# From 0 to 3,200/mo with Local SEO (full case study)

Channel: Arvow
Video: https://www.youtube.com/watch?v=ERFS9gulhd8
Duration: 12 min
Language: English
Words: 2657
Transcript page: https://viewrankai.com/tools/youtube-transcript/ERFS9gulhd8

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[0:00] This local business grew their traffic from zero to 3.2,000 a month just with SEO. They're a dentist in Manhattan. As you can see right here, I'll have to hide the domain for privacy reasons. But not only did they increase their search traffic on Google, they rank for all these keywords. They also have their brand cited or mentioned all across these LLMs. Their brand is mentioned in Google's of Reviews, Chat, GPT, Perplexi, and Gemini. So again, not only did this local business, local dentist in the US grew their organic search traffic from zero to 3.2,000 a month, right? But they're also having their brand mentioned and cited all across

[0:39] LLMs. And so in this video, I want to go over how this uh local business is doing their SEO and go over the local SEO strategy these guys are implementing. So if you are a local business too, you can implement it as well. So let's break it down. Before we do though, I want to go over the this right here, the traffic, because we look at this and we see these numbers and we think, "Okay, this is amazing." But often times these numbers could mean nothing. They could just be vanity metrics. They could have have a billion a month in traffic, but if they're not making money off of it,

[1:09] well, it's kind kind of pointless. So, let me go over why this is not pointless. Well, it's because this traffic right here is worth 3.6K. In other words, if you were to be another dentist in Manhattan and you wanted to pay Google Ads to beat on all these keywords and you'd have enough budget to spend on these keywords to get this much traffic, you'd have to spend almost 4K a

[1:30] month on ads. Point being, the reason why I'm telling you this is because this traffic is worth something. Any competitor who wants this traffic as well from Google would have to pay almost 4K a month in ads. These guys are getting it for free. So, let's break down exactly what they are doing and how they did this. Now, if you want an in-depth SEO course, go to Vasco's SEO tips, click on the little magnifying glass, and type in local SEO course. I urge you to watch this. It's a long course. It's a 2-hour long course right here. 2 hour, 40m minutee long course that goes over step by step every

[2:04] single thing you need to do to rank your site on Google Maps. Okay? How to show up, how how to make your business show up in Google Maps. Because there's two types of SEO we're talking about here, right? There's the the one you see here. Actually, there's even three. There's the one you see right here, right? The Google search traffic 03 3.2,000 a month, right? Then there's the second one, which is this right here, the LLM based SEO or AI based SEO or e go, right? Being mentioned or cited on his LLMs. And then there's the Google Maps SEO. Okay, which is what this 2-hour long course goes over. I I urge you to

[2:36] please go watch it. It's very in-depth, very valuable. Uh let's see, 10,000 people already watch this. I get messages every single day people saying that they saw results with this. It's it's super boring in depth, but please go out and apply it because if you're a local business, you need to go and all these three fronts. The Google maps itself, right? The organic search traffic as well on the classic SERs. And then now this new part of it, the uh AI SEO, which by the way, I'll leave a link for this in the description. If you go to arvo.com/hatgpt SEO course, I'll leave this as a link in

[3:07] the description. This goes over I think it's a two-hour course as well, how to do SEO for chat GPT. Okay? how to get uh these brand mentions that these guys are getting uh as you saw right here in in in HFS. So with that all out of the way, let's go over how they got this traffic right here. So we won't go over the Google Maps one because we cannot measure this right here. We'll just go over how they got this much traffic. So to do so, we're going to have to go to the top pages, right? To see which pages on their site are getting the most

[3:34] traffic. And I'll have to blur a bunch of this stuff out to to keep the client's data private. But why would you want to go here? Well, it's because the only reason why Google sends you traffic, right? The only reason why people searching for uh best dentist in Manhattan, the reason why these guys show up is because for that keyword, they produce content that best satisfies the search intent of that keyword in this case, right? Uh and by the way, you see here that this is um AI content right here. It's AI content level very

[4:02] high. Now, this is not an issue, right? This is absolutely not an issue. It's not an issue for search engines because search engines don't care if it's a or not. They only care if it's if it's valuable. And then for the user, right? I as a user, I don't care if when I search for something, a robot wrote wrote the answer, AI wrote the answer, a human wrote the answer. All I care for is in this case to know, okay, what's the best dentist, right? Or for example, for this case, white spots on teeth. I want to look for this. I want to find a piece of content that tells me if

[4:31] they're dangerous, if not, how to fix them, where to fix them, which dentists, is there any in Manhattan? I don't care if it's AI or not. I care if my issue is solved. Okay? So, don't care too much about what this says right here because it's honestly kind of pointless. We don't care if it's AI. We only care if it solves our issues. Again, all these are are basically pieces of content. I can open one right here. Again, I'll have to hide a bunch of information so you guys don't see who these guys are, but it's simple content satisfying the intent. An article. And there's you can

[4:59] see hopefully you can see across the board multiple calls to action to schedule an appointment. Schedule an appointment. So you teach people, they learn, you set, you you solve their issues for whichever keywords you want to rank for and they get introduced to your brand and eventually they might schedule an appointment. Now all this content right here, all the content on all these pages that got them all this traffic right here and all these mentions in LMS, all this stuff was done using Arvo. Arvo is our AI writing solution. Not just a writing solution, an AI SEO solution that writes content for you, optimizes your site, and tracks

[5:35] all your LLM mentions. Because by the way, if you were to click here on Adraph to track this, they charge you $1,000 to track uh your mentions, which is insane. On ARO right here, you can just go here to analytics and reports, click LM brand mentions. You can add your site right here. You can add as many prompts as you want. So, you can track all these prompts. You can add a bulk ad prompt imported them and you can see okay for this prompt is my brand being mentioned how is it being mentioned across the LMS and what's the sentiment because LMS can mention your brand but it could be trash

[6:06] talkinging it. So again you can track if your brand is being mentioned and how it's being mentioned on all these LM GPT claw Gemini and Proplexity. Now going back to what I was saying right here all they did all these guys did to get all that traffic was go to Arvo and produce content using Arvo. All the pages on their site that got all this traffic that you see right here in Adrefs right there, the 3.2K, the 0ero to 3.2K 2K a month was achieved with using Arvo to produce content and using Arvo to fix their site's technical issues because there's a feature called site optimizers

[6:41] where you can just add your site, select how many pages you want to analyze, select the language and based off of all this stuff, the AI analyzes all the pages on your site and for all these technical SEO issues, it gives you solutions. For example, internal links. It finds pages on your site. It's things should be interlin between each other, right? Tells you which ones, tells you why, and then if you hit apply, you will link this page with this one using this anchor text. Just by hitting apply, you just do this. Again, you can do this manually, but why would you when you can just use AI to apply this and just have

[7:15] the change be implemented on your site instantly. Images, alt text, because you need all text in the images, page titles, meta descriptions, schema, which is these little little snippets of code you can add to your site. No need to copy any code. just hit apply and it'll be fixed on there. So our what they did for them was optimize that their technical SEO and also they leveraged it to automate the content they produce to their site. They went on here create a new campaign enabled the auto blog and have a autoblog running in the back end generating and publishing content to their site valuable content. This is

[7:48] based off of a feed by the way a feed. In this case, they did just a keyword feed, which basically you give it uh your site's URL, you give it uh your main keyword seeds, your competitors, country and language, it will spit out a list of keywords it thinks you should be producing content around. Right? So again, it takes Arville does the intend takes the keywords, generates the content, and publish that content to your site. Regardless if your site is WordPress, regardless if it is um Shopify, doesn't matter. We publish to

[8:15] any CMS. That's quoteunquote all they did. And let me show you an example of of the output of of the content. I usually show this example all the time which is the example for the gardening niche because it's the it's a visual niche. So this was all generated using Arvo right here. A RV all this Arvo. This is the default template. Title um in article featured image table of contents proper content structure with in article images uh in article uh internal links external links even in article videos that are relevant to what the content is about. And I can open this up and I can just publish it

[8:48] straight to my site if I want. Now, if there's something I don't like about this, well, I can change things around. I can select parts of the article and I can say, hey, add links, add keywords, rewrite this, make it longer, make it shorter, simplify it, transform this into a table, into a list. I can even add custom prompts if I want to change things around. Um, and so, by the way, I can just delete this stuff and I I can if I want to, I don't even have to use ARO to generate the content. I can just write the content myself and then use the editor to to edit the content if I

[9:14] like. So you can just add you do it manually or use chat to write the content and then use our vote to edit it if you want. And by the way, if your images are AI, you can just click here and say add a dog. And the AI is going to take into account the existing context of of the whole article, how the image is placed in that content, the existing elements of that image and try to place a dog. In this case, it's going to try to place the dog in the sort of this deserty like vibe with a small plant. Uh because again, this is an

[9:39] article about uh gardening in arid soil. So again, we give you a bunch of customization when it comes to not just the generation but also the editing. There you go. So same thing. And finally, you can just go here and click on the AI assistant. If you just want to speak with article as a whole, instead of just se instead of just selecting parts of it right here, you can just talk with it as a whole and say, hey, add a full paragraph that talks about

[10:01] XYZ. Make sure to add an image there. Add a table in the beginning. So you can just as if you're using CHVD, speak with it um back and forth and change the whole thing. And by the way, for the generation right here, there's a lot of customization we allow you to do as well. Uh if you go here to uh article

[10:16] templates, you can choose the language. You can produce content in over 150 different languages. Target country, ton of voice, point of view, formality. You can even add custom prompts, connect the knowledge base where basically you can upload your brand's assets onto Arvo. Uh YouTube channels, text documents, PDFs, word, whatever. And Arville takes into account all that context and it's able to write brand tailored content content that's tailored to your brand's mannerisms internal voice basically non AI slop change the formatting structuring call to action automatically on on on the end of the article article size uh internal linking as well you can play around with this as well external

[10:49] linking images AI based images or not select how many images you want custom prompts for the images I mean we give you a ton of customization when it comes to generation and then also the editing and the one that I just showed you was the default template you can also create your own custom templates for the article's output. For example, right here, I wanted an article that compared two tools. So, I created my custom template. I gave it a custom generation prompt and then I give it gave it basically the outline I wanted the article to follow. For example, I want an H1, then two H2s, one H3 each one of

[11:18] the with two images and a table. Again, I can customize fully the output that I want within Arvo. And that's exactly what they did. They just c set up a custom template. Then they set up an automatic blog to have it produce and generate content on autopilot every single week for their site targeting the keywords their customers were searching for. And so if you want to give it a go, if you want to be able to achieve similar results for your local business, give Arvo a try. By the way, if you want to rank on Google Maps, please make sure to watch that other video that I

[11:50] mentioned in the beginning of the video. If you just want to rank right here and get all this traffic, try Arvo. use Arvo ARV to produce the content and fully automate the whole thing. It's going to be the very first link in the description. Thank you so much for watching and I'll catch you on the next

[12:02] one.

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