# How To Sell AFFILIATE Products With Facebook Ads Channel: Ben Heath Video: https://www.youtube.com/watch?v=U72xkCva0zk Duration: 11 min Language: English Words: 2464 Transcript page: https://viewrankai.com/tools/youtube-transcript/U72xkCva0zk --- [0:00] hi guys it's ben heath from lead guru and in this video i'm going to show you how to sell affiliate products with facebook ads now before i get into it just to quickly ask you to smash that like button and subscribe to my channel if you are new and haven't done so already okay now you've done that so affiliate marketing and facebook advertising a lot of people like the idea of both of those things you know affiliate marketing has obvious advantages in terms of you don't have to invest in research and development to create your own products you don't have to order a load of stock in you don't have [0:29] to develop expertise to provide a service you can get someone else to handle all of that for you if you can sell other people's products and services as an affiliate and generate a commission on every sale generated and then of course you've got the facebook advertising side of things most people in the digital marketing space are well aware of the power of facebook and instagram ads and how effective it can be in terms of generating sales and and generating income for you as an affiliate marketer so they put the two together and they just sort of crack on but there's things you do want to do and [0:58] things you don't want to do when it comes to affiliate marketing and selling affiliate products through facebook ads and that's what i'm going to cover in this video i'm not sort of going to talk about um you know some of the other aspects of affiliate marketing like finding great affiliate offers you're probably familiar with clickbank and other examples and there's lots of other resources on that i just want to talk about the do's and don'ts in this video when it comes to selling affiliate products with facebook ads so i'm in an example facebook ad account here and i've got an example affiliate ad campaign in a draft mode [1:26] just to sort of demonstrate this and what i'm going to do is is i'm going to um quickly skip ahead to the ad and then i'll come back and i'll show you why in a second so i'm just going to highlight this and edit it and come in here now where most people start when it comes to affiliate marketing facebook ads is they found an affiliate product they want to sell they're all super excited they go ahead and create a campaign and they scroll down to the links section and once of course they've applied to become an affiliate accepted et cetera they pop their affiliate link [1:51] in there and when they do that facebook pops up with all sorts of warning messages and things basically saying you can't do that now that's not strictly true you can put direct affiliate links in um a facebook ad there are ways around it but it's not what i would recommend doing with a selling affiliate products and facebook advertising i do not think the best approach is to try and directly sell the products and services i think it's much better to have an intermediary step and in that intermediate step be building your audience as an affiliate marketer now where a lot of people go wrong with affiliate marketing particularly [2:25] in conjunction with facebook advertising is they don't treat it like a real business right they just try and um sort of have a quick overnight success quickly throw something up hope it works hope it generates a profit and move on something else and as i've talked about a lot of my facebook advertising videos you don't want that approach to your facebook advertising whether you're selling your products and services or affiliate products you need to have i would say a more mature approach a longer term approach and treat it like a real business if you are just trying to generate a quick sale for an affiliate product take [2:57] your commission and hope that that commission exceeds the cost of advertising it's been very very difficult for you to scale and maintain a consistently profitable business with that approach you're not capturing the majority of the value that comes from that transaction between you and the customer yes of course you're getting commission in terms of on the sale but i would argue that the real value in that first transaction with a customer is the fact that you have generated a customer for a business now it's not your business necessarily but you have generated a customer for business you have developed that relationship and the value is in that audience [3:33] right the 30 40 50 commission whatever it is is great and that's nice to have but the real value is in building the audience that you can then sell affiliate products to and generate 30 40 50 commissions again and again and again so instead of directly looking to sell your affiliate products and services i think it's much much better to focus on audience building and i've got a couple of free resources that i'm going to direct you to all about that they will be included in the description of this video there'll be links to other videos the first one is about how to build an email list right [4:04] so very very long video exactly how to go about building an email list and i think if you're looking to do if you wanted to be serious about affiliate marketing with facebook ads which is a perfectly viable strategy guys i mean we've worked with companies that do this exclusively very big very successful companies they do this exclusively so it can work very well but i think building an email list is a fantastic step to take not only are you going to get past any issues facebook might have about your landing pages and sorry but yeah about the links that you're putting in directly sending people to an affiliate offer which often [4:31] they don't like but so you're getting around that issue but you're also as i said building your audience now you could have a very simple structure whereby you know let's say i'm advertising a lead magnet because i'm going to use that to build an email list it's to do with whatever industry i'm going to focus on it's highly related to the products or services i want to sell as an affiliate i advertise the lead magnet get people to come opt in for the lead magnet join my email list by doing so then on the thank you page people are taken to after they join the email list that could be a [5:02] video of you basically a sales page something that's then trying to sell the affiliate product or service that you're offering that then links people through to that landing page so you've only got you know for most consumers a couple of minutes extra even if that for them to go to your landing page opt in for your lead magnet go to the thank you page and then click through to the affiliate offer sales page anyway so the the delay is very very short you're also building your relationship with that audience and your recommendation is going to carry more weight because they've taken an action with you you know they downloaded your [5:34] lead magnet they've decided that you have information that's valuable to them um you become more of an authority figure when you then make the recommendation so your conversion rate is going to go up when people go through to the to the affiliate sales page but also as i said you have the follow-on abilities so if they don't go ahead and purchase right there and then you can uh hit them with an email autoresponder you can have a three day five day email autoresponder sequence that encourages those people to go ahead and purchase the affiliate offer that's a huge huge advantage um to building an email to building an [6:08] email list building an audience as opposed to trying to directly make the sale with the um by sending people directly through to an affiliate sales page okay so that's one really big way i would go about building an audience something i'd strongly strongly recommend for affiliate marketers um the long-term roi on that approach as opposed over the direct approach is so much better as i said because if you get someone on your email list you might be able to sell five different affiliate products to them over the next year 18 months something like that huge difference the other audience i strongly recommend people build and i said there'll be a video in [6:40] the description below a link in the description below to a video all about how to do this and that's building a facebook group so these are two when i think about audience building with facebook ads these are two areas i've got i've got my email list i've got my facebook group put a lot of time and effort into those personally i've got over 30 000 people on an email list i have over 40 000 people in my facebook group and they are amazing communities such a revenue generator both of those things for my businesses and i think a facebook group is another great way to do it so i've got a whole [7:09] video about how you go about building a facebook group again you can use similar strategies to get people to an affiliate offer so for example once you drive new members into your facebook group you generate new members you can send you can use a welcome post that welcomes all group name or new group members to the group and in that welcome post you could include an affiliate link or put it in the comments below in that welcome post you could say oh thank you for joining this group all about facebook advertising this is what this community does i think you're going to find it really valuable [7:37] oh and by the way i strongly recommend that you buy this product or service because it's fantastic these are the sorts of things you can do with a facebook group just like you can with an email list and you can put in next steps and of course just like with a facebook group as with an email list if you want to sell future affiliate offers particularly if any of the companies that you're an affiliate for um which most do run any sort of time promotions or sales from time to time you can go back to this group you know this in my case a facebook group [8:04] and you know you'll be able to put that in front of these people generate revenue you know it's something they're interested in so instead of just trying to be quite scatter brained in terms of your affiliate marketing try and pick an offer a try and sorry try and pick an industry find offers within that industry that you would buy yourself that you like and then focus on building audiences around those and then look to market your affiliate offers to those people one thing i want to mention when it comes to facebook ads and affiliate marketing is that obviously you can't usually install your facebook pixel to be able [8:34] to track conversions within your facebook ad account when you're directly sending people um to an affiliate uh sales page okay it's just not going to work i mean every now and then you'll come across something that will allow you to do that they'll create like unique sales pages but most of the time that's not going to be possible now the company will usually provide you with affiliate data in the back end so you'll be able to see how many sales you're generating but your facebook ad campaign can't optimize for that specific purchase which means you can't really run a conversions campaign because there's no conversion event for them to optimize [9:05] for whereas if you go with one of the you know let's for example take the email list building approach you could run a conversions campaign that optimizes for people joining your email list okay that allows you to run a conversions campaign conversion campaigns in general perform much much better than traffic campaigns and that's another advantage to building an email to building an audience first and then looking to sell your affiliate products and services to that audience as opposed to doing it directly is the campaign structure okay hopefully that's been useful just for you go a couple of things i want to quickly mention the first is a free webinar called three killer [9:36] facebook advertising strategies to double or more your revenue and this shows you three different sales funnels that we use as an agency all the time we've generated more than a million dollars uh with each very much tried and tested we use them for our clients all the time strongly recommend you check that out completely free link will be in the video description so go ahead and give that a watch i think you'll be glad you did and the second thing is my facebook ads mastermind group which i've already mentioned free facebook group full of facebook advertisers 40 000 plus i do live trainings in there fantastic [10:03] community if that sounds like something you want to be part of completely free links in the video description go ahead and uh check that out we'd love to have you in there if you enjoyed this video please give it a thumbs up please smash a like on the video that'd be much appreciated and you've got any questions pop in the comments below i can't get to all the comments but i do try i'll get to most of them so so give that a go if you enjoyed this video please let me know in the comments that really helps me in terms of directing how i produce content and yeah don't [10:28] forget to subscribe to my channel turn on notifications when you do so you're notified when i release a new video and i will talk to you guys soon best of luck with everything best of luck your affiliate marketing your facebook advertising uh keep you just take what i said on board i think it'll help improve your results particularly over the long run and i will talk to you soon thanks guys bye --- About this transcript Read from YouTube's own caption track and laid out by ViewRank AI (https://viewrankai.com). 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