video you're currently on, you go to the bottom, you click background, and then you can make it green screen by clicking person over there, and then you can make a background a color, you can make it a video, you can make it a photo, whatever

[22:07] you want right there, okay? Click reset. The other thing is you can, of course, change the aspect ratio of a video. You can change the background of that aspect ratio that you adjusted, right? So, that's another thing that people don't know you can do yet. Captions, of course, all different types of captions, animating words, zooming in, fading in, different you could do three words at a time, four words at a time, punctuation, capitalization, different effects, different fonts that

[22:35] we have. You can also animate things. You can have multiple layers of overlays on top of one another. All types of different like texts and effects that you could do for the top for like hooks and whatnot. So, all that is in here. It just takes a little bit of kind of clicking around. We also have

[22:53] key frames, too. So, you could do like zooms, all that. And a lot of it, too, it's going to get better. So, I would say, you know, especially over the course of the next few days, the only bottleneck, by the way, for us shipping features literally every day is Apple approval. So, we like we have something waiting for Apple every single day um in terms of a new feature for the editor. If you don't know how to do something, give it a shot asking the AI to do it for you. And odds are it's going to be able to do what you're looking for for you, which is

[23:21] pretty cool. Matthew? I had a question. Okay. Lauren? Yeah, just one last thing on the editing. Is it more this editing feature is better for a long format or talking head videos? Like what if you're doing day in the life or like a vlog or something where you need to pull from multiple videos? Is there a way that you upload just like CapCut and then like it'll you sync all the videos that you want to be included, it'll auto cut for you and kind of like create a vlog or Yeah, so long like very long form, you know, it's one of the trickier things to do it I

[23:54] don't know why it left, but one of the trickier things to do is to do like, for example, like, you know, montages or very long form videos where you're maybe doing like a compilation or um and there's no talking, but what I would recommend for those type of videos, I think you're more so talking about like having a longer format voiceover and then having B-roll go along with it and having the AI know when to put in B-roll or when to switch between videos. That you are going to be able to do. So, this week we're going to we're going to have a feature coming out where you can upload

[24:27] a clip and then you can or multiple clips up to 10 and then you can also upload up to 10 shots of B-roll as well. So, if you have B-roll in your camera roll or if you have B-roll saved to a project in Artlist, which I recommend doing cuz you can save files to projects and then that way if you're making a if you're making a video for Canva or whatever, uh whatever your project is, you could just tap into it and pull the B-roll from Canva inside of Artlist instead of keeping all that B-roll in your camera roll or in Google Drive or wherever you have it. Um

[24:56] I don't know if that answers your question. Hopefully that was that was clear. it does. Yeah, cuz I feel like, you know, I I think this is so smart cuz it's like the one of the hardest things I have with UGC is keeping everything organized and like it's cool that this is all in one app. Um, I think for me I'm like I feel like my content is totally different on Tribe than it is on my Instagram. Like my Instagram is very polished. It's more B-roll, voice-over

[25:18] stuff, like collabs, things like that. But then Tribe is definitely more sound effects, talking head. Um, and so I feel like, you know, you use different apps editing apps for different things, at least I do. So I think I was just kind of like trying to understand the capabilities, but um, so far it's it

[25:34] looks really cool. So kudos to you guys. Thanks. Yeah, so awesome. A little bit of context as well. Um, you know, we we've we've been running our UGC agency for like two years. So this is just things that our creators have been asking for. Um, in terms of that specific style of editing, what I told Rob that I want to do for my personal brands is I wanted to upload B-roll cuz I have it all on a Google Drive that I give to editors. But now I can just put it in the Artech. And so I I shoot a talking head video um, where I basically talk about my day

[26:06] and then Artech will just go pull from our drive in Artech all of the right B-roll clips and overlay them and make those videos for me cuz I hated doing editing long day-in-the-life voice-over videos, but now that kind of simplifies it a lot. And then as for Tribe, yeah, there's a lot more specific stuff in in those in those types of videos. Um, but you can just ask the editor to kind of

[26:30] make those changes for you as well. Yeah, and we'll I'll try to make it very clear in the in the release notes too when you guys get the this the next version this week, but you're going to have something essentially called preset a preset. So when you go to edit a video, you'll be able to select your default preset and you're going to be able to customize a preset. So for example, you can have a preset, uh Lauren, for your Instagram videos that you post. Maybe you like to use a specific font, uh for your videos inside

[26:59] of Instagram. Uh Sorry. Um and it's different from the font or the style of of captions or text you want to use for your Tribe videos. What you would do is you would just simply create a preset for your personal Instagram videos where you select what type of font you want used. Maybe you have specific instructions for the editor of what to keep and what to not. And you have a different preset for your Tribe videos. And then when you come in to edit a video, you just select your Tribe preset, you select your Instagram preset. You can have as many as you want. And so, this really allows you to

[27:28] like make Arty truly yours and have it edit videos how you want. Like if you like green highlights on your on your captions when you're talking. Some people like it, some people want no highlights on the words when when the when they're talking. Some people like all caps captions, all that stuff. You can add that all into your video preset and now every time you go to edit, you're going to edit in that style that

[27:49] you want. Yeah, that's amazing. That's cool. Thank you. And yeah, each brand, especially for yeah, uh Devin in in in in the in the comments. Um yeah, that's exactly why we created it. You can have presets for every different brand if you want to. Um you know, you can have a preset for Hook and Demo and then a a different preset for Tribe videos, like I said, a different preset for TikTok shot videos, a different whatever you want. Um so, we were what we were going to do is we were going to have our default presets. We were going to have like script or um skit or voiceover

[28:19] or product demo and then you pick from those, but we just decided it's better for to just let you guys determine whatever you want to set up and um you know, go do it that way. Matt, uh can you fix the part when you tap on the screen of the overlay? We want to zoom in. It doesn't work as a play option. Every time I tap into a clip, it starts the video automatically without touching the play button. Is that within the editor or within the uh

[28:41] the filming, Matt? So, when I'm editing, I have the clip in there or let's say I'm doing an overlay or whatever, I want to tap on it, or let's say I want to Yeah, just like tap on the screen to zoom in or zoom out of the overlay or whatever the case may be. When I tap on it, it won't do anything like on the screen like if you are using for example TikTok or CapCut to use you'll tap on the on the whatever the the screen if you want to zoom in, or if there's an overlay, you want to do whatever you want to the overlay. But

[29:08] when I tap on the screen when I'm editing the video, it just automatically starts playing the video instead of where how you would want if you wanted to play the video, you press the play button, not just touch the screen. Mhm. Yeah. touch the clip that I want to use, it just presses play and it doesn't let me do anything to the clip that I'm trying

[29:26] to do or work on. Got it. Done. I'll have that That That will be That will be resolved in the next update here in a in a day or two. Awesome. Thank you. Of course, absolutely. And by the way, guys, one other another thing too is like obviously we have the Discord where you could leave feedback. Um another place you can always if you have a question is if you pull out on the left here on the left side, we have a help center down here at the bottom. And you can always just send a message here in the help center and it's going to come

[29:52] to us. So if you have a if you have a problem, if you have a bug, if you have a feedback, you have a question, like just throw that in here. That's the easiest way to get to us. Um obviously if you have like Owen's number or you want to DM us or whatever, that's that works too, but um that's going to be the fastest way for us to be able to categorize everything and just get everything resolved super

[30:12] quickly. You know, Jackson, I just looked to check your account and your edits. They all look like they did not fail. Um so do you know what the error was that you saw? And screenshots help a lot by the way, guys. Screenshots and screen recordings, like if you if you experience something, take a screenshot, take a quick screen

[30:28] recording. Um that really helps, too. Okay. I'm going to get back into the app and showing the next [clears throat] things that we have. Let me pull this up real quick. You want me to pull it up cuz I have to like the newer or what's going to be coming out here in a in a couple days.

[30:42] Heck yeah, pull it up. Couple small small differences, not major, but um let's see here. What have you covered so far? Uh first three screens. So, home screen, most of the projects and stuff in there, and then deals and formats, and then um the last two tabs I haven't touched. Okay, cool. So, we have the academy tab here. Um got Owen right there. We're going to have um Owen, actually I'll let you talk about

[31:06] the masterclasses and the events. Yeah, so basically, there are things that people do not know when they're starting UGC or maybe even like decently into their career, like even me, I learn every day. I started as a creator for Whoop and Cain Footwear in my 2023. Um I've seen a lot. I still learn new stuff every day. Um it's always changing. So, this is a place where there are a bunch of the top creators in our space um or even influencers in general that are giving basically mini modules here,

[31:37] giving their best information. Definitely spend the time and go through these based on what you're trying to learn. Like Colin Rike, Briar Cochrane, Noah Bermudez, Sydney Brandt, uh all these guys are very very good at what they do, McKenzie Marsh, etc. So, you can go in and watch these masterclasses and go step-by-step um to learn what's worked for them. Like I think Colin's done over 200k, maybe 250k or something on Tribe. Like that's crazy. He's teaching you how to do it right here. Why would you not go learn

[32:04] from him, you know? Um and then we also will be doing live training calls every single day. Um so, those are currently in the live events section in the uh academy. And you can just go and RSVP and and join any of those calls, ask questions, and really accelerate your learning um that way.

[32:22] Plus, it's a great way to meet people. Everyone in those calls is a creator. A lot of those creators are doing very very well or they're running agencies or their own apps and stuff as well. So, you know, go RSVP to any of these people and learn from them also. Um we have something new coming Should we

[32:37] talk about teams? Um, yeah, yeah. It'll be It'll be coming out soon as well, too, this week. You're You're going to be able to join join a team essentially of other creators. Um, right here what you'll notice and you guys might have already seen the leaderboard. Um, so you have creator XP inside of inside of Our Tech, which we thought would be would be pretty cool so that you can actually see how you stand against other other creators and how much they're creating content, how much they're using the platform. Um, we have the leaderboard over here. Looks like Griffin's on top right now. Uh, you can see ways to earn XP by going into

[33:12] your XP screen here and then clicking earn XP. You can see all the things that earn XP, right? So joining live events, finishing edits, posting, uh, starting a project, finishing a project, connecting your accounts, all types of stuff over there. And, um, you can also unlock achievements over here, which is pretty cool and showcase them on your profile because on the public leaderboard, you're actually able to see, uh, information about other creators. So if I click on, uh, Owen over here, Owen number number five on Our Tech, bro. You got to We got to [laughter] We should inflate my numbers. We should

[33:43] put number one. [snorts] Yeah, so, uh, you can see other creators' profiles over here. Later on down the line, we plan on opening it up so you can actually, um, message other creators, uh, create group chats, uh, make it more kind of community-based, and teams is the first step in that direction. Uh, you're going to be able to compete with other teams of creators, um, and kind of see how you stack up, you

[34:05] know, invite your friends, all that. Lauren? I just wanted to ask does the Our Tech community help with, um, visibility? Like not necessarily growing your following, but does it teach strategies on how to get more views? Yes, so if you go if you go to the masterclasses, we have one from No- Noah Bermudez, who's one of the like top fitness influencers right there. He's got millions of followers. And so he talks about just increasing your views in this. Um, and a lot of these master classes are

[34:33] very specific outcomes like that. Briar Cochran also has one on data analytics. And then Chase is a creative director as well. So we have a lot of very specific use cases for the master classes. Cool. Yeah. Cuz I'm like Tribe Well, I feel like Side Shift they kind of like there's a lot of brands that will pay per view. And on Tribe it's obviously different. And then if you're just like getting a flat rate with the brand that's also different. So I'm like I I think I was asking you Owen. I was like I'm not getting hired on Side [laughter] I feel I'm working with brands on Tribe

[35:06] and I'm trying to understand, you know, like I don't really care how many followers I have, but I just want to like try to grow in that capacity with views. And I don't really think like too many people teach on that. I think it's just more of an unspoken thing. So I was wondering if you guys ever dive into

[35:20] that. Yeah. Um we definitely do. And we'll be doing those in the live events and live trainings as well. But those master classes are very good. Like those are the top influencers pulling 50, 100 million views a month per. Um and the advice that they give. Um so that was what we thought would be like the best answer to that is that plus live training. So you'll be able to go into calls and ask these

[35:43] people questions as well. Um did you go over kind of The alerts and search bar type of deal and stuff like that. Yeah. Yeah. You literally describe what you want. So if you're learning if you're looking for, you know, deals that pay per view or pay a certain amount per view or or ask you to post on a certain platform or what not. You literally just describe that. It's pretty cool. Um okay. So that's the academy tab. Teams coming soon. Um and then on the profile tab I already went over kind of these achievements. You can of course connect your accounts across all these different platforms. We

[36:18] recommend you connect it because then you can track it on the home screen over here. If you tap on your earn Well, if I go over here and I do instead of earnings, I look at views uh and tap on it, and then I can go through here and I can actually see. I can even filter it down by project. So, this is pretty cool cuz if you have a you an organic UGC campaign, um and you want to see, you know, how many views that specific campaign is doing across four of your accounts for that that campaign, let's say. You can just do that here by clicking all instead of all

[36:47] accounts, you pick that project, and it'll show you your analytics for that specific project across those accounts that you've connected. It's a pretty cool. Uh and then of course, you have your earnings over here. Now, earnings on ARTECH are self-reported. So, uh this would just kind of this is just kind of a a good place to keep everything centralized uh across you know, multiple different platforms if you're earning on a on a lot of different platforms. Let me go to like um not October, let me go to maybe September or August. Forget which month I had some data in here, but yeah, so if like for example, this one's

[37:19] directly directly tracked on ARTECH um based on where you have your projects, you'll be able to see here like you made whatever, $4,000 on Tribe, $3,500 on SideShift, etc. etc. So, it's just a place for you to keep everything centralized, which is cool. Um and then of course, you can edit your profile over here. Looks a little bit different than before. And uh yeah, that's that for the most part. Of course, we have that. This is pretty uh pretty important too, this concept of ARTECH Cloud. We kind of covered it, but my vision is I don't want any of you to have to keep your raw takes, b-roll, any of that

[37:54] inside of your camera roll or inside of Google Drive. I want you guys to be able to keep all of that inside of ARTECH and organized and easy to access for your edits, for for your videos, all of that. Um and the ARTECH Cloud is is central to that. So, you can always click on here to see what we have stored so far for you inside of the cloud. Uh the Pro plan

[38:14] has more storage than the Creator plan. You can always upgrade your storage, too. Uh if you want to kind of clear up your camera roll or clear up your iCloud or whatever, um you could do that as well, too. But, this just makes it really easy once again to keep everything centralized and keep

[38:27] everything in one place. Yeah, I mean, that's pretty much it. Let's see if we have any questions in the chat. Um curious curious when we'll be able to connect other platforms to Artech. So, as of right now, you can go to Lukra and then and then Vultr are the two ones that you can connect so far. Yeah. Um we have a few more coming with OAuth. So, it just takes more time to

[38:48] build out the integration. Um however, we we are getting a few other integrations lined up right now. So, it's kind of like when they get back to us, you know, they've they've built out some stuff for us already, but takes time. Uh plus these teams, you know, they have a lot of other things that they're working on, so um it'll just they'll kind of roll in sporadically, basically. And then, Jackson said, you uh you mentioned that

[39:12] there will be integration with TikTok. Will this be able to track projects within TikTok One eventually? Very good question. Um you would have to most likely manually track TikTok One deals. Um we could potentially get a TikTok API for that, but to be honest with you, Colin is the only one here I think that actually really does know TikTok One that well. I was in the TikTok Creativity Challenge in like 2024, but didn't really do it. Um and I don't know

[39:37] what APIs are supported for TikTok One. So, it would probably be more manually tracking. However, you could make a project for anything. So, if it's a a single brand that you work with within TikTok One uh or maybe just all your TikTok One deals, you can put it in a single project folder. Um but that's a good question. Colin, do you mean Yeah, you have TikTok I'm not really sure, but it would be great, and that is something we want to build towards. Um there are a couple TikTok One creators that do currently use Artech to this day. So, it's on the road map for me, and when it becomes,

[40:09] you know, once we get to a point where we can have that luxury, I would love to to be able to support that. Um but, you know, of Of just has to make sense on the TikTok side, and we don't really know that for sure. Incredible. What's up, Christian? Happy to have you joining us shortly. Um, does AI scan project folders? So, whenever a script gets made, it bases it off of briefs in the project. I believe so. I believe it does. Um, and also research

[40:31] for the products as well. Yeah, so for example, let me see what projects I have connected here. I have uh I have AG1, okay? So, if I have AG1, I can go over here to the inspiration for you section, and I can see what's recommended for AG1 by tapping at the top over here at the top tab. It has four mass recommended for me to use for AG1. Now, of course, some of these are actually the AG1 um creatives. Some of them are not. Let's look at this one over here. So, this one is for Insane Labz, this other brand, but it detected that this is going to work pretty well

[41:02] as a format potentially for AG1. So, I can just click recreate over here, script, and I can click AG1. Now, it opens up the sheet for AG1, and I can literally just say do it. Create. [snorts] Make me money. Save me time. [gasps] Let's see over here. Um, and basically what it has the context to AG1. So, it'll look at the video, it'll look at kind of how that video is structured, and it'll make it for AG1 without you having to give it any context. There you go. So, all I did was link it to AG1. So, when I say AG1 does it all, they really do it all. AG1

[41:30] Pro. If your body can't can't bounce back after hard workouts, you're hurting your process, whatever. All that stuff. Um, hit the link right below. So, it understands that the CTA, the body, and the hook, and it'll bring it over from there. If you want to recreate it or or like edit it, you can always go in here, and you can adjust it as you want, or you can hit rewrite, and you could give it notes as to how you want it to be rewritten if you didn't like something that it did. Um, and then of course, you can just take it from the take it from

[41:54] here, film it inside of the uh of the film tool with the teleprompter, take it from the teleprompter into the editor, edit it just like the format you saw, and you're good to go. So, we want to streamline this whole thing for you guys, you know? Um, so yeah. Any questions on that and on the inspiration? This is also why, you know, I think it's going to be really valuable for you guys to actually track your projects inside of Art Tech because we we proactively come to you guys with ideas, right? So, this inspiration for you, you can see every single inspiration for you here is linked to a

[42:25] project. So, this one's ideal for Dirty Goat. This one's ideal for High Hush Glow because it's a makeup product, right? So, it detects products that are working in the niche of your projects and it lets you know, "Hey, this one would work well for this project. Try it out." Any questions on on that stuff or really anything else? Oh, let me see

[42:43] here. Sorry, I'm not seeing the chat. Can it give you recommendations like getting to better lighting or having an engaging background? Um, that's on the analyzer side of things. So, on the analysis uh side of things, you should be able to go in and uh it's going to give you a verdict, basically. So, there's there's a couple different verdicts that it can give you. One of them is it's good to go, post it or ship it. The other one is, "Hey, you need to re-film this." And so, if the lighting is not good or if you have issues with your video, it'll tell you you should

[43:11] re-film it. Um, if it's cut improperly, it'll tell you you need to re-edit it. And if the script is poor, it'll say re-script it. So, actually those are four verdicts, but it'll let you know what you need to do. And if it says you need to re-script it, you could literally just click re-script, it'll take you into the scripter, and it'll feed the scripter the instructions of why it's not good and what needs to change and give you a new script. Um, so, it's like a fully fully self-reinforcing loop. Does it also add all the overlays in the right spot automatically? So, we do have auto

[43:39] overlay when you go into the video, um, uh you do have auto overlay and you can turn that on. Uh, you can make that a part of a preset. You can like you can have that for some videos, for some you can just choose not to have it there. Uh, the overlays when they get added into the screen, there's a couple different sections where it can get added in. Where the overlays save the most time is not necessarily like picking the overlay or getting the sizing exactly right. It's more so just about like when the overlay should go in and it it gives the spots for you and

[44:09] it'll tell you what should go in that overlay. So it'll say like insert a screenshot of a receipt or whatever here. You can tap on it, upload an image, and it's there. Um you can always crop those overlays and adjust them as well, too. But that's kind of the utility of the of of the um auto

[44:24] overlays there. How long did it take? The night before launch, I didn't night before, two days before launch, I didn't sleep for 39 hours. So, you know, it's it's taken it's taken quite some time, but you know, we're uh we're on top of it and you know, we work really hard. Our our whole goal is to make your lives as easy as possible. So, I really mean this when I say it, if there's something that you guys feel like can be better or is missing, please don't hesitate to reach out and mention it because we're

[44:55] very likely going to add it in for you. And um that's my whole goal here is literally just to build the best possible product for you guys and make your life easier. That's what I'm here for. And that's what Our Tech is here for. Is there access to affiliate link in the app? Um you we have to manually add it right now. Um so yes, it does show up there, but you can do this. You can

[45:14] share an invite and you get credits. But we could I don't know. Rob, what do you think about opening up affiliate? Yeah, we do have an affiliate program right now. Right now it's invite-only. Um oh, and I'll leave that up to you. Well, I think we'll just have to discuss numbers and everything. Um yeah, but yeah, it's it's potentially possible to open it up, but DM me after this and we'll see, you know, if we can

[45:37] add you to it. Um we are credit-based, right? So we don't want to that's the only thing we have to be considerate of of, you know, making sure that there is it makes sense. Um this is dope. I definitely love the organization of having everything in one place. Is this also on desktop? Uh yeah, so it it's being built for desktop right now. Um Rob's in the process of that and I was going to kind of make a joke when you guys asked how long it takes. Um let me just share my screen here. This

[46:02] is kind of funny. So, this is an app we use to basically track, um, you know, how much our friend group is is working. Rob this week is at 103 hours. Um, it's probably actually more than this. That's just the time he's actually working on the laptop. Um, which is Click click on my account. Click on my account. Uh, it should open it up. So, yeah, so so 213 hours in the last 2 weeks basically. Um, and that's that's only when I started using this app. This only point of this is like I'm This app came out This app came out 2

[46:35] weeks ago. Yeah. Um, so I don't know. He's Yeah, it's kind of funny. Locked in. Rob must be exhausted. He's literally fine. He does this all the time. I love this. Um, let me see this other chat here. Yeah. Nidia, Adobe suite for UGC for Creative Cloud suite, but I noticed that it does give you a lot of control

[46:58] editing takes forever. Would you recommend in terms of editing software just our tech or also adding maybe CapCut edits to that combination? We were talking about this a little bit earlier in terms of the capabilities. Um, we have about 90% of the capabilities of like CapCut right now. A couple, you know, more specialized things like, um, you know, doing multiple cutouts of yourself overlaid on top of one another, um, and doing certain sound effects are not there yet. The reason being by the way, guys, is because everything that you're able to do in the editor, we want the AI to be able to do it for you. Um, I

[47:27] envision a world where you guys don't need to edit anymore. You guys are only going to be adjusting the little ends or maybe adjusting it just like a microsecond or whatever. Um, anything that you're going to want, you should be able to prompt the AI to do it for you. Um, so that's kind of why we don't have those super advanced capabilities yet is because if you're not going to be able to ask the AI to do it for you, it's not going to be in the app yet. Um, so if you can do it manually, we want the AI to be able to also do it for you. Um, with

[47:57] that being said, you know, we're working we're working so that you don't need TapCut, you don't need edits. Um, very very very close. Jacob, we'll get to your question one sec. Is Brandon using this over his uh site that he built? Um, we got to ask Brandon. I think he's here. And then Vincent said, "I'm filming and editing five unique videos per day. How many Art That Credits does that use?" Uh, each edit is basically one credit. Um, It's one to two, it depends. So, it's based on the length of the the video you input. So, every five minutes it is a it is one credit. So, if you're uploading

[48:29] like a 20-minute video and we cut that down, uh that is like well, that would still be like three credits essentially. But, it's credit-based. You can see your credit activity fully by going on the home screen at the top right where you have the credits, you could click on credit activity and you could see exactly how much everything how much everything cost you. By the way, guys, little pro tip that I'm seeing people are not doing, if you leave feedback, so after you after you do a review, there's like a pop-up that shows up and it's like the AI telling you what it did. And there's a little star rating at the

[48:57] bottom. Leave a review. If you guys leave uh a feedback and a review, you guys are going to get five credits back for every single piece of feedback you leave. So, if you're spending one credit on on editing and you leave some feedback as to how it could be improved, leave it there. Um, if it was genuinely good, you know, be like, "This was good, um, but this could be better." Just leave it like a four-star, you know? Um, but if something goes wrong, like we are reading that consistently. So, if something goes wrong and you want it to improve, just know it's not going to be

[49:28] like that forever and whatever issue you ran into is going to be resolved. But, yeah, that's a little pro tip to pretty much that's like an infinite credit glitch, at least for right now. We're not going to have that in for for too long, but for right now that's an infinite credit glitch. Jacob, so Uh, what's going on uh first of all, congrats. This looks dope. Um, I wanted to save my question more towards the end because I actually want to join as a brand and I was wondering how I would do that. I have a physical

[49:56] product. What is the process? So right now we don't have we're not open to brands. We're working with our partner platforms on on that side of things. So that's not something that we're offering at the moment. So if I'm on like Tribe though, can I get on to Artech? You are on Artech already. So

[50:13] on Tribe yet. I'm not on Tribe yet. Okay, but if you yeah, if you are on Tribe you'll be able to find yourself on Artech for sure. Would you guys eventually do individual partnerships or no? Um we thought about it. Right now we're just focused on delivering the best creator experience possible. And then but yeah, I mean we just right now we want to be hyper focused on give like I said, making your lives easier and giving you guys every single tool that you need. And then you know, we'll

[50:38] see what what's later on down the line. But right now if we can give you the best deals and bring them to your phone. By the way, set up deal alerts guys. It's super super cool that you don't have to scroll or go to any of these other platforms to to find deals. They come to you. Um but yeah, that's kind of why is we're focused on the creators right now,

[50:56] Jacob. Makes perfect sense. Uh what are your other platforms that you partner with? SideShift, Tribe, Lucra, uh Viral app. We have a couple more partnerships on the way as well. Media math thing, Olter, Yeah, Olter, Nexa is another one. Um we have another two in the pipeline right now. Actually I just got another one today,

[51:18] Rob. Pretty big one. Three we have three in the pipeline right now. So we're going to be Who is it? I'm I'm just curious because I'm not super familiar with this space. Um Yeah. actually do UGC. I'm just working on like a side project right now and I thought this was cool to just learn. Uh but you said SideShift, Viral app,

[51:36] Olter, Nexa. Do you just Yeah, what do you what's your goal? Like what They all do different things basically. My Well, to make money, but it's a nasal spray product. Okay. And so do you want to do paid ads and just get a bunch of creators submitting ads? Paid ads and I would love to do affiliate. I've been doing like my own personal um creator team, affiliate team, um but I think it would just be cool and easy access to have just massive amount of creator

[52:01] access. Do you Do you have like an internal software that you have or use? Like would you want to kind of manage your manage the creators internally? Right now, just Discord for that. That's That's where I'm kind of keeping track of everything there. But I have This for pre-launch. I launch in 4 weeks, okay? So, this is like very pre-emptive. I'm just dipping my toes into as much as I

[52:21] can. Yeah. I would say check out Yeah, check out Tribe or check out Lucca. Lucca is very flexible. Um and they have a lot of like API integrations as well, too. Um Tribe, Lucca, Sideshift, um all great. Uh Christian? Thank you, guys. Of course. Yeah, for sure. Thanks for being here. Yeah. What's going on, y'all? First, let me congratulate you guys on Art Tech. Um you guys did a fantastic job, really. I mean, I spoke with Owen via WAP uh DM and and told him how like awesome you

[52:48] guys are doing with that. Uh my question is this. Um for someone who works full-time and to be honest, I want to escape the rat race. Um I Like I'm tired of working for somebody else. I want to make a digital ecosystem, have, you know, UGC, but also digital products, also affiliate marketing. Um and you know, it takes time. I'm young. I'm 23 and I'm trying to build

[53:11] these things. How How would you do that? Like you guys are where I want to be. Owen, um you know, like Robert, I I know you work in [clears throat] different spaces, but I'm trying to work backwards from where y'all are at. You know what I mean? Well, first things first, when Rob and I were 23, we didn't really have Oh, well,

[53:27] you're muted. You're muted, Owen. [laughter] Okay, my bad. I was I was Yeah. I was like, "What in the world is going on?" I was being rude. Okay. Um yeah, so when Rob and I were 23, we didn't really have a lot going for us, essentially. Like that was when I got my first brand deal ever, which is with Whoop, which was 4K a month. That's what I had at 23. Um but the biggest thing for me I or for you, I think, should be honestly focus. Um you know, you don't want to try to go after too many different things at once. Um I would

[53:57] This is so funny. I haven't brought this stuff in a long time, but there's this uh Japanese concept called ikigai, and it's basically an intersection of Yeah, you know it. I've heard it. I've heard about it. Yeah, in world history. Yeah, just just journal. Basically, you want to find, you know, what you're good at, what you love to do, what the world

[54:14] needs. Oh, damn. Okay. Uh continue. Sorry about that. Interesting. Yeah. Yeah, I would say that and then [clears throat] of course work hard. Uh Owen showed, you know, kind of my my hours earlier. Uh it just takes time. You just got to Yeah. My philosophy and and my approach, and I'm going to say this is what you do in the dark will come to light. Um I have I

[54:39] have like no followers on social media. Like I I don't post. I don't None of that. All I do is I focus on building great products, and I'm heads down with that. So I'm focused on one thing, and I put in a lot of a lot of time. So it's like tunnel vision. well, it's not just tunnel vision, but it's it's doing what you need to do even when nobody's watching. Uh I don't want this to become like a like an inspirational

[55:02] thing. Okay. Okay. [laughter] But to to the to to Our Tech um but thank you, Christian. Yeah. Of course. Hey, and I would love to have more conversations in the future like in separate, you know, occasions, but thank you guys. I appreciate what you guys are doing, and I'm going to give the floor

[55:17] to Vince it.

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